Business Decision Making Report: Analysis of Data and Recommendations

This report analyzes a business decision-making scenario, focusing on the potential expansion of a restaurant chain. The report begins with an introduction, outlining the objective to evaluate the viability of opening a new branch and to utilize data analysis for informed decision-making. The methodology involves a random sampling approach, with the use of a close-ended questionnaire to gather data from respondents. The report presents findings through data interpretation, including charts and graphs illustrating survey results and financial data. Key areas of analysis include assessing the demand for a new restaurant location, identifying optimal locations, and understanding customer frequency. The report also incorporates financial metrics like Net Present Value (NPV) and Internal Rate of Return (IRR) to evaluate project profitability, ultimately leading to a conclusion and recommendations based on the data analysis. The report concludes by emphasizing the importance of primary research methods and the application of statistical tools in business decision-making.

Business Decision Making
Task 3.3

Covered content
• Introduction
• Objective
• Research methodology
• Data interpretation
• Conclusion
• References

Introduction
The main objective of organization is to attain success
through providence of their different business functions. It is
the obligation upon management is to take effective
decisions which helps to bring effectiveness in their
operations.

Objective
• To expand business operations through opening of new
branch in London.
• Interpretation of data through application of statistical
tools to improve decision making.

Research Methodology
 Through application of random sampling method 60
respondents are selected from total population.
 Close-ended questionnaire is prepared to ascertain the views
of respondents through asking of 10 different research
questions
 Presentation of graphs and charts for interpretation
important information

Data Interpretation
Q1. Does opening of another
branch in London of Balti palace
is viable move?
Frequency
Yes 45
No 15

Continue..
Yes No
0
5
10
15
20
25
30
35
40
45
50 45
15
Column B

Continue
Q2. What place you suggest for set
up of new restaurant in London?
Frequency
Near tourist places 23
Outside area 15
In main city 22

Continue...
23
15
22
Near tourist places
Outside area
In main city

Continue
Q3. How many times you visit
Balti palace in a month?
Frequency
Once 32
Twice 20
Thrice 8

Continue
32
20
8
Once
Twice
Thrice

Trend line
Year Sales Net Profit
2017 4100 2400
2018 4250 2490
2019 4350 2560
2020 4500 2600