BA/FDA International Tourism: Budapest Media Analysis Report

This report provides a media analysis of Budapest, examining both print and visual sources to understand how the city is portrayed to potential tourists. The introduction defines media analysis in the tourism sector and its importance in shaping pre-trip perceptions and identifying popular destinations. The report then delves into specific examples, analyzing a print media source and a visual media source. The print media analysis covers various attractions in Budapest, including The Danube, Margaret Island, Andrassy ut, Heroes' Square, City park and Franz Liszt Academic of Music. The visual media analysis covers St. Stephen's Basilica, Hungarian Parliament Building, Shoe on the Danube Bank Memorial, Hummusbar, Buda Castle, Fisherman's Bastion, and Ruin Bar. The conclusion summarizes the key findings, comparing and contrasting the two media types, and how the information is presented to the audience. The report also includes a list of references.

Tourism and Media

Table of Contents
INTRODUCTION...........................................................................................................................1
Perceptions Toolkit- Budapest Print media source.....................................................................1
Budapest visual media source.....................................................................................................2
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................4

INTRODUCTION
Media analysis refers to examining different types of media such as social, website,
magazine, etc. to evaluate that which is suitable for promoting product or services (Mkono,
2018). In tourism sector this helps in finding out info before planning for trip. Moreover, trends
and famous places are determined as well by it.
This report will describe about both print and visual media analysis of Budapest. also, the
comparison and contract will be done of both media.
Perceptions Toolkit- Budapest Print media source
Budapest, is the capital of Hungary that attracts many travellers, visiting thus city of 1.7
million. Accompanied by broad Danube winding by its centre, it is consider one of the most
Europe's skyline as well as plenty of fabulous architecture lining the buda as well as Pest of the
river (Jansson, 2018). It is one of the prettiest destinations of the Europe. Given below are
various destinations of Budapest such as
The Danube and its banks
Through the centre of Budapest Danube runs with hilly buda on the west and Flat Pest on
the east. To explore the city ,the best way is to take a walk along its banks, where travellers take
the most vital sights of Budapest (Mkono, 2018). Along the Danube the point of interest involves
The Neo-Gothic Parliament is consider as the third largest within the world.
In 1200s the Buda castle started but has had the additions
A moving memorial of the Jews is considered as shoes on the Danube, Jews were shot as well
as fell into the Danube after being ordered to remove their shoes during the Second world war.
The best view of the city is Gellert Hill.
Margaret Island
Margaret Island Budapest's most scenic park is between the Buda and Pest. This parks holds two
complex swimming pools, a petting Zoo, a music fountain, an open -air theatre, a restaurant as
well as many picnic spots (Jansson, 2018). Margaret Island between Arpad Bridge and Margaret
Bridge.Andrassy ut, tree lined avenue is considered as most of the elegant boulevard that begins
not far from Deak Ter lined with striking buildings. If a traveller has a few hours than walking
of the street is the best way to spend their time. There is also admire to the Opera House and also
if someone wants break than stop for a coffee at Muvesz Kavehaz.
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The powerful museum ,The House of Teror where anyone can learn about the Hungary people
life within Hungary under the Nazi and communist regimes.
Andrassy ut ends at Heroes ' Square is includes the largest park within 1896 (Sigala, 2017).
Heroes' Square and City park
Hosok tere ( Heroes' Square) as well as Millineum Monument was built to commemorate the
millennium of the Magyars. The Hungarian statues focuses on the historical figures stand
between columns from the square's centre.
City park ( varosliget) – It is one of the largest park within Budapest as all of its diversions
focuses apart from the square. Travellers also found the Zoo,the Museum of Agriculture,
Szechenyi Thermal Baths as well as offers ice skating within winter as well as row boating
within summer (Kim, Lee, 2017).
Franz Liszt Academic of Music
It is a music academy and concert hall was founded through Hungarian in 1875 within Franz
Liszt (Jansson, 2018). It is also most prestigious music school within Hungary.
Even if somebody wants to attend a concert as it is worth going inside within glass stained
windows, the crystal chandeliers ,shimmering mosaics and murals, the Zsolnay tiles.
Budapest visual media source
Climb Up the St. Stephen's Basilica
It is one of the most vital church within Hungary. It is a great place for admiration as the
stunning decoration and beautiful Neo classical structure architecture of the interior and
specially the detail regarding the cupola from interior. Traveller also climb up towers as well as
see the city (Mkono, 2018) .As it is not the best view of the nation within my opinion but is is
consider as good place to see where things are within city as well as also good place to get a
sense regarding direction on the city.
Hungarian Parliament Building
It is also one of the most popular attractions within the city. The gigantic Gothic Revial style
facade. It is also symmetrical perfectly dome at the centre, there is no mistakes within building
for anything else (Sotiriadis ,2017). The best viewed of the parliament from the various sides of
the river Danube during the time of sunset when the lights are thrown on the symmetrical body
structure. Travellers can also makes the appointment and go inside the building of Parliament to
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see the famous assembly hall Magnates' House But for that there is a need to book it early within
a day as booking only available within the day trip.
Shoe on the Danube Bank Memorial
This place is dedicated to the 3500 people who were shot within Danube at the time of Arrow
Cross terror (Mkono, 2018). These people ordered to take off their shoes before they getting
shot into the water so that their bodies would be carried away through water current. On an
average there is around sixty pairs of shoes were sculptured there as well as attached to the
embankment at the side of the Danuba river.
Lunch at Hummusbar
Hummusbar restaurant is nearby the St. Stephen's Basilica where there is 700 HUF. It can be
served within both big and small portion with hummus dip ,falafel balls as well as various other
varieties of Mediterranean,vegetarian friendly options chooses by the traveller (Jansson, 2018).
If a traveller wants to eats nice food and save the cost this is the place.
Buda Castle
After the lunch if the traveller wants walked along the river Danube as well as cross chain bridge
towards the castle of Buda as well as also climbs at the top of the hill for the view which is
breathtaking view of the city (Kim, Lee, 2017).
Fisherman's Bastion
If a traveller is on the Castle hill, walk further North and advised to visit the fairly tale
Fisherman's Bastion as it focuses the some fantasy novels such as Harry potter and Lords of the
Rings. As it is one of the top destination within Budapest (Jansson, 2018).
Party at Ruin Bar
If someone visits the Budapest there is also need to visit the ruin bar culture as it is one of the
famous bar (Brandt, Bendler. and Neumann, 2017) There is a unique ruin bar accompanied a fun
vibe as well as beautiful décor and this is a must visit of the Budapest .
CONCLUSION
From above report it is analysed that Budapest consider of fabulous architecture lining
the buda as well as Pest of the river runs with hilly buda on the west involves Neo-Gothic
Parliament Buda castle Margaret Island and The Danube and its banks between Arpad Bridge
and Margaret Bridgeree lined avenue that begins not far from Deak Ter lined with striking
buildings. It also admire to the Opera House situated near Margaret. It also focused on Heroes'
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Square and City park focuses on the historical figures City park ( varosliget) as largest park
within Budapest offers ice skating within winter Franz Liszt Academic of Music most
prestigious music school within Hungary. It also focused on Budapest visual media source
such as Climb Up the St. Stephen's Basilica Hungarian Parliament such Building beautiful Neo
classical structure architecture also symmetrical perfectly dome at the centre, during the time of
sunset when the lights are thrown on the symmetrical body structure on the Danube Bank
Memorial, Lunch at Hummusbar, Buda Castle Fisherman's Bastion, Party at Ruin Bar
Print media Visual media
It is a consider as form of mass media that
focuses on delivering news as well as
information by the printed publications such as
Here the information is in detailed form as the
Budapest information is available in detailed
form here .
Also, here the information must relate to read
the information
It focuses on the mass of media, such as
internet as by the use of the Facebook as here
the people share their experiences, and they
can share the pictures of the Budapest as well
as here the information is less and they can
share their feelings as well as experiences of
the Budapest.
For the visit of the Budapest people are both uses print media and visual media. As print media
gives the detailed information but I preferred the visual media as nowadays people are more
active on the Internet by the help of the social media such as I can share my visit of Budapest
through pictures on Instagram, Facebook and many more. I can also upload my videos of
Budapest to the YouTube so that everyone can see that and feel the real feeling of the Budapest.
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REFERENCES
Books and Journals
Brandt, T., Bendler, J. and Neumann, D., 2017. Social media analytics and value creation
in urban smart tourism ecosystems. Information & Management, 54(6), pp.703-713.
Jansson, A., 2018. Rethinking post-tourism in the age of social media. Annals of Tourism
Research, 69, pp.101-110.
Kim, S.E., Lee, K.Y., Shin, S.I. and Yang, S.B., 2017. Effects of tourism information
quality in social media on destination image formation: The case of Sina
Weibo. Information & management, 54(6), pp.687-702.
Mkono, M., 2018. ‘Troll alert!’: Provocation and harassment in tourism and hospitality
social media. Current Issues in Tourism, 21(7), pp.791-804.
Sigala, M., 2017. Collaborative commerce in tourism: implications for research and
industry. Current Issues in Tourism, 20(4), pp.346-355.
Sotiriadis, M.D., 2017. Sharing tourism experiences in social media. International Journal
of Contemporary Hospitality Management.
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