This report presents a comprehensive case study analysis of British Petroleum (BP PLC), a multinational oil and gas company. The analysis begins with an introduction to BP's operations and the business environment. Section 1 delves into the external environment using PESTLE analysis, examining political, economic, sociological, technological, legal, and environmental factors influencing BP's performance, including Brexit, economic fluctuations, and environmental concerns. Section 2 employs Porter's Five Forces model to assess the oil and gas industry's dynamics, evaluating the bargaining power of suppliers and consumers, the threat of substitutes and new entrants, and competitive rivalry. Section 3 utilizes VRIO analysis to evaluate BP's internal resources and capabilities, highlighting its valuable, rare, and imitable resources, such as its large workforce, technological advancements, and strategic capabilities. The report concludes with recommendations and a reflective report summarizing the key findings and insights gained from the analysis, contributing to a deeper understanding of BP's strategic position and challenges in the global oil and gas industry.