This report provides a comprehensive analysis of BP Oil Company's business strategy, examining the impact of the macro-environment using PESTEL and SWOT analyses. It assesses the company's internal environment and strategic capabilities, including strategic analysis, choice, and implementation. The report further evaluates the competitive forces within the oil and gas industry using Porter's Five Forces model, offering insights into the company's competitive position. It also applies various models and theories to understand the company's strategic planning. The report concludes with recommendations for BP to leverage its strengths, mitigate its weaknesses, and capitalize on opportunities, ensuring the company's long-term success in the face of environmental and market challenges. The document highlights key aspects such as political and economic factors, social and technological influences, and environmental and legal considerations impacting the company's operations and strategic decision-making.