BUNI Travel Case Study: HR Tools, Employee Wellbeing & Motivation

This case study examines BUNI, a small UK-based travel agency, and its challenges related to profitability, employee motivation, and technological advancements. The report identifies tools and techniques to enhance organizational performance, emphasizing the critical role of employee well-being in boosting motivation and productivity. External factors influencing BUNI's business, such as political, economic, social, technological, environmental, and legal aspects, are analyzed using a PESTLE framework. The study concludes by recommending strategies for BUNI to improve its overall performance through effective HR management practices and a focus on employee health and happiness, ensuring long-term success and sustainability.

BSc (Hons) Business Management
BMP4006
People and Performance
Assessment 1
Case Study: BUNI Travel
Semester 2
Submitted by:
Name:
ID:
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Contents
Introduction 3
What tools and techniques will help improve
organisational performance? 3
The role of employee wellbeing in improving motivation
and performance 4
Conclusion 5
References 6
Appendix 7
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Introduction
Managing performance plays an essential role within the business as it helps to
become more successful organisation and standout against their competitors in the market.
It fundamentally contains evaluating, reporting as well as managing progress with an intent
to enhance performance, both at a personal level, together with business level.
Organisational performance encompasses the analysation of business performance against
its goals and aspirations. Or, it can be comprehended by understanding the difference
between the actual outputs or results compared with desired outputs (Bradley, 2019). It
mainly focuses on three areas- shareholder value, market performance as well as financial
performance. This report is based upon a case study BUNI which is a domestic travel agent
in Bolton. It is small business company with classical HR department. Now, this business
wants to expand their business for which they are required with tools and techniques of HR
management. This report also outlines the role of employee well-being in enhancing
performance and motivation. At the end, the external factors have been analysed to know
the impact on their business.
What tools and techniques will help improve
organisational performance?
Utilising performance management tools allows organisations to overcome a set of
challenges of employees. As it is identified that BUNI as a travel agent analysed the need of
expansion of business due to which they need some tools and techniques to manage
performance of their workforce. Such tools and techniques designed to produce the process
more effective and easier. The discussion on such tools and techniques are mentioned
below:
 Key performance indicators and metrics: It is a tool that helps in giving method to
measure the performance of business as how well business, projects, unit or
workforce are performing in context of business objectives and goals (Brown, 2020).
They indulge to limit the complexity of business performance to a small figure of key
indicators with a motive to make performance more digestible and understandable.
When KPI are good, it clearly liked the organisational tactics and plans where they
give answers to key organisational performance queries.
 Real-time feedback: Accurate and fair feedback is complicated to higher
performance. It is observed that performance rate can be increased on higher rate if
employee gets accurate and fair feedback on their performance. Actual-time reviews
and feedback has been related with a range of benefits, containing improved
recruitment, increased retention, increased abilities to adopt changes such as
expansion of business of BUNI as well as better performance. With the help of
performance management software, review can be indulged by managers and peers
at any period of time.
 Gauge the sentiment of the workforce with pulse surveys: An optimal employee is
the one that sense engagement with the business's core values and missions. They
have faith that the job they are doing is worthy and significantly contributing to the
vision established by the leadership and are highly encouraged to do jobs beyond
and above expectations (HOW TO LEVERAGE PERFORMANCE MANAGEMENT TOOLS
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AND TECHNIQUES TO ACHIEVE THE BEST OUTCOMES FOR YOUR BUSINESS, 2022).
But gauging the feelings, emotions and sentiments of employees can be hard,
particularly when workforce are broken throughout varied geographical locations. In
case of BUNI, working remotely can lead to luxate workers from teams and the
business at large. Employee ney promoter score or eNPS surveys indulge the way for
gauging the feelings of BUNI employees.
The role of employee wellbeing in improving motivation
and performance
Employee well-being referred to the employer's attention towards health of
employees. It is becoming more essential as it could be the reason of employee's
absenteeism. It is not only about the physical well-being, but other elements of well-being
which can be neglected when talking about well-functioning and healthy personnels or
employees. Most of the times, employees are usually promoted to push themselves to
prove they hard working. Sleeping less or skipping lunch proves that they are more
dedicated towards their work (Chaovalit, Taylor and Dodd, 2020). But, they are reasons of
employee illness which leads to increased absenteeism in the business. In case of BUNI,
employers are becoming more aware of elements that involve employee well-being and
seeking new ways to improve happiness and health of employees. Employee well-being is
important for BUNI and this company identifies many reasons through which they can raise
motivation and performance to achieve targets and goals of business. The discussion is
underneath:
 Keep employees loyal to the business: Workforce who know the organisation comes
with several health benefits such as nutrition program or health plan that indulges
them access to healthy meals, know as well as value the job higher. Benefits and
perks like that makes workforce to appreciate their company, enjoy investing time in
the work premises while maintaining their healthy lifestyle aspirations (Sarason,
2021). In case of BUNI, with an intent to increase motivation and performance,
employers can indulge with a range of choices such as a local gym membership, on-
site gym or exercise or yoga sessions which will make them more eager to do hard
work for the company.
 Create competition to work for the business: When the business gives several
benefits and perks, it exceed the competition in the selected area. Medical benefits
and perks intended at keeping employees healthy are silently niche an d difficult to
come by, which will be a standout business giving it.
 Improved employee productivity: It is seen that employees with obesity take
minimum three to five sick leaves and smokers are thrice to take time-off work than
those of normal workers yearly. While, employees who manages stress in a better
way are less likely to take leaves and experience low burnouts (Kim, Suleman and
Hopper, 2020). Ultimately, when workforce well-being is increased, then they are
more concentrated on their jobs while raising their productivity level.
 Improved employee morale: At the times of Covid-19, it is commonly found that
employees feel low morale in their work which affects their performance and
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delivers low output for the business. By announcing employee well-being steps such
as fitness competition and mental health workshops among teams or departments,
BUNI Travel Agent can enhance their employee's morale.
 Improve the brand reputation: By demonstrating that employers are ready to take
time to create employee's engagement and invest money to enhance their
livelihoods, then it helps in creating stand out position in the eyes of company that
their employees have emphasized the health of employees. BUNI Company can also
create and improve their brand name and image by paying more attention towards
workforce health and well-being.
 Well-being programs can aid in improving employee recruitment and retention: It
is also found that a good employee well-being program will also help in influencing
candidates to apply for the job while improving employees retention. There are
several factors that go into the decision to grab a job offer (Kouatli, 2019). It aids
when employees indulge a good salary and a high benefits and perks plan.
Conclusion
On the basis of above report, it is concluded that BUNI is a small travel agency in UK.
Itr mainly aims to fulfil the travel needs and produce different tourism packages for the
tourist places throughout the world. It is seen the this business is suffering from its
profitability due to the reduced employee's motivation and advent of technologies. So, it
order to overcome this issue, there has been an analysation of external factors done in the
report. Many tool and techniques outlined so that overall performance of business can be
enhanced. Employee's well-being value is cleared so that employees can perform well and
their motivation will remain high.
References
Bradley, K. ed., 2019. Human Resource Management: People and Performance. Routledge.
Brown, M.G., 2020. Keeping score: Using the right metrics to drive world-class performance.
Productivity Press.
Chaovalit, S., Taylor, N.F. and Dodd, K.J., 2020. Sit-to-stand exercise programs improve sit-
to-stand performance in people with physical impairments due to health
conditions: a systematic review and meta-analysis. Disability and
Rehabilitation, 42(9), pp.1202-1211.
Kim, E.S., Suleman, S. and Hopper, T., 2020. Decision making by people With aphasia: A
Comparison of Linguistic and Nonlinguistic Measures. Journal of Speech, Language,
and Hearing Research, 63(6), pp.1845-1860.
Kouatli, I., 2019. People-process-performance benchmarking technique in cloud computing
environment: An AHP approach. International Journal of Productivity and
Performance Management.
Lancioni, G.E. and et.al., 2020. Everyday technology to support leisure and daily activities in
people with intellectual and other disabilities. Developmental
neurorehabilitation, 23(7), pp.431-438.
Sarason, I.G., 2021. Test anxiety, cognitive interference, and performance. In Aptitude,
learning, and instruction (pp. 131-142). Routledge.
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Tsuchiya-Ito, R., Slaug, B. and Ishibashi, T., 2019. The physical housing environment and
subjective well-being among older people using long-term care services in
Japan. Journal of Housing for the Elderly, 33(4), pp.413-432.
Online:
HOW TO LEVERAGE PERFORMANCE MANAGEMENT TOOLS AND TECHNIQUES TO ACHIEVE
THE BEST OUTCOMES FOR YOUR BUSINESS, 2022. [Online] Available Through:
<https://www.staffcircle.com/learn/performance-management-system/tools-and-
techniques/>
Appendix
A PESTLE analysis for BUNI Travel
Pestle analysis can be understood as the strategic tool to measure the external
environment factors that can influence the success and profitability of business. These
factors are break down the opportunities as well as risks associated into political, economic,
social, environment, technological and legal factors. In case of BUNI, the influences and
impacts of such factors are mentioned below:
 Political factors: These factors covers trade restrictions, bureaucracy, tariffs, tax
policies, political conditions and many more (Tsuchiya-Ito, Slaug and Ishibashi,
2019). As the BUNI is UK based company, it is found the political condition is quite
stable in the nation which helps in creating opportunities for expanding business.
While, BREXIT has created some trade restrictions that impact the business of
tourism in negative terms.
 Economic factors: It encompasses factors such as unemployment rates, inflation
rates, economic growth rates, interests rates, exchange rates many more. UK is one
of the developed nations in the world which creates several lucrative opportunities
for BUNI. The employment rate is also high in UK which gives the chosen business to
hire skilled and qualified employees. In UK, the economy is stale and developing at a
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steady pace. The consumers have high power to purchase and they can spend more
in leisure activities such as tourism.
 Social factors: It contains factors such as population growth rates, career attitudes,
age distribution, cultural aspects and beliefs and many more. As a travel agent, the
company gets numerous chance to indulge services to the tourists and travellers
which produces profitable opportunities to the business. On the other side, the
perceptions and beliefs are also changed due to the global pandemic situations
where clients tend to avoid travelling or any tourism activities.
 Technological factors: It relates with technological incentives, R&D activity, the rate
of change in technologies, automation and many more. Being a travel agent, it is
essential for them to be digitalised in their working process which offers safety and
ease to their customers even at the pandemic times (Lancioni and et.al., 2020).
Through technological advancement, the company provides transportation at
cheaper costs and it become more accessible and comfortable to travel, while new
features such as charging ports or wife-connectivity also makes tourists happy and
satisfied.
 Environmental factors: It includes climatic change, temperature, whether
conditions, natural disasters, pollution and many more. For BUNI, it is one of the
major concerns of the travellers and tourists respecting the influence of human
activities on the surroundings. The downside of tourism activities has also increased
the issues and challenges such as waste management, energy management and
many more. BUNI is required to adopt solutions which can mitigate the impact on
surroundings to attain the advantages of sustainable tourism.
 Legal factors: It includes laws and legislations introduced by the UK government. For
example, employment law, health and safety law, discrimination law and many
more. For BUNI, it is important to abide all the laws and legislations related with the
workforce in order to get smooth business functioning. While, if they expand
business in other country, it should acknowledge all the laws and legislation so that
it do not get a chance of face any kind of bad implications on business.
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