Communication Skills for Business - Models and Systems Assignment

This assignment provides a comprehensive overview of communication skills essential for business environments. It begins by examining various communication models, including Shannon's and Schramm's models, and explores different communication systems such as fax, email, and voicemail. The assignment then delves into various communication methods utilized in businesses, including written, verbal, non-verbal, and electronic methods, while highlighting the benefits of formal and informal communication. It further addresses the principles of effective communication and common barriers to communication, like personal and external barriers, along with strategies to mitigate these barriers. The assignment includes a practical analysis of oral communication through a case study involving a customer service interaction and provides examples of written communication in the form of a CV, an email, and a formal letter. All examples are designed to demonstrate effective communication practices within a business setting.

COMMUNICATION
SKILLS FOR BUSINESS

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
Communication models and other system used in business.......................................................1
TASK 2............................................................................................................................................3
Oral Communication...................................................................................................................3
TASK 3............................................................................................................................................5
Communication in writing..........................................................................................................5
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Communication is that process which transfer important information and data from one
person to another. Communication's main aspect is to provide fact and figure about particular
topic at the receiver's end in time period (Tymon, 2013). Basically, assignment do highlight on
some communication model and its importance in enterprises. Even though, there are few styles
through which business is communicating and taking place in form of formal report, letter, e-
mails, webpages that has an ultimate objective which could be fulfilled. Moreover some basic
principles are there which follow the communication in proper manner.
TASK 1
Communication models and other system used in business.
Communication model
Different model are there through which proper communication can be performed and
process of it as:
 Shannon's Model:- It is considered as the earliest form of communication introduced by
Claude Shannon's model. According to his model, information sources merely depend on
person who is sending it with use of transmitter. Transmitter could be different equipment
like mobile phones and computer too. Signals which send and receive also depend on
method of communication as well. Hence, it is quite simple to understand and transfer
can also be done in proper manner with this.
 Schramm's Model: It come into around 1954 in this both sender and receiver is that who
take turns which playing role of encoder and decoder too when it comes out to having an
effective communication. Therefore, it is required to keep in mind that these models have
there own advantage and disadvantages. While there are some communication model
which break down complete process into different criteria so that it can become easier to
understand. Hence, few complexities are there which involve in model of communication
(Azevedo, Apfelthaler and Hurst, 2012).
Communication system
Communication system is that which do assist in carrying out interaction process in
effective manner. There are various form of communication but primary communication system
used in enterprise is done with help of audio transmission, video conferencing and having text

messaging. Other description of communication system are those which needs to be utilised in
business work as:
 Fax: This term refers to “Long distance courier process” as in this message is send to far
way place through done with fax machine too. It is that equipment which do send a
similar kind of document to many people at same time. For instance, if a company is
looking forward to send some important information to its branch only which is in
different country at that time Fax is that technology which can help them to carry out
such in better way.
 E-mail: It is that which allow for transferring message and done electronically. Basically,
business is such which do communicate majorly through e-mails when an needed
message is used to transferred in between employees. Hence, it is considered as formal
way communication done by them.
 Voice mail: It is such which carry out to perform some oral communication process in
better way. Hence, under this the information is required to be send to receiver through
having an network and it needs to consider secured way of doing it which do help in
accessing use of passwords (Storbacka, 2011).
Communication method and technology in business.
Different descriptions of method are there which needs to be adopted by business
organizations are:
 Written: It is that which do involve various content which needs to be documented.
Enterprises are those who use e-mails, SMS, text messages is such that include symbols.
Basically, needs to carry out transfer legal information too.
 Verbal: It is that which do perform with use of words, expression and in order to have an
transfer of message.
 Non-verbal: It does not include any other words, hence it is required out to transfer some
feelings, ideas and views of individual person to another.
 Visual: Moreover, it involve present in information through which different use of
graphics, signs and symbols are there (Street and De Haes, 2013).
 Electronic method: Video Conferencing, messaging and e-mail communication too which
needs to be included in various type of communication method and it is quite there that
needs to carry out in electronic form (Aarikka-Stenroos and Jaakkola, 2012).

Benefits of formal and informal communication.
 Carrying out some better communication process in smooth manner.
 Effective formal communication is that which do help in creating an discipline in
employees working.
 Moreover, they both help in reducing the errors and mistakes.
Principles of effective communication.
It has seen that number of barriers are there which is present in business communication
process that might hinder the overall procedure in effective way. Basically, attention is that
which needs to lead and communicate with other norms and principles that also lead to draft and
make it effective in great manner. Various barriers of business communication are as:
 Personal barriers: Communication is that which do help in transferring of message
between two individuals are there, hence personal barriers are those which do involve a
low confidence is having an staff member, attitude and having an nature of superior level
and lack of time availability (Mishra, 2014).
 External barriers: The external barriers for such is emotional, semantic and many other.
Barriers which talked above can be minimised in effective manner by following an
principles of communication which leads to as:
 Simple process: Message and information which need to communicated should be simple
and concise in form.
 Accuracy feature: It is such which do involve message to be relevant and accurate too.
 Time: Communication should be done in proper time period
 Conciseness: Message required not to be long and do contain required data (Barratt,
Hanlon and Rankin, 2011).
TASK 2
Oral Communication
Oral communication is an form of verbal interaction having relevant data and figure to
another party. It is that which divide into two forms that might include formal and informal
means. Various benefits are there which needs to carry out the communication process through
orally and does not required to involve much time in with more flexibility. For instance, various
type of situation do arise in business that might involve instant and the immediate response and

action. Better way to perform such is to execute and communicate it face to face interaction
process rather then having an written one (Beebe and Mottet, 2013).
There case should be described below in which there unsatisfied consumer are there
which needs to be received with promised delivery of an interviewee, oral communication and
merely taking place face to face response of customer. Conversation is that which do take place
in between interviewer and interviewee is described below as:
 Customer who did not received product on time.
 Me as company executive
Customer: Hello, I ordered a product 6 days before and delivery date was of yesterday, but I
haven't received any product yet. I am very much disappointed with your services.
Me (Company Executive): Sir, we are extremely sorry for the delay your product will reach by
today in evening.
Customer: Your company is having an Tag-line “delivery on time” what about that ?
Me: Sir, we are really sorry for this scenario, we apologize for this and will provide discount
over same product.
Customer: I am not satisfied with the services of your company, I am thinking to case a
compliant against your company ?
Me: Sir, we are sorry for the delay do not go with complaint at all, the thing is boy who was
making your delivery was met with some emergency so he wouldn't be able to deliver same on
time.
Customer: It is not my fault, I took off today from office to receive product only ?
Me: Sir accepting the mistake we made and giving you the surety that it will not going to
happen from the next time, we apologize for this.
Customer: Listen, the thing is that I have not received my product on time and it was required
to be delivered on same day, what should I do now ?
Me: Sir, we understand your concern and we already had made a complaint of that delivery boy
and we will not follow this scenario from next time, giving you surety for same.
Customer: See the thing is your company sells a quality product and services, so I m giving
you a last chance to cover your mistake and do not repeat it in future again.
Me: Sorry for the inconvenience sir and will not happen next time and thank you so much sir
for your cooperation, will provide you your product by today in evening only. Thank you sir

Customer: Its OK.
From above conversation made in between customer and company executive shows that
oral communication do help in manipulating the mindset of people. Unsatisfied customer also
gets satisfied with oral communication and can lead to manage everything in effective way.
TASK 3
Communication in writing.
Written communication is that which do carry out some word expressed so that proper
message can be transferred that could be accomplished (Certo, 2018). Basically, it is required to
provide an necessary information and relevant data with information in clear, concise way so that
every individual is such which work organization that get well acquainted with decision.
Moreover, there are two ways of communication i.e. is formal and informal way. Business are
those which do work according to instructions, orders and important information that transferred
from having an superior level to subordinates. For instance, carrying out through E-mails, fax,
messaging in other way (Saavedra and Opfer, 2012).
CV: CV is prepared for applying in GANT Technologies.
CURRICULUM VITAE
Name
Address
Contact No
Email Address
Career Objectives:
Looking forward for a place where I can enhance my skills and knowledge and can also lead to
inculcate new capabilities and skills too.
Educational qualification
 Matriculation with 70 marks
 Intermediate with 75 marks
Other Skills
 2 Years of Diploma in computer application

 1 Year of course of graphic and design
Experience:
 2.5 years of experience as HR manager in Talent Plus Company
Personal skill Knowledge:
 Energetic
 Honest
 Trustworthy
Personal profile::
 Father Name:
 Date of Birth
 Contact Number:
 Mother Name:
 Date of Birth
Declaration:
I hereby declare that every information which is provided by me is correct and up-to my best
knowledge and belief.
Date:
Place:
E-mail: E-mail is that which draft apply for the post of HR in GANT Technologies.
To: [e-mail]
From: [e-mail]
Subject: Applying as HR manager
Respected Sir/ ma'am,
I hope you are doing great with health and job part too.
I am Adam Greek and I am very much interested for the job in your esteemed company as HR
Manager and I did attached the CV for Job. Even I have an experiences of more than 3 years
and looking forward to work more and gain a great knowledge and I could think of gaining
same from your firm.

I am looking forward for your revert.
Thanks and Regards.
Adam Greek
Letter: Formal letter is that which do help in communicating with important details to manager.
B-201, Ganhar Road, UK
14, June, 2018
To,
Mr Henry
12-D R-House Road
UK
Respected Sir/ma'am,
I undergone with the advertisement made by your company in newspaper and I was looking for
doing job in company same as yours. I am Peter Hang and done with Master of Business
Administration with having an specialisation in Marketing. Moreover I also have experience of
1.8 years and is working with Howard Company and looking forward to join your firm.
Thank you and looking forward for your revert.
Yours Sincerely,
Peter Hang.
CONCLUSION
From above report, it has concluded that business communication is having an essential
process that do involve different transferring information from sender and to final user. There are
various method that is being utilised to carry out the business process too. Even though, written
and oral process is also having an own benefits that do enjoy the individual which work for
particular organization. Basically various means are there and having an written communication
carried out from there and leads to conduct in effective way by following the different principles
which can be formulated as well.

REFERENCES
Books and Journals
Certo, S.C., 2018. Supervision: Concepts and skill-building. McGraw-Hill Education.
Beebe, S.A. and Mottet, T.P., 2013. Business and professional communication: Principles and
skills for leadership. Pearson.
Mishra, K., 2014. Employability skills that recruiters demand. IUP Journal of Soft Skills. 8(3).
p.50.
Aarikka-Stenroos, L. and Jaakkola, E., 2012. Value co-creation in knowledge intensive business
services: A dyadic perspective on the joint problem solving process. Industrial
marketing management. 41(1). pp.15-26.
Storbacka, K., 2011. A solution business model: Capabilities and management practices for
integrated solutions. Industrial Marketing Management. 40(5). pp.699-711.
Azevedo, A., Apfelthaler, G. and Hurst, D., 2012. Competency development in business
graduates: An industry-driven approach for examining the alignment of undergraduate
business education with industry requirements. The International Journal of
Management Education. 10(1). pp.12-28.
Tymon, A., 2013. The student perspective on employability. Studies in higher education. 38(6).
pp.841-856.
Saavedra, A.R. and Opfer, V.D., 2012. Learning 21st-century skills requires 21st-century
teaching. Phi Delta Kappan. 94(2). pp.8-13.
Barratt, C., Hanlon, D. and Rankin, M., 2011. Assessing the success of a discipline-based
communication skills development and enhancement program in a graduate accounting
course. Higher Education Research & Development. 30(6). pp.681-695.
Street, R.L. and De Haes, H.C., 2013. Designing a curriculum for communication skills training
from a theory and evidence-based perspective. Patient education and counseling. 93(1).
pp.27-33.