BSMAN3193: Divine Thunder Project Report by Ziq & Fiq Enterprise

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Added on  2023/05/30

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The report, titled "Divine Thunder by Ziq & Fiq Enterprise," presents a comprehensive project analysis for a new soft drink. It begins with a project justification, highlighting the evolving soft drink industry and the company's initiative. The report details the background of Divine Thunder, its manufacturing process, and the importance of flavor and carbonation. Research aims and objectives are defined, focusing on market positioning and revenue growth. Risks associated with the project, such as taste acceptance, interest decline, and health issues, are identified, along with mitigation strategies involving surveys and ingredient selection. Deliverables, exclusions, and constraints are outlined, including ethical considerations regarding product expiry and health standards. The report concludes with assumptions about ingredient hygiene and survey-based taste testing, a detailed budget breakdown, and references. The project aims to understand the performance of Divine Thunder in terms of commerciality and product performance.
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Running Head: DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Name of the Student
Name of the University
Author Note
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2DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Table of Contents
Project Justification.........................................................................................................................3
Background......................................................................................................................................3
Research Aims/Objectives...............................................................................................................4
Risks................................................................................................................................................5
Mitigation....................................................................................................................................6
Deliverables.....................................................................................................................................6
Exclusion and Constraints...............................................................................................................8
Exclusions....................................................................................................................................8
Constraints...................................................................................................................................8
Criteria of acceptance......................................................................................................................8
Assumption......................................................................................................................................9
Budget..............................................................................................................................................9
Signing off.....................................................................................................................................12
References......................................................................................................................................13
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3DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Project Justification
Soft drink industry has been evolving in a rapid rate since the last decade. This is the
reason that there are several organizations that are evolving. One such business organization is
Ziq & Fiq Enterprise. Ziq & Fiq Enterprise has been processing to manufacture a soft drink for
years now. After completion of several tests they have been able to manufacture their own soft
drink. Ziq & Fiq Enterprise named the soft drink that they manufactured as Divine Thunder.
Divine thunder is a new product in market and is trying to survive in the market. This
report will provide a literature review on the completion of the project. This report will also
discuss the methodologies that are used in this project. This report will also provide the sampling
feature of the product. Ethical issues that are present in the project is also present in the project.
This report will also provide the deliverables that are required for the completion of the project.
Aim of the research is to understand the performance of a newly manufactured soft drink,
namely Thunder Divine manufactured by Ziq & Fiq Enterprise. The main objective of this
research is to understand the functionality of the product in accordance of commerciality and
performance of the product
Background
Divine Thunder is a flavored soft drink that is manufactured by Ziq & Fiq Enterprise.
Expectation from this soft drink is very high. This is the reason that the prosecution of the project
was maintained with high expectations Alkaya & Demirer (2015). The mechanism that is being
used in the manufacturing of the entire product plays an important role in the success of the
launching of the product.
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4DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
For manufacturing of a soft drink, the main process that is to be performed requires
projection of the management of the storage of the products and transporting the same.
Implementing the technology that is required for the mixing of the product instills the fact that
the commencement of the product requires better carbonating of the entire manufactured soft
drink for bringing the essence of the product (Ashurst, Hargitt & Palmer 2017). These are the
requirements that are processed for the better commencement of the product. In case proper
carbonating of the product is not performed with high efficiency it results in losing the efficiency
of the soft drink.
Adding flavors helps in distinguishing the product from other products of that segment.
This is the reason that the commencing of the product gets better with adding of the flavors
(Arteaga, Flores & Luna 2017). This uniqueness of the product that is present in the
commencement of manufacturing makes the entire product unique in nature and this is the reason
that the product that is manufactured gets popularized among the global mass.
It is expected that with an increase in the health consciousness among the global audience
of the product, Divine Thunder might lose clients in huge amount. This might affect the turn over
off the organization (Nwaiwu & Ibekwe 2017). Ziq & Fiq Enterprise must keep this in mind in
order to complete the better business management of the product
Research Aims/Objectives
Objective 1: Gain unique stature in market of soft drinks: In case the soft drink that is
manufactured is done with the help of the unique flavors that is new in the market, it will help in
better business management for the brand and will gain an edge over the other competitive
business organization
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5DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Objective 2: Increase annual turn-over: An increase in annual turn-over is one of the objective
that has been of main concern of Ziq and Fiq Enterprise. With the help of introduction of new
flavors, the main advantage that is enjoyed includes an increase in revenue that is collected. This
is one of the main reason that increases the business stature of Ziq & Fiq Enterprise
Objective 3: Bringing in revolution to the business system of soft drinks manufacturing has also
been one of the main reason that affects the functioning of the soft drink manufacturing.
Risks
Risks that are identified during the completion of the project are as follows: -
ï‚· Taste of the new flavor: The taste that will be provided by Divine Thunder might not
meet the demands of the global mass. In that case the acceptance of the product will be
very low. This lower acceptance will lead to huge loss of revenue and in turn will lead to
lest turn-over of Ziq & Fiq Enterprise. This might act as a major reason of failure of the
project.
ï‚· Reduction in interest in the newly manufactured soft drink: This can be considered to be
one of the main issues that is present in the field of soft drinks manufacturing. This is due
to the fact that in the initial stage of the manufacturing of the product it might be easy to
attract the mass as the flavor that is provided by Divine thunder might not have the
capability to attract the attract audience for a long time
ï‚· Health Issue: The flavor that will be added might contain fat and unhealthy ingredients.
These unhealthy ingredients might affect the acceptance of the products. In today’s
society health consciousness has been very high among the targeted members. This
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6DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
results in lack of popularity of the products. These health issues might earn a bad name to
the product, leading to the fact that the revenue that is collected will be very low.
Mitigation
ï‚· For mitigating the issue regarding the confusion that are present in understanding of the
taste can be mitigated with the help of quantitative analysis. Qualitative methodology is
also used in the projection of the project completion .Survey is taken in order to
understand the acceptance of the product. This survey result will help in understanding
the likeliness of the product. Questionnaires will be prepared during the completion of the
entire project. This is the reason that the commencing for the project gets difficult in
nature. After completion of the survey resultant will be collected. After collection of the
resultant, the major issue that is present is the analysis of the product. In case the analysis
of the results are not done in an efficient manner, it affects the entire completion of the
project. This is the reason that the analysis of Divine Thunder. After completion of
analysis of the data that are collected through the survey, it gets easier to conclude the
functionality of the product.
ï‚· Using ingredients that do not harm the health of the people will definitely help in better
commencement of the project. This is one of the main process that must be inherited in
order to maintain the health related issues of the soft drink.
Deliverables
Divine Thunder
Initializing
performing planning of the project
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7DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Understanding the requirement
performing literature review
Collection of data
conducting a survey
collection of data
analyzing the result of the survey
Execution
performing data stuttering
performing as per the data generated from the literature review
performing as per the data generated from the survey
analyzing data that are gained after execution of the research
Risk management
analyzing the risk
calculating the risk
mitigating the risk
using of risk mitigation techniques
project closure
checking of ethical dilemma
ethical dilemma mitigation
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Exclusion and Constraints
Exclusions
Facts that are excluded in the project commencement methodology are as follows: -
ï‚· No training regarding the project management will be provided in the commencement of
the project. this might act as a major exclusion of the project
ï‚· High end machineries will be excluded in the commencement of the project
Constraints
Constraints that are presents in the commencement of the project are as follows: -
ï‚· Scope management is considered to be one of the main constrains that are present in the
project management.
ï‚· Finance can be one of the main reason that will act as a barrier as the entire project
completion will not be made under the described budget, leading not the fact that the cost
efficiency will decrease
Criteria of acceptance
Ethical issue that might be faced in the completion of the product ensures the aspect that
despite the fact that the sales of the product is not very high the data of expiry is set to the last
limit. In case the product s mot sold within the projected deadline it affects the consumers in a
negative manner. Some times for mere profit through soft drinks sell companies often considers
materials for drink manufacturing that compromises with consumers health. It often remains a
key ethical issue in this kind of project which affects the acceptance of the project.
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9DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
It offers the company only two options, either compromise with the overflow in profit or
compromise with the consumer health. However finding balance between these two options is
essential for successful project integration and efficient project execution. Maintaining a balance
in between the quality of the product and the profit margin that is set is considered to be one of
the main criteria of acceptance of the product.
Assumption
It can be assumed that the ingredients that are used in soft drinks are mostly hygienic in
nature. This is the reason that the commencement of the project might be successful. The taste
that is provided by the Ziq & Fiq Enterprise is arranged after conducting survey. This is the
reason that the expectancy of success of the project is very high.
Budget
Task Mode Task Name Duration Start Finish Predecessors
Resource
Names
Cost
Auto
Scheduled
Divine Thunder 34 days
Mon
06-08-
18
Thu 20-
09-18
$5,264.00
Auto
Scheduled
Initializing 6 days
Mon 06-
08-18
Mon 13-
08-18
$1,760.00
Auto
Scheduled
performing
planning of the
project
2 days
Mon 06-
08-18
Tue 07-
08-18
project
manager
$640.00
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10DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Auto
Scheduled
Understanding
the requirement
3 days
Wed 08-
08-18
Fri 10-
08-18
2
project
manager
$960.00
Auto
Scheduled
performing
literature review
1 day
Mon 13-
08-18
Mon 13-
08-18
3 researchers $160.00
Auto
Scheduled
Collection of
data
7 days
Tue 14-
08-18
Wed 22-
08-18
$1,288.00
Auto
Scheduled
conducting a
survey
2 days
Tue 14-
08-18
Wed 15-
08-18
4
marketing
team
$368.00
Auto
Scheduled
collection of
data
4 days
Thu 16-
08-18
Tue 21-
08-18
6
marketing
team
$736.00
Auto
Scheduled
analyzing the
result of the
survey
1 day
Wed 22-
08-18
Wed 22-
08-18
7
marketing
team
$184.00
Auto
Scheduled
Execution 8 days
Thu 23-
08-18
Mon 03-
09-18
$600.00
Auto
Scheduled
performing
data stuttering
2 days
Thu 23-
08-18
Fri 24-
08-18
8
Execution
team
$0.00
Auto
Scheduled
performing as
per the data
generated from
the literature
review
3 days
Mon 27-
08-18
Wed 29-
08-18
10 $0.00
Auto performing as 1 day Thu 30- Thu 30- 11 Executing $200.00
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Scheduled
per the data
generated from
the survey
08-18 08-18 team
Auto
Scheduled
analyzing data
that are gained
after execution of
the research
2 days
Fri 31-
08-18
Mon 03-
09-18
12
Executing
team
$400.00
Auto
Scheduled
Risk
management
9 days
Tue 04-
09-18
Fri 14-
09-18
$920.00
Auto
Scheduled
analyzing the
risk
1 day
Tue 04-
09-18
Tue 04-
09-18
13 $0.00
Auto
Scheduled
calculating the
risk
2 days
Wed 05-
09-18
Thu 06-
09-18
15 risk manager $368.00
Auto
Scheduled
mitigating the
risk
3 days
Fri 07-
09-18
Tue 11-
09-18
16 risk manager $552.00
Auto
Scheduled
using of risk
mitigation
techniques
3 days
Wed 12-
09-18
Fri 14-
09-18
17 $0.00
Auto
Scheduled
project closure 4 days
Mon 17-
09-18
Thu 20-
09-18
$696.00
Auto
Scheduled
checking of
ethical dilemma
3 days
Mon 17-
09-18
Wed 19-
09-18
18
Ethics
manager
$576.00
Auto ethical 1 day Thu 20- Thu 20- 20 Ethics team $120.00
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12DIVINE THUNDER BY ZIQ & FIQ ENTERPRISE
Scheduled
dilemma
mitigation
09-18 09-18
Signing off
Signing off from the project will incur proper management of the ethical dilemma is one
of the main reason that processes better completion of the project. In case the ethical dilemmas
are met, better completion of the project is expected.
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