Human Resource Management Practices at British Airways: A Case Study
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Desklib provides past papers and solved assignments. This report analyzes British Airways' HRM practices.

HUMAN RESOURCE MANAGEMENT
Name of the student:
Name of the university:
Author’s note:
1
Name of the student:
Name of the university:
Author’s note:
1
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HUMAN RESOURCE MANAGEMENT
Table of Contents
LO4: Apply Human Resource Management practices in a work rested context.............................3
P7: Illustrate the application of HRM practices in a work related context using specific
examples......................................................................................................................................3
Reference.........................................................................................................................................9
2
Table of Contents
LO4: Apply Human Resource Management practices in a work rested context.............................3
P7: Illustrate the application of HRM practices in a work related context using specific
examples......................................................................................................................................3
Reference.........................................................................................................................................9
2

HUMAN RESOURCE MANAGEMENT
LO4: Apply Human Resource Management practices in a work related context
P7: Illustrate the application of HRM practices in a work related context using specific
examples
This section of the research shall focus on the HRM practices for gathering an idea about the
recruitment and selection process in an organization. The case study of British Airways will be
analyzed. British Airways is the second largest airline in the UK whose main operational hub is
the London Heathrow airport. The company is listed in the London Stock Exchange. They are
flying to 183 destinations across the globe. Thus, through this the idea of job specification,
resume and evaluation process will be analyzed.
Job specification
Job specification or description is one of the most important analyzing factors through which
knowledge, skills abilities and various other things are being described. This helps the
employees’ to perform their roles duties in the most effective manner (Raza ET AL., 2017).
Hence, it is one of the duties of the HRM department to develop job specification for attracting
talented personnel towards them. Below is the job specification for an HR manager at British
Airways. This is being described below:
Job specification
HR manager
British Airways
Required academic qualification
3
LO4: Apply Human Resource Management practices in a work related context
P7: Illustrate the application of HRM practices in a work related context using specific
examples
This section of the research shall focus on the HRM practices for gathering an idea about the
recruitment and selection process in an organization. The case study of British Airways will be
analyzed. British Airways is the second largest airline in the UK whose main operational hub is
the London Heathrow airport. The company is listed in the London Stock Exchange. They are
flying to 183 destinations across the globe. Thus, through this the idea of job specification,
resume and evaluation process will be analyzed.
Job specification
Job specification or description is one of the most important analyzing factors through which
knowledge, skills abilities and various other things are being described. This helps the
employees’ to perform their roles duties in the most effective manner (Raza ET AL., 2017).
Hence, it is one of the duties of the HRM department to develop job specification for attracting
talented personnel towards them. Below is the job specification for an HR manager at British
Airways. This is being described below:
Job specification
HR manager
British Airways
Required academic qualification
3
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HUMAN RESOURCE MANAGEMENT
- Diploma courses on HRM domain with specialization in managerial course
- MBA from a well and recognized university and the domain should be Human
resource
- Candidates who have a management degree can apply too with diploma courses
conducted for a period of 2 years
Personal attributes
- The communication skills of the candidate should be excellent
- It is necessary that the candidate is well versed with English and other foreign
languages especially French and Spanish
- The interpersonal skills of the candidate should be perfect
- The candidate must be dynamic and energetic
- Should be able to demonstrate high leadership qualities for handling employees
belonging to different backgrounds or culture
- Should be flexible enough to work on holidays or for a longer period of time
- Lastly, should demonstrate effective managerial capabilities for handling work
pressure
Experience required
- The candidate should possess 3 years experience in working as an HR manager or in
the HR department
- Fresher may apply but should undergo internship in HR domain
Physical appearance
- The body language of the candidate should positive in nature
- The health condition should be perfectly all right
4
- Diploma courses on HRM domain with specialization in managerial course
- MBA from a well and recognized university and the domain should be Human
resource
- Candidates who have a management degree can apply too with diploma courses
conducted for a period of 2 years
Personal attributes
- The communication skills of the candidate should be excellent
- It is necessary that the candidate is well versed with English and other foreign
languages especially French and Spanish
- The interpersonal skills of the candidate should be perfect
- The candidate must be dynamic and energetic
- Should be able to demonstrate high leadership qualities for handling employees
belonging to different backgrounds or culture
- Should be flexible enough to work on holidays or for a longer period of time
- Lastly, should demonstrate effective managerial capabilities for handling work
pressure
Experience required
- The candidate should possess 3 years experience in working as an HR manager or in
the HR department
- Fresher may apply but should undergo internship in HR domain
Physical appearance
- The body language of the candidate should positive in nature
- The health condition should be perfectly all right
4
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HUMAN RESOURCE MANAGEMENT
- The candidate should be smarter in nature
TABLE 1: Job specification
Source: Created by the author
Curriculum vitae
The specimen of curriculum vitae is described below so that it can help in understanding the post
that has been advertised by another team:
Resume of A
Address: Postal address needs to be attested
Corresponding address:
Landmark:
Phone number:
Email ID:
To whom it might concern,
Personal profile
I have been working in this field and have a good experience. I have been working in this field
5
- The candidate should be smarter in nature
TABLE 1: Job specification
Source: Created by the author
Curriculum vitae
The specimen of curriculum vitae is described below so that it can help in understanding the post
that has been advertised by another team:
Resume of A
Address: Postal address needs to be attested
Corresponding address:
Landmark:
Phone number:
Email ID:
To whom it might concern,
Personal profile
I have been working in this field and have a good experience. I have been working in this field
5

HUMAN RESOURCE MANAGEMENT
for more than 3 years which suits the job profile easily, which has been advertised. I am
hardworking, with high determination level and can withstand the work pressure that an HR
manager needs to handle. This shall help in managing the workforce in an effective manner for
maintaining a healthy and decent workforce. Apart from this, I have conducted several training
programs for my previous company so that the employees can develop various skills. Thus, the
qualities I have presented will help British Airways to grow in the near future for earning
higher revenue. On the other hand, I am willing to do my best and devote maximum time for
the benefit of the organization. Hence, if you do not select me I think that you might lose a
potential candidate who has all the requirements and potential to become a good HR manager
in your organization.
Educational qualification
- MBA from XYZ college of business management
- Diploma in HR course from JI college of HR essentials
- Diploma in business administration from YZ college
Working Experience
- Worked as an HR personnel in ABC company for a period of 1 and a half years
- Worked as HR manager in TGH company for 4 years
- Worked in S group for recruiting and selecting candidates
Other experience
- Worked as trainee in QWERTY company for a period of 10 months
Key IT skills
- Have knowledge of MS WORD
- Have knowledge of MS EXCEL and power point
6
for more than 3 years which suits the job profile easily, which has been advertised. I am
hardworking, with high determination level and can withstand the work pressure that an HR
manager needs to handle. This shall help in managing the workforce in an effective manner for
maintaining a healthy and decent workforce. Apart from this, I have conducted several training
programs for my previous company so that the employees can develop various skills. Thus, the
qualities I have presented will help British Airways to grow in the near future for earning
higher revenue. On the other hand, I am willing to do my best and devote maximum time for
the benefit of the organization. Hence, if you do not select me I think that you might lose a
potential candidate who has all the requirements and potential to become a good HR manager
in your organization.
Educational qualification
- MBA from XYZ college of business management
- Diploma in HR course from JI college of HR essentials
- Diploma in business administration from YZ college
Working Experience
- Worked as an HR personnel in ABC company for a period of 1 and a half years
- Worked as HR manager in TGH company for 4 years
- Worked in S group for recruiting and selecting candidates
Other experience
- Worked as trainee in QWERTY company for a period of 10 months
Key IT skills
- Have knowledge of MS WORD
- Have knowledge of MS EXCEL and power point
6
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- Have knowledge in working with SPSS software
- Can use ERP tally software for preparing accounts related works
- Lastly, knows the use of SEO and keyword for increasing awareness in social media
Interest
Reading books, travelling, playing outdoor games, reading articles and discovering new people
Reference
Not available
Table2: Resume of A
Source: Created by the author
Selection criteria
The selection criteria at British Airways are described below:
- Level of educational qualification, background and other essential things that are being
furnished by the applicant (Zhang ET AL., 2015)
- The communication level and the interpersonal skills passed by the candidate
- Experience in handling HR related works in other companies
- Languages spoken by the candidate
- Various leadership qualities demonstrated during the personal interview
- Physical appearance and the age of the candidate
7
- Have knowledge in working with SPSS software
- Can use ERP tally software for preparing accounts related works
- Lastly, knows the use of SEO and keyword for increasing awareness in social media
Interest
Reading books, travelling, playing outdoor games, reading articles and discovering new people
Reference
Not available
Table2: Resume of A
Source: Created by the author
Selection criteria
The selection criteria at British Airways are described below:
- Level of educational qualification, background and other essential things that are being
furnished by the applicant (Zhang ET AL., 2015)
- The communication level and the interpersonal skills passed by the candidate
- Experience in handling HR related works in other companies
- Languages spoken by the candidate
- Various leadership qualities demonstrated during the personal interview
- Physical appearance and the age of the candidate
7
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HUMAN RESOURCE MANAGEMENT
It is essential that the candidate posses all the essential requirements which are being described
above. This shall help in creating a good selection process in an effective manner.
Job offer
British Airways
Date:
Name:
Address:
Dear candidate,
We are very much honored and happy to offer you a full-time job at British Airways for the
post of the HR manager. Hence, for this we believe that you have the required skills to work
for and the annual salary would be $40000. Confirm the acceptance of the letter
Yours faithfully,
HR manager
Evaluation process
The above recruitment and selection process will be very much helpful for British Airways as
they have the required specimen for Job offer sand the CV of the applicants. This will help in
sorting out the selection process effectively. Thus, non-matching candidates can be easily
eliminated instantly (Ahlvik, Smale and Sumelius, 2016).
8
It is essential that the candidate posses all the essential requirements which are being described
above. This shall help in creating a good selection process in an effective manner.
Job offer
British Airways
Date:
Name:
Address:
Dear candidate,
We are very much honored and happy to offer you a full-time job at British Airways for the
post of the HR manager. Hence, for this we believe that you have the required skills to work
for and the annual salary would be $40000. Confirm the acceptance of the letter
Yours faithfully,
HR manager
Evaluation process
The above recruitment and selection process will be very much helpful for British Airways as
they have the required specimen for Job offer sand the CV of the applicants. This will help in
sorting out the selection process effectively. Thus, non-matching candidates can be easily
eliminated instantly (Ahlvik, Smale and Sumelius, 2016).
8

HUMAN RESOURCE MANAGEMENT
Reference
Ahlvik, C., Smale, A. and Sumelius, J., 2016. Aligning corporate transfer intentions and
subsidiary HRM practice implementation in multinational corporations. Journal of World
Business, 51(3), pp.343-355.
Garavan, T., Watson, S., Carbery, R. and O’Brien, F., 2016. The antecedents of leadership
development practices in SMEs: The influence of HRM strategy and practice. International
Small Business Journal, 34(6), pp.870-890.
Raza, S., Kanwal, R., Rafique, M.A., Sarfraz, U. and Zahra, M., 2017. The relationship between
HRM practice, workplace communication and job performance of service industries employees
in Vehari, Pakistan. International Journal of Information, Business and Management, 9(2),
p.122.
Ružić, M.D., 2015. Direct and indirect contribution of HRM practice to hotel company
performance. International Journal of Hospitality Management, 49, pp.56-65.
Zhang, Y., Long, L., Wu, T.Y. and Huang, X., 2015. When is pay for performance related to
employee creativity in the Chinese context? The role of guanxi HRM practice, trust in
management, and intrinsic motivation. Journal of Organizational Behavior, 36(5), pp.698-719.
9
Reference
Ahlvik, C., Smale, A. and Sumelius, J., 2016. Aligning corporate transfer intentions and
subsidiary HRM practice implementation in multinational corporations. Journal of World
Business, 51(3), pp.343-355.
Garavan, T., Watson, S., Carbery, R. and O’Brien, F., 2016. The antecedents of leadership
development practices in SMEs: The influence of HRM strategy and practice. International
Small Business Journal, 34(6), pp.870-890.
Raza, S., Kanwal, R., Rafique, M.A., Sarfraz, U. and Zahra, M., 2017. The relationship between
HRM practice, workplace communication and job performance of service industries employees
in Vehari, Pakistan. International Journal of Information, Business and Management, 9(2),
p.122.
Ružić, M.D., 2015. Direct and indirect contribution of HRM practice to hotel company
performance. International Journal of Hospitality Management, 49, pp.56-65.
Zhang, Y., Long, L., Wu, T.Y. and Huang, X., 2015. When is pay for performance related to
employee creativity in the Chinese context? The role of guanxi HRM practice, trust in
management, and intrinsic motivation. Journal of Organizational Behavior, 36(5), pp.698-719.
9
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