Business Communication Report: Go Travel, Europe Market

This report provides an in-depth analysis of business communication challenges, particularly within the context of Go Travel, a travel company aiming to expand into the European market. The report identifies key issues such as language barriers, cultural differences, and the impact of diverse backgrounds on effective communication. It explores strategies to overcome these challenges, including open-mindedness, awareness of cultural nuances, and the importance of clear, concise messaging. The report emphasizes the significance of negotiation and understanding different perspectives to achieve business objectives, and highlights the role of flexibility in fostering effective teamwork. The conclusion underscores the importance of managing diversity and utilizing effective communication to achieve optimal organizational outcomes, and the importance of negotiation. The report references academic sources to support its findings.

Business communication is the important term
given to the all written and verbal messages sent in
between the individuals and group of individuals to
facilitate business works and activities. Respective
Poster is based on the Go Travel, which is a travel
company based on London. Respective organisation
aimed to open new offices in Europe market in that
regards communication plays very much important
role. Respective poster based on common
challenges and strategies to overcome from
challenges. It also includes awareness of culture
influence on communication and negotiation.
Different culture practices:
In different culture practices involved the differ
belief, values, norms and culture that sometimes
create hurdles in effective communication. In context
of Go Travel, their personnel encounter the issues of
language and diverse culture in their organisation.
Different language: Language is one of most
important attribute in sharing the knowledge and
information to the other. Individuals belong from
different region have different language that create
hindrances and people feel alone while they not able
to communicate in proper manner. In context of Go
Travel they face the same issue that personnel within
organisation not able to share information with
others that create chaos.
BUSINESS COMMUNICATION
INTRODUCTION Common challenges to effective
communication
Be open minded for questions and Answers:
The another very important strategy to
overcome from the communication gap is stay open
minded by forgetting the hierarchy within organisation.
In context of Go Travel, they by adopting flexibility in
sharing the knowledge and information enables to co-
workers in solve the problems and build effective team.
Strategies for overcoming
communication barriers

To overcome from the communication gap it is
very much potential to opt one of best strategies
and tactics that are as follows:
Remain aware about cultural differences:
The beauty of the modern work place is
people from different culture and background
collaborate for attaining a common goal. In context
of Go Travel they face problem in sharing
knowledge and information in proper manner. In
that regards it is potential for them to keep
messages simple and to the point to understand
well.
Communication in negotiation which means
negotiators can attain objectives, build positive
relationship and resolve disputes potentially.
Communication plays very much important role, as
now a day’s companies adopting the people from
diverse culture. Sometimes cultural diversity
impacts adversely on organisational works and
activities, as diverse individual have differed
language and culture from one another. In that
regards language gradually become a barrier, in that
regards culture of flexibility, negotiation and
understand the feeling of one another proved
beneficial in gaining desirable outcomes. In context
of Go Air by applying some potential tactics they
communicate in proper manner.
From the above poster it has been analyse that
communication is very much important for an
organisation to share the potential knowledge and
information to the individuals. By managing the diversity
in work culture organisation can gain optimum outputs.
Negotiation plays very important role by communicating
well for achieving defined business objectives.
Cultural influences on
communication and negotiation Conclusion
References
Bannier, C., Pauls, T. and Walter, A., 2019. Content
analysis of business communication: introducing a
German dictionary. Journal of Business Economics.
89(1). pp.79-123.
Getchell, K.M. and Lentz, P. eds., 2019. Rhetorical
Theory and Praxis in the Business Communication
Classroom. Routledge.
O'Rourke, J.S., 2019. Management communication: A
case analysis approach. Routledge.