BSBMGT616: Strategic Plan Framework Design for Native Bush Spices

This project presents a strategic plan framework designed for Native Bush Spices Australia, addressing various assessment tasks. It begins with an overview of risk management, including financial, operational, and governance risks, along with strategies for risk reduction and transfer. The project then delves into SWOT and PESTLE analyses, exploring internal and external factors influencing the company. It also includes a detailed analysis of the company's mission, vision, and values, comparing them with competitors and proposing improvements. The project also covers meeting minutes with the management team, outlining key business strategies, strategic objectives, and action items. The project culminates in the development of a strategic plan, incorporating financial, operational, and governance considerations, along with performance monitoring and reporting. The project also includes emails to the assessor. The student demonstrates an understanding of strategic planning principles and their practical application.

Running head: STRATEGIC PLAN FRAMEWORK DESIGN
STRATEGIC PLAN FRAMEWORK DESIGN
Name of the student:
Name of University:
Author Note:

1STRATEGIC PLAN FRAMEWORK DESIGN
Table of Contents
Assessment Task 1.........................................................................................................4
Answer 1........................................................................................................................4
Answer 2....................................................................................................................5
Answer 3....................................................................................................................5
Answer 4....................................................................................................................5
Answer 5....................................................................................................................6
Answer 6....................................................................................................................6
Answer 7....................................................................................................................7
Answer 8....................................................................................................................7
Answer 9....................................................................................................................7
Answer 10..................................................................................................................8
Assessment Task 2.........................................................................................................9
Preparation for meeting with team.............................................................................9
Meeting with Management Team............................................................................12
Summary of meeting outcomes................................................................................14
E-mail to management team.....................................................................................15
Assessment Task 3:......................................................................................................16
Part 1. Customers and competitors of Native Bush Spice Australia:.......................16

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Part 2. Research and review of potential cooperative ventures as discussed in the
meeting:................................................................................................................................18
Part 5. SWOT and PESTLE analysis:......................................................................19
Part 6. Email to the assessor:....................................................................................24
Part 7. Updating of PESTLE and SWOT analysis:..................................................24
Part 8. Develop the strategic plan:...........................................................................24
Part 9. Email to the assessor:....................................................................................24
Part 10. Updating of strategic plan:..........................................................................24
Part 11. Email to your assessor:...............................................................................25
Task 4...........................................................................................................................25
Part 1. Management report:......................................................................................25
Part 1a. Analysis and reporting of the data provided:..................................................25
Part 1b. Comment of meeting of performance indicators have been met:...........25
Part 1c. Recommendations of year ahead and required changes in strategic plan:
..........................................................................................................................................26
Part 1d. Best practice strategic planning processes and reporting whether the
organization achieved this in the first strategic plan development and improvements in
the same:...........................................................................................................................27
Part 2. Email to the management team:...................................................................27
Bibliography.................................................................................................................28

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Assessment Task 1
Answer 1.
The three examples risks in developing and implementing a risk management plan are
:
Financial Risk –
The financial risks includes the risk of liabilities, low profitability index and
the lesser worth of assets remaining in the company to adopt a strategy.
Operational Risk-
The operational risks includes the less human resources to implement the
strategy, less inventory in the storage and the limited technology.
Governance Risk
The gap in monitoring, less inspection and the fault in supervision of
production as well as business operations.
Answer 2.
The two examples of risk management strategies in developing and
implementing strategic plans:
Risk Reduction
This kind of strategy is used to mitigate the magnitude of risks through
employing more training to the human resources or acquiring skilled personnel,
investing in more resources to build a risk-free culture. It can also adopt
diversification of technology and products.
Risk Transfer

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This kind of strategy is used to transfer certain amount of risks to other
enterprises, which is also called risk sharing. The transfer of risks can be done through
outsourcing of services like logistics, human resources and various business
operations which are inadequate in nature and need expertise.
Answer 3.
The risk management strategy to manage intellectual property risks in strategic
planning is through risk reduction. The certain types of risks involved like
infringement and loss of ownership can be mitigated through copyright to certain
assets, trademark policy and patent certifications of trade secrets can reduce the risks
along with licensing framework adoption.
Answer 4.
The benefit of conducting a SWOT analysis is the assessment of the internal
environment of the company which can help in measuring the risks in terms of
weakness and threats within the company’s micro-environment.
The process of conducting SWOT analysis is:
a. Conduct the environmental analysis
b. Assess the internal and external benefits
c. Assess the internal and external risks
d. Chart them in a 2x2 quadrant table with high and low degree of likelihood
Answer 5
The four questions required to conduct a SWOT analysis are:
a. What are the strengths?
b. What are the weaknesses?
c. What are the opportunities?

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d. What are the threats?
Answer 6
The benefit of conducting a PESTLE analysis is the assessment of the broad
environment of the company which can help in measuring the magnitude of risks in
terms of political, economic, social, technological, legal and environmental issues.
The process of conducting PESTLE analysis is:
a. Identify the PESTLE factors
b. Assess their severity
c. Assess their likelihood of occurrence
d. Rate them through high to low scale
e. Develop a SWOT analysis to organize the internal and external risks
Answer 7
The four questions required to conduct a PESTLE analysis are:
a. When is the right time to conduct the analysis?
b. How should the factors be analyzed?
c. On what key metrics the risks are to be assessed?
d. How the SWOT analysis will be inter-related with the PESTLE framework of risks?
Answer 8
The two internal sources of information to analyze about a company’s market
structure along with its competitors, customer base, mission, vision, and values are:
a. Company’s financial report – The financial report be it quarterly or bi-annually or on
annual basis provides the information on stakeholder agreements, the turnover
amount, return on investment from the product lines. The competitor analysis with the

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company’s own footprint in the market can be measured through the financial ratios
reflected in the report. It also show the customer revenue earned with trends shown
over the fluctuating business periods with conformance to business mission.
b. Feedback survey reports – The feedback survey reports from customers during the
market research and product testing as well as customer satisfaction feedback post
sales service help in revealing data about the company’s market positioning,
competitive value and the pitfalls in the procedure. The employee feedback in the
company regarding the in-house operations and policy framework assist in
determining the company’s performance as per the mission and objectives.
Answer 9
The two external sources of information to analyze about a company’s market
structure along with its competitors, customer base, mission, vision, and values are:
a. Trade journals- The various trade journals published by academic researchers,
business management scholars and the industry communication agencies are required
to gather information about the recent trends operating in the market and how the
company is at par with such on-going technologies. The different company values and
suggestion from the various industries helps in framing the strategies related to the
company’s own mission and values.
b. Government reports- The regional as well as national level government regulation
reports with survey data published are required to gain the political and economic
knowledge about the external environment. This assist in framing the strategies as per
the new laws to bring the competitive advantage in the market. It also helps in gaining
the necessary certifications and conforms to legislations required to run the company
in the long run.

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Answer 10
The purpose of developing organizational values is to create benchmarks of
targets to achieve within a defined time frame set and within the ethical terms. The
goals, objectives and the core values determine the mission and vision of the
organization. The organizational values are needed to prove the uniqueness of the
organization in terms of the line of its business be it from the business operations side
or the external communications side. The monitoring and reviewing of the
organizational values with time and trends can make the company survive through
environmental risks.
The two techniques that can be used for identifying the strategic values are:
a. VRIO Framework can be used to check the organizational values in terms of V for
quality value, R for rarity for competitive advantage, I for any imitation of value
undertaken and O for organized managed processes and systems.
b. Balanced Scorecard Approach can be used to check the organizational systems and
functioning of the previous year through the financial, customer, internal processes
and the learning perspectives to frame the strategic values.
Assessment Task 2
Preparation for meeting with team
The mission statement is required to be developed as per the core business
operations, target market and the unique selling proposition of the business. The
vision statement is required to be developed as per the long term picture and the
sustainability of the company’s goodwill. The goals and values to be set keeping in
mind the honesty, loyalty, cooperation, integrity from the business ethics and
corporate governance perspective. The strategic objectives to be set with a view of

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attainable benchmarks with the limited resources and capacity available in the
organization.
The two companies chosen who are competitors of Native Bush Spices
Australia are:
a. Tuckeroo
b. Natif
Both of these companies are mid-sized companies engaged in the similar line
of business of selling and distributing native food ingredients of Australia.
Comparison of mission, vision and value statements of these 3 companies:
Native Bush Spices
Australia
Tuckeroo Natif
Mission Providing highest
quality product to
clients
Providing unique
high-quality range of
Australian Native
inspired products in
order to bring home
the taste of the
Australian outback.
To provide native
products from direct
farmers and support
Indigenous
communities.

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Vision Working towards
establishing the as
the most respected
and sought-after
supplier of native
bush spices.
Transition to
amalgamate in retail
and Wholesale
businesses, as well as
initiative in education
To support
Australian Native
Food Farmers and
the Australian Native
Food Industry
Values Respect
Responsibility
Caring
Excellence
Integrity
Innovation
Excellence
Creativity
Integrity
Collaboration
Respect
Diversity
Collaboration
Innovation
Caring
The existing mission, vision and value statements are not efficiently accurate
to guide the operations sustainably in future in order to bring more profits. The
mission statement is quite vague with no such uniqueness than its competitors except
delivering the high quality products. The vision statement is concentrated only on the
corporate objective through a narrow vision. The vision should be broader in picture
as compared to others taking into account the corporate responsibility. The values are
more or less similar with the other companies.
The key business strategies to be focused on are:
a. Financial
b. Operational
c. Corporate Governance

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d. Competitive
The techniques to formulate the strategic objectives are through:
a. Strategic Planning with top management
b. Strategic Analysis through PESTLE and SWOT
c. Strategic Implementation through business operations
d. Strategic Evaluation through balanced score card or VRIO framework

11STRATEGIC PLAN FRAMEWORK DESIGN
Meeting with Management Team
Meeting Project Name : Strategy Design Plan
Date of meeting: 23rd February, 2020
Location: Meeting room no.5
Start time: 11 AM
End time: 12 AM
Meeting Objective:
To discuss the organizational vision, mission and values statements, as well as
business objectives.
Attendance Absent
Jonathan Bob
Emily
Pablo
Martha
Nancy
Agenda Items for Discussion
Topic 1- discuss company’s ideas about key business strategies
Topic 2- discuss company’s techniques about strategic objectives
Topic 3- Listen to team ideas presented about actions to achieve strategic
objectives and performance indicators
Action Items