BUS303 Simulation 2: Analyzing Group Work & Individual Contribution

This report provides a detailed reflection on a business simulation project undertaken by a student, focusing on their experience within the "Happy Students" bicycle team. The reflection covers various aspects of the simulation, including analytical skills, teamwork, decision-making, and the use of websites and videos in a business context. The student discusses the challenges faced, such as differing opinions within the team and the complexities of forecasting results, and highlights the importance of communication, cultural awareness, and continuous self-improvement. The report also analyzes key decisions made during different stages of the simulation, focusing on customer satisfaction, innovation, market share, and sales, and concludes with recommendations for future improvements in teamwork and business strategies. The student acknowledges the value of learning from peers and the significance of adapting to diverse perspectives to achieve organizational goals.

Running Head: BUSINESS PROJECT
Simulation

2
BUSINESS PROJECT
Table of Contents
1. Describe the events and your experience – What did I do/hear/see?..................................................3
Analytical skills.................................................................................................................................3
Team Work........................................................................................................................................4
Decision Making...............................................................................................................................4
Website and Video............................................................................................................................5
Learn from other................................................................................................................................5
Achievement......................................................................................................................................6
Challenges.........................................................................................................................................6
Teamwork..........................................................................................................................................6
2. Interpret and evaluate the events from your perspective....................................................................7
First Rollover.....................................................................................................................................7
Key things to concentrate in this round..........................................................................................7
Second Roller....................................................................................................................................9
Key things to focus in this round...................................................................................................9
Third Roller.....................................................................................................................................10
Key things to focus in this round.................................................................................................10
Forth rollover...................................................................................................................................12
Key things to concentrate in this round........................................................................................12
3. Reflect on how this information will be useful to you.....................................................................14
Conclusion.......................................................................................................................................14
Recommendation.............................................................................................................................14
Things to improve next year........................................................................................................14
References...........................................................................................................................................16

3
BUSINESS PROJECT
1. Describe the events and your experience – What did I do/hear/see?
This simulation supports me to create effective skills in the competitive business world. I
observed that before joining the happy student bicycle team, I took the decision without
considering loss and profit of activity. It could be complicated to start an organization and
effectively operate the business (Ferrell and Fraedrich, 2015). I came across many challenges at
the time of working in the group. But at the same time, I gained my understanding towards
many skills that support to effectively work in the work and obtain a feasible result like
analytical skills, teamwork, decision making, and software understanding.
Analytical skills
I observed that the analytical skill could be significant for this game. The analytical skill could
enable to accomplishment of team goal in a methodological manner. Initially, it was also
complicated for me to evaluate the factors that may affect the performance of business
(Romiszowski, 2016). I observed that there are two factors that could directly influence
business like advertising and branding. I also gained my understanding towards the financial
statement for effectively record the flow of cash in the business (Dahl, 2017). Moreover, it is
also necessary for the team to invest to improve the sale of products and services. I observed
that the alternative information could also be imperative for operating the business effectively.
It could require extra money for maintaining the feasible information. Moreover, it is
complicated for improving skills of team members in limited money. From this game, I was
capable to determine my skills. I observed that self-performance evaluation could be
imperative for continuous improvement. I also analyzed that once you stop to examine your
own performance then you could not be cable to move forward. At the time of working in the
team, I analyzed that there are certain factors that could be effective for the success of team
like motivation, innovative characteristics, and creative improvement (Stine and Foster, 2017).

4
BUSINESS PROJECT
Team Work
From this team, I improved my communication skills as it could support to make a reliable
relationship with others. I worked with a different culture of people that was a good
experience for me but at the same time, it was challenging for identify appropriate
communication skills to converse with different cultural people effectively (Vahlne, and
Johanson, 2017). In addition, it is also analyzed the communication could be imperative for
making an effective decision towards the business. I assured the team member that everyone
listens and respects opinion and views of each other at the time of working in the group. It
supports to get a feasible result in the context of a team goal. In addition, it is also analyzed
that the beet communication could support to make a reliable relationship with others. It is
essential skill and in the globalized business caused by getting higher competitive benefits. It
is significant to make positive attitude towards the diverse culture of people as it could be
effectively for operating the business process. This skill could be imperative for making a
flexible work atmosphere and obtain the feasible result (Rothman, 2017). I also learned that
the capability of work in the team could be one of the significant skills for operating the
business function. The following activities could be considered by me for future teamwork:
 The first characteristics that I need to consider is that I will never criticize to others as
it could be imperative for making a positive relationship with others.
 The second activity that I need to consider is that I will respect the understanding of
the different cultural background of group members.
 The third activities to positively share data and ideas for conversing with others
Decision Making
The decision making is one of the complicated subject areas of this game. Since, a team
member has different opinion and views on the same concern as it could be difficult to make a
collaborate decision. Thus, it is analyzed that the decision making could be major issues as

5
BUSINESS PROJECT
compared to other concern (James, Page, and Sprague, 2016) It was very complicated for me to
determine money for spending in the products and services. For making an effective decision,
I talk to my group members and ask them before making last decision for the business. With
respect to making a collective decision, I concentrated to improve my communication and
analytical skills for making reliable decision. It is also analyzed that a financial manager of
organization could provide all the information to the director of the company to operate the
business effectively. It could also directly impact on the financial performance of the
organization (Kalisch, et al., 2015).
Website and Video
It could be last skill as it could be imperative in the real world. In addition, it is analyzed
understanding regarding website and video could not be imperative but it could be effective to
retain the position of the company in the marketplace. In the current scenario, knowledge
about a website could support to make an effective decision and obtain completive benefit
(Watters, et al., 2015). Furthermore, it is also analyzed that website could be supportive for
promoting the goods and services and make a unique image in the marketplace. Furthermore,
I also realized that without these platforms, a business could not be capable to survive and
compete. Moreover, it is also analyzed that web and videos make the organization innovative
and creative. I also analyzed that a creative person could be capable to easily solve the
problem by involving new ideas as it could be supportive to obtain a reliable outcome. In
addition, it is analyzed creative person think differently and come with diverse ideas as it
could be supportive of the business owner (Arora, et al., 2015).
Learn from other
In last, one of significant thing that I observed from this simulation is to learn from every one.
I am thankful that I got the opportunity to work with talented classmates. It could support to
gain my understanding towards many skills. For illustration, my classmates supported me how

6
BUSINESS PROJECT
to make websites while another team member supports me to use of the software. I also
shared my thoughts regarding mountain bike with classmates and another person (Endacott, et
al., 2015). This advantage of knowledge from each other could be imperative. I realized that
teamwork could create some time conflict but learn from each other could support to gain
more understanding towards any concern and make a creative and realistic approach to
problem-solving. I feel proud that the game supports me to get various skills and innovative
ideas that could ensure me to make bright future (Couto, et al., 2015).
Achievement
Mountain’s bike simulation gave me a creative idea of how the firm is operating in the world.
Each decision of group could lead to failure and success of team hence the analytical approach
was imperative to effectively operate the business and obtain a reliable outcome. I also
understand that how to make an effective decision towards any particular group (Decker, et al.,
2015).
Challenges
A group could much hard to forecast result as compare to a single person. We compete with a
different organization and their judgments are random. It was very complicated for me to
make a collaborative decision. It is also observed that the price and production of mountain
bikes were very expensive that also make complication in the business (Jorm, et al., 2016). It
creates higher possibilities of failure in the business.
Teamwork
Tem work could be imperative for completing the time in the least time and cost. The primary
issue that is faced by me at the time of working with a team is the different views and
opinions of participants towards the same topic. It could create the argument in the team as it
could also directly influence the organizational goal I and my team member play an
imperative role in making a reliable decision (Semler, et al., 2015). In addition, it is also

7
BUSINESS PROJECT
analyzed that the obtained result is based on the attitude of research outcome. I give more
preference to the face to face interaction rather than messaging by online tools. Each member
of the team is agreeing to the face interaction rather than a discussion on phone. I realized that
some team member is not interested to work with me that create the conflict to make a
collaborative decision. I gained my understanding towards how to deal with diverse thinking
of people and how to influence them for working in the same group. I enhanced my
knowledge about different cultural people that support me to make an effective decision in the
context of diverse cultures of people. I was very complicated for me to honestly deal with
consumers (Frich, et al., 2015).
2. Interpret and evaluate the events from your perspective
First Rollover
Key things to concentrate in this round
The first decision that was taken by me was simple. In this, concentrate on customer’s
satisfaction level.

8
BUSINESS PROJECT
From the above table, it can be concluded that the customer satisfaction level of happy student
is lower as compared to other group. Hence, group has needed to focus on how to satisfy the

9
BUSINESS PROJECT
customer satisfaction level. The lower customer satisfaction level could be caused of higher
price, quality, negative comment on social media, and competitors prices.
Second Roller
Key things to focus in this round
The second decision that was taken by me was related to the innovation and learning. It was
also imperative for this simulation.

10
BUSINESS PROJECT
From the above analysis, it can also be analyzed that the innovative learning could also impact
on the organizational performance. In addition, it is also demonstrated that innovation is lower
as compared to another group that could decline the sales of the company. Hence, the
company would need to invest in the innovation to obtain higher competitive benefits. It
could also be supportive of making a unique image in the marketplace.
Third Roller
Key things to focus in this round
The third decision could concentrate on the market share as it could support to make a reliable
decision in the context of the organization.

11
BUSINESS PROJECT

12
BUSINESS PROJECT
From the above table, it can be concluded that the market share of this organization is 7.30%
that is less than other group. In addition, it is also analysed that organization is needed to
improve the market share of company by encasing the demand of organization.
Forth rollover
Key things to concentrate in this round
The fourth decision that was taken by me was associated with the sales.