ABC Stationery: Implementing Customer Service Strategies Analysis

This case study report analyzes the customer service strategies of ABC Stationery, addressing issues identified through a survey. The report focuses on the challenges related to customer loyalty, employee behavior, product variety, and pricing. The strategies implemented by the manager are discussed, including staff training, policy adjustments, and budget allocation. The report offers recommendations for improvement, such as surveys, employee involvement in training, and discount policies. Ultimately, the report emphasizes the importance of effectively incorporating new strategies and managing budget allocations to increase productivity and profitability, improve employee satisfaction, and build stronger customer relationships.