Analysis of Business Communication Principles and Practices Report
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AI Summary
This individual report delves into the principles and purposes of effective communication within a business context, exploring various communication methods and strategies. It examines the importance of clear and concise communication for organizational success, focusing on how effective communication enhances productivity and profitability. The report reviews literature on communication principles, including verbal and non-verbal techniques, and analyzes the communication practices of the Hilton Group of Hotels. It also evaluates the author's own communication skills, identifying strengths and areas for improvement, and concludes with recommendations for enhancing communication within organizations through training and development. The report emphasizes the significance of listening skills, clarity, and integrity in fostering a successful work environment.

INDIVIDUAL
REPORT
BUSINESS
REPORT
BUSINESS
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Table of Contents
LITERATURE REVIEW................................................................................................................1
Principles as well as purposes of strategy behind various forms of communication............1
Principles of effective communication to enhance practice...................................................2
ANALYSIS AND DISCUSSIONS.................................................................................................3
Effective principles and purposes guiding organisational communication............................3
Principles of effective communication to enhance practice...................................................3
Evaluation of communication practices of themselves and others.........................................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................6
LITERATURE REVIEW................................................................................................................1
Principles as well as purposes of strategy behind various forms of communication............1
Principles of effective communication to enhance practice...................................................2
ANALYSIS AND DISCUSSIONS.................................................................................................3
Effective principles and purposes guiding organisational communication............................3
Principles of effective communication to enhance practice...................................................3
Evaluation of communication practices of themselves and others.........................................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................6


LITERATURE REVIEW
Principles as well as purposes of strategy behind various forms of communication
It is essential for an organisation to take advantage of best effective form of communication
method and frame formative and strong communicate strategies that will effective help in make
well effective flow of communication in organisational premises (Nagle and Müller, 2017). This
will directly aid workforce to perform their operations and roles in best effective way that will
simultaneously increase overall productivity and profitability of both organisation and
employees. Communication is a manner that depicts a way in which an individual make
formative interaction with each other. There are different form of communication measures that
can be consider by an individual, group of organisation to facilitate communication. Some of that
mode include, electronic, verbal, oral and written. With the help of all these form of
communication organisation and individual can able to facilitate communication process in best
effective manner. With the help of well effective form of communication strategies organisation
can easily able to formulate smooth flow of information that will directly aid organisation to
accomplish their goals and objectives in well defined manner. Along with this best effective
form of communication lead towards ensuring long term sustainability for an organisation in a
formative way. In context with this, it is essential for company leaders and managers to take
advantage of best form of strategies with the help of which they can structured their workplace
with best communication methods that lead towards initiating organisation and individual
towards conducting operations in well effective manner. With the help of best communication
approach workers can effectively able to perform their roles and responsibilities without any
confusion and ambiguity and formulate smooth flow of exchange of information that facilitates
towards accomplishment of goals in best effective way. With the application of communication
strategies exchange of required and necessary data can be facilitate in best effective manner that
help accomplishment of objectives in well defined manner. In context with the terms of
Berkenkotter and Huckin (2016), both managers and leaders are required to take advantage
formative communication strategies with the help of which they can facilitate communication
flow in smooth manner with workforce that lead towards resolving of conflicts and issues that
may faced by them in workplace and is the main reason for decrease in job performance of
employees. Thus, by considering this organisation can effectively able to perform their
1
Principles as well as purposes of strategy behind various forms of communication
It is essential for an organisation to take advantage of best effective form of communication
method and frame formative and strong communicate strategies that will effective help in make
well effective flow of communication in organisational premises (Nagle and Müller, 2017). This
will directly aid workforce to perform their operations and roles in best effective way that will
simultaneously increase overall productivity and profitability of both organisation and
employees. Communication is a manner that depicts a way in which an individual make
formative interaction with each other. There are different form of communication measures that
can be consider by an individual, group of organisation to facilitate communication. Some of that
mode include, electronic, verbal, oral and written. With the help of all these form of
communication organisation and individual can able to facilitate communication process in best
effective manner. With the help of well effective form of communication strategies organisation
can easily able to formulate smooth flow of information that will directly aid organisation to
accomplish their goals and objectives in well defined manner. Along with this best effective
form of communication lead towards ensuring long term sustainability for an organisation in a
formative way. In context with this, it is essential for company leaders and managers to take
advantage of best form of strategies with the help of which they can structured their workplace
with best communication methods that lead towards initiating organisation and individual
towards conducting operations in well effective manner. With the help of best communication
approach workers can effectively able to perform their roles and responsibilities without any
confusion and ambiguity and formulate smooth flow of exchange of information that facilitates
towards accomplishment of goals in best effective way. With the application of communication
strategies exchange of required and necessary data can be facilitate in best effective manner that
help accomplishment of objectives in well defined manner. In context with the terms of
Berkenkotter and Huckin (2016), both managers and leaders are required to take advantage
formative communication strategies with the help of which they can facilitate communication
flow in smooth manner with workforce that lead towards resolving of conflicts and issues that
may faced by them in workplace and is the main reason for decrease in job performance of
employees. Thus, by considering this organisation can effectively able to perform their
1
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organisational goals in well defined manner with the help of which they can stimulate
organisation profitability and productivity in best effective manner and can gain more successful
growth. Along with this, by taking advantage of effective communication strategies organisation
can facilitate clarity and smooth flow of data and information in a well defined manner that can
lead towards overall organisational success.
Principles of effective communication to enhance practice
As per according to Baccarani and Bonfanti (2015), communication process include numerous
form of principles with the help of which a proper guidance can be ascertained in between
speaker and a listeners. For this it is essential for a listener and speaker to posses best effective
form of skills with the help of which effectiveness of communication can be ascertained in best
effective manner. In context with this, speakers are required to consider skills that are related to
passion, confidence, dedication, wit and intelligence. All these skills effectively aid speaker to
deliver informations via verbal communication. Along with this, it is essential for speaker to take
advantage numerous form of non-verbal form of communication m4 Characteristics of a Good
Listener. 2019ethods that include, hand and body gestures, voice fluctuations, postures and
gestures. With the help of this they can effectively able to transmit required and necessary
informations in well effective manner to large base audience. Moreover, all these skill effectively
help organisational personnels to deliver speeches at public and corporate events and other
related business meetings.
As per accordance with the view point of Brownell (2015), listener is required to have best
effective form of communication skills listener can easily able to enhance their listening skills.
By considering this skills individuals within an organisation can effectively able to listen to other
individual prospective and can deliver personal opinion on same (4 Characteristics of a Good
Listener. 2019). In addition with this listening skill will help an individual to listen to other and
increase self knowledge base and gain required amount of informations in order to lead towards
accomplishment of goals and objectives in well defined manner. With the help of best effective
form of listening skill individual can able to understand speaker prospective in well defined
manner and can answer the same. By evaluating and analysing listening and speaking skill in
well effective manner listener can effectively able to formulate communication process in
defined manner. As per this evaluation, it has been recommended to an individual that listening
2
organisation profitability and productivity in best effective manner and can gain more successful
growth. Along with this, by taking advantage of effective communication strategies organisation
can facilitate clarity and smooth flow of data and information in a well defined manner that can
lead towards overall organisational success.
Principles of effective communication to enhance practice
As per according to Baccarani and Bonfanti (2015), communication process include numerous
form of principles with the help of which a proper guidance can be ascertained in between
speaker and a listeners. For this it is essential for a listener and speaker to posses best effective
form of skills with the help of which effectiveness of communication can be ascertained in best
effective manner. In context with this, speakers are required to consider skills that are related to
passion, confidence, dedication, wit and intelligence. All these skills effectively aid speaker to
deliver informations via verbal communication. Along with this, it is essential for speaker to take
advantage numerous form of non-verbal form of communication m4 Characteristics of a Good
Listener. 2019ethods that include, hand and body gestures, voice fluctuations, postures and
gestures. With the help of this they can effectively able to transmit required and necessary
informations in well effective manner to large base audience. Moreover, all these skill effectively
help organisational personnels to deliver speeches at public and corporate events and other
related business meetings.
As per accordance with the view point of Brownell (2015), listener is required to have best
effective form of communication skills listener can easily able to enhance their listening skills.
By considering this skills individuals within an organisation can effectively able to listen to other
individual prospective and can deliver personal opinion on same (4 Characteristics of a Good
Listener. 2019). In addition with this listening skill will help an individual to listen to other and
increase self knowledge base and gain required amount of informations in order to lead towards
accomplishment of goals and objectives in well defined manner. With the help of best effective
form of listening skill individual can able to understand speaker prospective in well defined
manner and can answer the same. By evaluating and analysing listening and speaking skill in
well effective manner listener can effectively able to formulate communication process in
defined manner. As per this evaluation, it has been recommended to an individual that listening
2

skill as this will restrain themselves from disrupt other in the middle of communication as it lead
towards showing lack of etiquettes and formal manner.
ANALYSIS AND DISCUSSIONS
Hilton Group of Hotels offer their services worldwide. Thus organisation interacted with
many numerous form of communication issues. For this there is a requirement to take measure of
various strategies with the help of which efficiency of process can be effectively improved.
Effective principles and purposes guiding organisational communication
As various interactions with issues Hilton Group of Hotels frame best effective form of
strategies and policies that will help them to overcome issues of communication. This will
further help them to exchange informations in best effective manner. By taking advantage of
well effective communication strategies organisation can make flow of clarity, simplicity,
integrity in their communication channel. This will further lead towards accomplishment of goals
and objectives in well-defined manner.
Principles of effective communication to enhance practice
As per according to the above discussions, it has been analysed that Southern Group of Hotel HR
department are not satisfied with the present form of communication channel that has been
adopted in organisation workplace. As that lead employees towards decrease in their
performance that simultaneously lessen down organisational productivity and profitability. Thus,
to cope up with this organisation HR department is planning to implement best effective form of
communication channel with the help of which they can able to fill the gap in communication
channel. For this there is a requirement for them to follow regulations and laws in order to
overcome this obstacle. In addition with this it is important for Southern group of Hotel
employees to take advantage of numerous of learning skills with the help of which they can gain
proficiency in their writing and learning skill. This will effectively help them to offer their high
end performance with great proficiency. Along with this, it is important for organisation to take
advantage of best effective strategies and policies in context with communication with the help
of which employees skills and capabilities can be effectively lead towards more growth
prospectives.
3
towards showing lack of etiquettes and formal manner.
ANALYSIS AND DISCUSSIONS
Hilton Group of Hotels offer their services worldwide. Thus organisation interacted with
many numerous form of communication issues. For this there is a requirement to take measure of
various strategies with the help of which efficiency of process can be effectively improved.
Effective principles and purposes guiding organisational communication
As various interactions with issues Hilton Group of Hotels frame best effective form of
strategies and policies that will help them to overcome issues of communication. This will
further help them to exchange informations in best effective manner. By taking advantage of
well effective communication strategies organisation can make flow of clarity, simplicity,
integrity in their communication channel. This will further lead towards accomplishment of goals
and objectives in well-defined manner.
Principles of effective communication to enhance practice
As per according to the above discussions, it has been analysed that Southern Group of Hotel HR
department are not satisfied with the present form of communication channel that has been
adopted in organisation workplace. As that lead employees towards decrease in their
performance that simultaneously lessen down organisational productivity and profitability. Thus,
to cope up with this organisation HR department is planning to implement best effective form of
communication channel with the help of which they can able to fill the gap in communication
channel. For this there is a requirement for them to follow regulations and laws in order to
overcome this obstacle. In addition with this it is important for Southern group of Hotel
employees to take advantage of numerous of learning skills with the help of which they can gain
proficiency in their writing and learning skill. This will effectively help them to offer their high
end performance with great proficiency. Along with this, it is important for organisation to take
advantage of best effective strategies and policies in context with communication with the help
of which employees skills and capabilities can be effectively lead towards more growth
prospectives.
3

Evaluation of communication practices of themselves and others
As per according to the feedback that has been received from subordinates, team
members and superiors of Southern group of Hotel, It has been evaluated by me that I am well
efficient in written and speaking communication skill. But there is necessary requirement for me
to make an upgrade in both of these skills as with the phase of time. In context with writing skill
I have analysed that I have well effective form of written skill that allow me to write in
profesional manner which is in short and understandable manner. This will benefit other to go
through with my content in well-defined manner and understand my content in short span of
time. In addition with this, it has been analysed that my statements are well elaborative that allow
reader to understand that in well effective manner. Further I increase my writing skill
presentation with the help of certain attractive tactics as to present my work in well effective
manner. This help my batch mates to have easy understanding of my content and take required
necessary information from the same in well effective span of time period.
In addition with this, I have received feedback from my colleagues from which I have informed
that my presentation skill is so well effective that it tend towards giving strong competition to
rivals. Along with this, I have evaluated that I conduct my work with best and high quality that
will effectively help me to increase my career opportunities prospective. But in certain time, my
team members evaluated that sometime I failed in delivering best effective form of oral
communication that restrain me to express my self in more elaborate way. By failing to express
my intention to my batch mates there was certain form of disperses in work. In addition with
this, I have gained feedback from my team mates that during the process of delivering
presentation my stress level gained height on verbal communication. Thus, in order to increase
efficiency in this and overcome this measure I take advantage of numerous form of non-verbal
style of communication that include, body movements, facial expression, tone of voice as to
reduce my stress level. With the help of this, I can easily able to divert audience mind and can
find a time space within which I can effectively manage my stress level.
CONCLUSION
As per the above mentioned report, it has been concluded that in order to gain
effectiveness to deliver best effective performance in well effective way it is essential for an
individual to take advantage of numerous form of communication skills. With the help of skills
4
As per according to the feedback that has been received from subordinates, team
members and superiors of Southern group of Hotel, It has been evaluated by me that I am well
efficient in written and speaking communication skill. But there is necessary requirement for me
to make an upgrade in both of these skills as with the phase of time. In context with writing skill
I have analysed that I have well effective form of written skill that allow me to write in
profesional manner which is in short and understandable manner. This will benefit other to go
through with my content in well-defined manner and understand my content in short span of
time. In addition with this, it has been analysed that my statements are well elaborative that allow
reader to understand that in well effective manner. Further I increase my writing skill
presentation with the help of certain attractive tactics as to present my work in well effective
manner. This help my batch mates to have easy understanding of my content and take required
necessary information from the same in well effective span of time period.
In addition with this, I have received feedback from my colleagues from which I have informed
that my presentation skill is so well effective that it tend towards giving strong competition to
rivals. Along with this, I have evaluated that I conduct my work with best and high quality that
will effectively help me to increase my career opportunities prospective. But in certain time, my
team members evaluated that sometime I failed in delivering best effective form of oral
communication that restrain me to express my self in more elaborate way. By failing to express
my intention to my batch mates there was certain form of disperses in work. In addition with
this, I have gained feedback from my team mates that during the process of delivering
presentation my stress level gained height on verbal communication. Thus, in order to increase
efficiency in this and overcome this measure I take advantage of numerous form of non-verbal
style of communication that include, body movements, facial expression, tone of voice as to
reduce my stress level. With the help of this, I can easily able to divert audience mind and can
find a time space within which I can effectively manage my stress level.
CONCLUSION
As per the above mentioned report, it has been concluded that in order to gain
effectiveness to deliver best effective performance in well effective way it is essential for an
individual to take advantage of numerous form of communication skills. With the help of skills
4
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individual can easily able to increase their effectiveness and deliver performance in formative
way. Thus, in this regard it is important for organisation HR manager to offer numerous of
developmental training secessions with help of which they can effectively increase skills and
capabilities of their development. This, further help in gaining more advancements as to gain
high amount of productivity and profitability.
5
way. Thus, in this regard it is important for organisation HR manager to offer numerous of
developmental training secessions with help of which they can effectively increase skills and
capabilities of their development. This, further help in gaining more advancements as to gain
high amount of productivity and profitability.
5

REFERENCES
Books and Journals
Nagle, T. T. and Müller, G., 2017. The strategy and tactics of pricing: A guide to growing more
profitably. Routledge.
Berkenkotter, C. and Huckin, T. N., 2016. Genre knowledge in disciplinary communication:
Cognition/culture/power. Routledge.
Brownell, J., 2015. Listening: Attitudes, Principles, and Skills (Subscription). Routledge.
Baccarani, C. and Bonfanti, A., 2015. Effective public speaking: a conceptual framework in the
corporate-communication field. Corporate Communications: An International
Journal. 20(3). pp.375-390.
Online
4 Characteristics of a Good Listener. 2019. [Online]. Available
Through:<https://productivitytheory.com/4-characteristics-of-a-good-listener/>.
How to write an internal communications plan and strategy. 2018. [Online]. Available
Through:<https://rapidbi.com/write-internal-communications-plan-strategy/>.
6
Books and Journals
Nagle, T. T. and Müller, G., 2017. The strategy and tactics of pricing: A guide to growing more
profitably. Routledge.
Berkenkotter, C. and Huckin, T. N., 2016. Genre knowledge in disciplinary communication:
Cognition/culture/power. Routledge.
Brownell, J., 2015. Listening: Attitudes, Principles, and Skills (Subscription). Routledge.
Baccarani, C. and Bonfanti, A., 2015. Effective public speaking: a conceptual framework in the
corporate-communication field. Corporate Communications: An International
Journal. 20(3). pp.375-390.
Online
4 Characteristics of a Good Listener. 2019. [Online]. Available
Through:<https://productivitytheory.com/4-characteristics-of-a-good-listener/>.
How to write an internal communications plan and strategy. 2018. [Online]. Available
Through:<https://rapidbi.com/write-internal-communications-plan-strategy/>.
6
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