Analysis of Globalisation's Impact on British Telecom: Project Report

This report examines the impact of globalisation on the telecommunications industry, specifically focusing on British Telecom. It begins with an introduction to globalisation and its effects on business functions like operations, HR, and accounting. The report outlines project aims and objectives, including the examination of ethical, economic, and cultural impacts. A detailed project management plan is presented, covering cost, scope, time, quality, communication, and risk management. A work breakdown structure and Gantt chart are included to illustrate project scheduling and task management. The report further explores qualitative research methods, data analysis, and interpretation, with a reflection on the value of research. The study utilizes both primary and secondary data, including questionnaires and company records, to analyze the effects of globalisation on British Telecom's business functions. Finally, the report concludes with recommendations for improving business performance through globalisation, providing a comprehensive overview of the topic.

Managing a
Successful Business Project

Table of Contents
INTRODUCTION ...............................................................................................................................3
ACTIVITY 1 ......................................................................................................................................3
P1 Projects aims and objectives Aim : ...........................................................................................3
P2 Project management plan .........................................................................................................3
P3 Work breakdown structure and Gantt chart ..............................................................................5
ACTIVITY 2 .......................................................................................................................................6
P4 Quantitative and quantitative research methods .......................................................................6
P5 Data analysis ..............................................................................................................................7
P6 Conclusion and recommendation ............................................................................................12
ACTIVITY 3 ....................................................................................................................................13
P7 Reflection on the value of undertaking research ...................................................................13
REFERENCES ..................................................................................................................................15
APPENDIX .......................................................................................................................................17

INTRODUCTION
Globalisation can be referred as integration of world economies. It can also be considered
to be as the procedure by which companies develop international influence and start operating at
global level (Ritzer and Dean, 2019). Globalisation has direct as well as significant influence on the
business activities of companies that operate in Telecommunication sector. The major business
activities of telecom companies which are affected by globalisation are operations, HR, accounting
etc. In addition to this, It has great effect on the culture as well as business ethics (Rodrik, 2018).
The present research will focus on analysing positive ethical, cultural and Economic impact of
globalisation on telecommunication industry in context of British telecom. Study will include detail
about different methodology which has been used for conducting investigation on specific topic.
ACTIVITY 1
P1 Projects aims and objectives Aim :
Aim of the research : “To examine positive cultural, economic and ethical impact of globalisation
on different business functions – A case study of British Telecom”.
Objectives:
• To develop the understanding about the ethical, economic and cultural aspects of business in
context of globalisation.
• To identify the issues faced by British Telecom due to globalisation.
• To determine relationship between globalisation and efficiency of business functions
• To suggest the suitable ways which can be used by organisation for improving the business
performance through globalisation.
P2 Project management plan
Project management plan can be defined as the document which consists of detail about the way
different activities will be executed during the time of investigation. It basically defines technique
that will be used for executing, monitoring and controlling the project (Pandey, Pandey, and Van
Ryzin, 2017). Project management plan covers various aspects of the project such as cost, scope,
time, quality, risk, communication etc. It helps researcher in identifying the barriers which might
occur during the execution of research.

Cost: The expenses which are associated with execution of project are associated with the purchase
of resources, stationery. Costs also include travelling expenses, communication cost etc. In
context of research, the major cost occurred in collection of data. In context of present study,
the expenses will include salary of person appoint for taking interview, travelling,
communication costs etc. In relation to British telecom , an organisation has to pay salary to
the researcher as well as project manager. In addition to this, the other expenses which are
required to be paid by the British airways in context of expansion of business at international
level include hiring of employees, installation of communication system etc.
unit/ hrs Costs/ unit/ hrs WBS Level 1 total
Project
management
Project manager
group members
1000
2956
192 £
63£
8900£
13200£
Hardware
Handheld devices
Servers
152
4
750£
4500£
670 00 £
18000£
Installation and
development of
Licensed
software
180 361£ 21600£
software and
hardware Testing
80000£
Scope: It is the crucial element of project management plan which assist scholar in identifying the
activities which are required to be executed for accomplishing desired objectives. In context of
present study, project has wide scope. As by executing the researcher on specific topic the
issues as well as challenges related to the globalisation can be identified. In addition to this, it
will help in finding the solutions to the the problems faced by companies due to globalisation.

(Rodrik, 2018.).
Time: it is another important element of project management plan. As all the activities in research
are interrelated and delay in one tasks can have direct effect on the final outcome. In context of
present study, researcher will use time management strategy in order to prevent the delay in
completion of the research project. Scheduling will be done properly and will be monitored
closely so that study can be completed within specified period of time.
Quality: This is the main component of project management plan. Quality is the factor which is
required to be considered by scholar during collection of information. This factor has great
effect on the research outcome. In context of present study, scholar will set some standards for
measuring the quality of work (Quinlan, Babin and Griffin, 2019.). In addition to this, Total
quality management approach will be used by researcher for maintaining the quality of work.
Communication: An effective as well as continuous communication between the different
stakeholder in very much important in order to execute investigation in systematic manner.
Smooth flow of information between stakeholders during the investigation procedure will help
in preventing the overlapping of activities (Bell, Bryman and Harley, 2018). It will also assist
in ensuring an efficient as well as efficient utilisation of resources.
Resources: For executing the present research lots of different resources such as human, capital,
time, communication devices, stationery etc. Proper allocation of resources is very much
important in order to fulfil the needs of all tasks (Neelankavil, 2015). Lack of sufficient
resources can give rise to conflicts between group members. In context of present research,
scholar will distribute resources systematically.
Risk: In context of present study, the major risk is human errors which include incomplete or false
information from respondents. The other risk in executing the investigation process on specific
topic is occurrence of ethical or legal issues. In context of globalisation , there is high risk of
legal issues. Other risk is market uncertainty which might have negative effect on growth of
organisation .
Type of risk Probability Impact Strategy
Geo political Medium High All the laws will be

followed by company.
Financial risk Moderate High Management in an
organisation will
include different terms
and agreement before
entering into joint
venture business with
international company.
P3 Work breakdown structure and Gantt chart
Work break down structure is considered to be as a key deliverables which organises team work
into manageable sections. It can also be referred as the decomposition of the bigger tasks which are
required to be performed by project team. Work breakdown structure provides project manager an
ease in managing the project (Flick,2015.). It also supports project manager in making the task
easier and helps them in reducing workload.
Gantt chart is the graphical representation of the schedule according to which the different activities
during the investigation process will be executed. It is mainly utilised for planning the project.
Gantt chart consists of start and finish time of each activity. It also provides manager ease in
monitoring progress of project (Mackey and Gass, 2015.). Gantt chart for present research :
Task
Mode Task Name Duration Start Finish Predecessors Cost
Auto
Schedule
d
Research proposal 45 days Fri 07-
06-19
Thu 08-
08-19 £500
Auto
Schedule
d
Aims and objectives 15 days Fri 09-
08-19
Thu 29-
08-19 1 £650.00
Auto
Schedule
d
Research
methodologies 15 days Fri 09-
08-19
Thu 29-
08-19 1 £1,000.00
Auto
Schedule
d
Data collection 14 days Fri 30-
08-19
Wed 18-
09-19 1,2 £1,500.00
Auto
Schedule
d
Data analysis 30 days Fri 30-
08-19
Thu 10-
10-19 2 £1,700.00
Auto
Schedule
d
Data interpretation 10 days Thu 19-
09-19
Wed 02-
10-19 3,4 £650.00
Auto Finding and 28 days Fri 11- Tue 19- 5 £700.00

Schedule
d conclusion 10-19 11-19
Auto
Schedule
d
Recommendations 10 days Fri 11-
10-19
Thu 24-
10-19 5,6 £800.00
Auto
Schedule
d
Conclusion and
Submission 2 days Wed 20-
11-19
Thu 21-
11-19 7,8 £500.00
ACTIVITY 2
P4 Quantitative and quantitative research methods
Research methodology is basically a different technique or approaches which are adopted by
researcher for executing investigation in systematic manner. Selection of an appropriate method for
research is very much crucial in order to accomplish desired objectives or results. In context of
present investigation, the different methods which has been used by the researcher are:

Research type: Qualitative and quantitative are the two types of researches which are generally
utilised by researcher. The selection of types of research is based on the nature of the problem. In
context of present study on analysing the cultural, social and ethical impact of globalisation,
researcher has conducted the qualitative research. The reason for conducting qualitative research is
that it has assisted scholar in collecting detailed information about the topic. Other reason for
selecting the qualitative research is that it provides scholar an ease in interpreting the information.
Research philosophy: In context of present study, scholar has used interventionism research
philosophy. Reason for selecting the interpretative research philosophy is that it has helped
researcher in executing the investigation process in systematic manner. This specific research
philosophy is appropriate for the present study because a phenomenon such as: specific problem
about globalisation explained by the researcher on the basis of the already established research and
literature. Scholar has selected the interpretivism research philosophy considering the research
questions as well as nature of the study. (Blamey and Thompson, 2017.).
Research approach : This is important part of research methodology. An appropriate research
approach helps scholar in reaching to the conclusion. It also assists researcher in accomplishing the
desired results. The two commonly utilised research approaches are inductive and deductive. In
context of present study, scholar has used inductive research approach. This specific research
approach has been selected by researcher considering the nature of problem (Kumar, 2017.). The
rationale for choosing inductive research approach is that n it enables investigator to form early
tentative theory which can be explored.
Data collection : Accumulation of the data is the most essential activity in research. The two
sources which are commonly used by the researcher for collection of facts and figures on different
topic is primary and secondary source. In context of present study, questionnaire technique has been
utilised by researcher. The reason for collecting the most of the information from the both primary
and secondary source is that it assists researcher in gathering the huge amount of data related to the
cultural, ethical and economic impact of globalisation on business functions of British Telecom
(Lasserre, 2017.). Reason for choosing primary source for the data collection is that it aids scholar
in eliminating the chances of plagiarism. In addition to this, researcher has used annual records of
British telecom company. Books, journals, magazines have been used for gathering the secondary
information. Interview is the other technique which will be utilised by researcher fgor copllection
of the data related to the subject.
Sampling : In context of present research, sampling activity has been executed by the scholar
considering the limitation of time and resource. Sampling is basically involves selection of few

people from large population as a participant in research. In context of present investigation ,
researcher has selected twenty participants that is managers of British Telecom by using random
sampling technique (Turner, Cardinal and Burton, 2017.). The reason for choosing the random
sampling is that it helps in eliminating the biasses.
Data analysis: This is considered to be as important research activity which assist scholar in
making the research report presentable as well as understandable to user. In addition to this, it also
aids reader in identifying purpose of the research. In context of present study, researcher has used
them antic technique for analysing the data (Lewis, 2015.). The reason for choosing the thematic
technique is that it makes the analysis procedure easier. Scholar has also used thematic analysis,
investigator has created the different themes on the basis questions and answers provided by
participants during the investigation procedure. Researcher has used the tables as well as graph for
presenting the information in appropriate way.
P5 Data analysis
Theme : Respondents have shown complete agreement with the statement that marketing is
the business activity which is highly effected by the globalisation.
Ques 1. How much agree you are with the statement that marketing is the
business activity which is highly effected by the globalisation ?
Frequency
• Completely agree 10
• Partially agree 6
• Completely disagree 4
Interpretation : From the analysis of the information present in the table it has been found that out

twenty respondents ten have shown their complete agreement with the statement that marketing is
the business activity which is highly effected by the globalisation. There are four people who were
not satisfied with the statements. Out of 20, six participants have shown their partial agreement
with the statement.
Theme : On marketing business activity globalisation can have ethical impact on .
Ques 2. According to you on which business activity globalisation can have
ethical impact on ?
Frequency
• Marketing 5
• Human resource 5
• sales 10

Interpretation : It has been interpreted from the information present in the table that according to the
10 respondents out of 20, globalisation has direct as well as significant ethical impact on marketing
activity of British telecom. These participants have given this answer as lack of the knowledge
about the laws related to the marketing, an organisation might have to face ethical as well as legal
issues.
Theme : yes, globalisation globalisation can help British Telecom in increasing sales and
profitability.
Ques 3. Does globalisation can help British Telecom in increasing sales and
profitability ?
Frequency
• yes 16
• no 2
• Don't know 2
Interpretation : It has been analysed from the above chart that out of 20, 16 participant perceive that
yes globalisation can help British Telecom in increasing sales and profitability. They have stated
this as by expanding business to global level an organisation can sell its products and services to
wide number of customers. There are two respondents out of twenty those who have replied that
globalisation can not assist an enterprise in increasing sales and profitability. They have given such
answer as they perceive that business entity has to face much issues due to globalisation.

Theme : Respondent states yes for the statement that accounting or HR practices get effected by
globalisation.
Ques 4. Does accounting or HR practices get effected by globalisation ? Frequency
• Yes
12
• No 5
• Don't know 3
Interpretation : From the above data it has been interpreted that out of 20, 12 participants perceives
that accounting or HR practices get effected by globalisation. 12 participants have stated this as
they think that due to new laws the organisation might face issues in recruiting candidates. Five
out of twenty people think that globalisation does not affect HR and accounting practices. As
according to them accounting standards are same in all countries. There are 3 participants who
denied from giving the answer.
Theme : To high extend cultural of different country effect business function of British Telecom .
Ques 5. TO what extent cultural of different country effect business function
of British Telecom ?
Frequency
• High 10
• low 5
• medium 5