BTEC HND Business: Research Project on Globalization and M&S
VerifiedAdded on 2023/02/02
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Report
AI Summary
This report examines the impact of globalization on Marks & Spencer (M&S), focusing on its financial performance, market strategies, and the challenges it faces. The research investigates how globalization influences M&S's success by analyzing its financial performance, its approach to foreign markets, and the challenges encountered. The report is structured around several key themes, including the concept of globalization, M&S's operational practices, the impact of globalization on the organization, the role of foreign direct investment, and the challenges associated with globalization. It also evaluates the impact on financial performance over a three-year period, improvements in sales, employment creation, and the acquisition of new knowledge and skills. The findings highlight the importance of globalization for improving operational efficiency, managing financial risks, and creating new job opportunities while addressing challenges related to cultural issues and technological advancements. The report concludes with recommendations for M&S to enhance its globalization efforts, emphasizing the importance of technological training, economies of scale, and efficient resource allocation. The report emphasizes maintaining regulatory compliance and brand integrity.
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