The Role of Communication in Business and Managerial Contexts

This report discusses the critical role of effective communication within management, emphasizing its importance for organizational efficiency and a positive work environment. It examines various communication methods, including direct verbal, indirect verbal, written, email, and video conferencing, highlighting their impacts on business and managerial contexts. The report also touches upon the significance of transparent communication in fostering cooperation, informed decision-making, and employee motivation, using Tesco plc as an example. It concludes that choosing the right communication method is essential for clarity, productivity, and achieving organizational goals, especially in today's technology-driven corporate landscape. This assignment is available on Desklib, a platform offering a wide range of study resources.

BUSINESS COMMUNICATION 2
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Table of Contents
Introduction:...............................................................................................................................1
Discuss the role of effective communication within management............................................2
Impact of different methods of communication within a business and managerial context......4
Conclusion:................................................................................................................................7
Reference:..................................................................................................................................8
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Introduction:
Communication is the process of transferring ideas, information and data between masses.
For a business to work efficiently and flawlessly it is necessary for the concerned
organisation to have a fair and effective mode of communication among the workers and
employees. The management and the executives are expected to produce a workplace where
there is a transparent communicating area and a simple yet advanced medium. The
organisation should be able to introduce ideas which help to motivate and support the
employees which eventually increase the work efficiency (Adekola and Sergi 2016).
Tesco Plc being a retail organisation there is a greater need to install a advanced medium of
communication in the system. Tesco is a UK based company which conducts business all
over the globe and clear and open medium of communication between the team and the
employees is mandatory to have a stable and progressive business. Effective modes of
communication will lead to a better work environment, increases the efficiency of the work
setting, will provide motivation to the employees and more importantly will provide a
transparent network of communication in the system of the organisation (De Maio et
al .,2016).
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Discuss the role of effective communication within management.
Effective communication can be defined as transfer of information and data between
individuals and organisations. A transparent medium of communication is necessary for
every organisation or company for better efficiency in work. The management of any
company is bound to certain roles and functions on which the system works. One such role is
to form a firm medium of communication between the executives and the employees. It is
necessary for a management to build up a strong mode of communication for the perfect
functioning of the company or organisation. Effective communication among the members
and employees of a system leads to a better workplace.
Role of effective communication:
Communication being one of the most important factors necessary for a stable and
progressive business in a company, the management should look forward to adopt updated
and advanced mediums for communicating (Korschun et al ., 2014).
Management deals with the operation, maintenance and development of the organisation and
its employees. It is very necessary for the management to have a clear relationship with the
employees and subordinates. It there is no specific mode of clear communication then
confusion and disturbance within the workplace is bound to occur which eventually reduces
the efficiency of the work.
Tesco plc is a retail industry and an effective mode of communication is necessary for the
company to work properly. While I was working in Tesco I had the opportunity to understand
the management system and its way of functioning. The communication system in Tesco
follows certain template mediums for better and quicker communication between the
employees of the company (Raina and Roebuck, 2016).
Efficient and effective medium of sharing information and data among the executives and
employees had a couple of impacts on the system.
Communication is necessary in order to maintain the peace within the organisation and the
workplace. In order to have maximum output there needs to be cooperation among the
workers. I had been the part of a brief training program that was organised by the company
which educated us on the ways of communicating that one must follow in order to form a
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firm and effective team. Co operation among the workers will eventually produce a better and
efficient workforce. It is the management which works on the factors necessary and ideas
which should be implemented by the team for a better work environment. I witnessed regular
brief and discussion that the executives and the managers provided us so that we had a better
understanding of the work (Korschun et al ., 2014). Frequent meetings and group discussions
on company matter and product details helped me understand the company policies and
procedures which in turn helped me to work efficiently.
Communication between the executive and management department along with the
employees is needed to make serious and important decisions on company issues and
projects. The participation of employees in the strategic planning of promotion and
development of products makes the network between the management and the subordinates
more transparent and strong (Taskov and Mitreva 2015).
Good leadership qualities include performance, the zeal to adapt, to lead but most importantly
to understand the employees and deal with their issues eventually. I was a part of a team
where my team leader used to have discussions on a regular basis about the issues we have
within the company or the changes the company needs to make with respect to the benefits of
the employees.
An effective mode of communication among the team members or the whole company where
there is no biasness or misbehaviour with the subordinates and the workers will provide a
kind of moral support to the employees and the workers and this will eventually motivate
them to work with better efficiency. For any company to thrive there needs to be a positive
ambience present in the work setting. A just and supportive management department will
help motivate the employees and make them believe in the ideas and theories of the company.
The management department of Tesco has a open medium of communication system which
the management follows in order to gain maximum efficiency and work output from the
employees. There were certain situations where my co worker was having a issue with the
structure of the product she was working with and questioned the management regarding the
doubts, in these kinds of situation verbal or face to face communication is effective the most.
The management cleared her issues and were open to her ideas which were later used for the
development of the product (Geppert et al .,2016).
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Impact of different methods of communication within a business and managerial
context
Communication begins with a person initiating a conversation with the other. The process of
communication can be explained as the act of sharing messages, ideas or information with
one another (Berger, 2015). Communication is a two way process, first being the initiation of
the information and the other being accepting or receiving. It involves a constant flow of
messages or data. Organisations prefer methods of communication which are easy to deliver,
time saving and have an effective impact. With the advancement of time, all organisations are
looking for more efficient ways of communication to ensure productivity at work (Hatch,
2018).
The organisation focused upon in this journal, Tesco, UK, prefers to use email, instant
messaging, video conferencing and other efficient ways of business communication to
communicate in its corporate environment to increase productivity and efficiency at work. I
have observed through my research that if the correct method is not selected for a particular
type of communication, it may prove to be a waste of resources and time. This journal further
will shed light on the different methods of communication and the impacts they have in the
business and managerial context:
Direct Verbal Communication
Direct verbal or face-to-face communication is one of the most popular methods. It is one of
the oldest methods of communication and remains a widely accepted one. It helps the person
to make the other understand the importance or the level of urgency of the message being
shared or communicated. The speaker can use facial expression and body language while
communicating, which becomes an added advantage and helps in communication. The
impact of it is great and has always proved to be effective. It is still considered as one of the
best methods because of its direct interaction and simplicity.
Indirect Verbal Communication
Indirect verbal communication involves telephone calls and teleconferencing. This method is
considered by my observation as one of the most easiest and time efficient methods of
business communication. It helps to save time and also be able to make one’s self clear to the
person to whom the information or message is being is shared. It eradicates the need of being
present at any meeting or discussion and still be a part of it. It enables members of the
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organisation to save on travel expenses as well as valuable time and get the work done
efficiently saving on precious resources.
Written Communication
This method of business communication is more explanatory and can be used as valuable
proofs for future references. It consists of notices, letters, hand-outs, circulars, memos and
everything which is written on a paper. This method is selected to reach out to a large number
of members within an organisation. The instruments of written communication are posted on
common platforms so that everyone can view them. It is generally used in performing
technical tasks in the business organisation, which need clear information (Reason, 2016). It
also used in business assignments where attaching some additional information is required.
The legal actions taken and the related communication done within the business environment
are all in the written form.
Emails
Emails changed the way the corporate structures viewed business communication. It helped
increased the efficiency and productivity by shortening the time taken by previous methods
and ease of delivering a message. It has become a globally accepted and practiced method of
communication at work and has proved to be extremely reliable with time. Emails are much
faster than traditional posts and can be sent and received instantly. These help in increasing
the organisations business, efficiency and readiness. Emails revolutionised business
communication and changed the way how business data or information were shared and
exchanged previously.
Video Calling
The video calling or video conferencing method of business conference can be done at any
time without the need of all members to be present at the site of discussion and still be able to
view each other. It connects people who need to communicate face to face with each other in
real time but being far apart. Videoconferencing method of business communication helps in
removing the time and distance barriers to get the work done at any point of time as required
(Hair et al., 2015). This further leads to increased productivity and achieving organisational
goals. Videoconferencing also helps cut down expenditure of overseas business meetings and
can be done from anywhere with ease.
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Other New Methods of Communication
The latest web based applications enable people at work to communicate instantly. An
example of such method is the instant messaging (IM). IMs help in saving time which have
would been wasted in conveying short but important messages. Many other applications are
available today which allow us to share data and information instantly. The corporate
organisation of the current times is incorporating the use of such technology to make their
business operations efficient and save on valuable resources.
Conclusion:
Business communication is a complex function which when delivered effectively and
efficiently can prove to be rewarding for all corporate organisations. The communications
between departments within an organisation need to choose the most suitable way of
communication to achieve clarity amongst the members and teams (Laudon and Laudon,
2016). I have tried to assimilate the learning and the knowledge I have acquired about
business communication. All the critical areas of the role of business communication and the
methods and their impacts involved are explained in this journal. It also sheds light on the
contribution of the technology of the modern times towards business communication and its
application.
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Reference:
Adekola, A. and Sergi, B.S., 2016. Global business management: A cross-cultural
perspective. Routledge.
Berger, A.A., 2015. Media and communication research methods: An introduction to
qualitative and quantitative approaches. Sage Publications.
De Maio, C., Fenza, G., Loia, V., Orciuoli, F. and Herrera-Viedma, E., 2016. A framework
for context-aware heterogeneous group decision making in business processes. Knowledge-
Based Systems, 102, pp.39-50.
Evans, D.R., Hearn, M.T., Uhlemann, M.R. and Ivey, A.E., 2017. Essential interviewing: A
programmed approach to effective communication. Nelson Education.
Fan, S.P., Liberman, Z., Keysar, B. and Kinzler, K.D., 2015. The exposure advantage: Early
exposure to a multilingual environment promotes effective communication. Psychological
Science, 26(7), pp.1090-1097.
Geppert, M., Matten, D. and Williams, K. eds., 2016. Challenges for European management
in a global context: Experiences from Britain and Germany. Springer.
Hair Jr, J.F., Wolfinbarger, M., Money, A.H., Samouel, P. and Page, M.J., 2015. Essentials of
business research methods. Routledge.
Hatch, M.J., 2018. Organization theory: Modern, symbolic, and postmodern perspectives.
Oxford university press.
Korschun, D., Bhattacharya, C.B. and Swain, S.D., 2014. Corporate social responsibility,
customer orientation, and the job performance of frontline employees. Journal of
Marketing, 78(3), pp.20-37.
Kwiatkowski, C., 2017. Effective Communication as a Major Key to Successful
Organizational Change. Journal of Quality and Environmental Studies, 7(2), pp.22-29.
Laudon, K.C. and Laudon, J.P., 2016. Management information system. Pearson Education
India.
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Petrou, P., Demerouti, E. and Schaufeli, W.B., 2018. Crafting the change: The role of
employee job crafting behaviors for successful organizational change. Journal of
Management, 44(5), pp.1766-1792.
Raina, R. and Roebuck, D.B., 2016. Exploring cultural influence on managerial
communication in relationship to job satisfaction, organizational commitment, and the
employees’ propensity to leave in the insurance sector of India. International Journal of
Business Communication, 53(1), pp.97-130.
Reason, J., 2016. Managing the risks of organizational accidents. Routledge.
Taskov, N. and Mitreva, E., 2015. The motivation and the efficient communication both are
the essential pillar within the building of the TQM (total quality management) system within
the Macedonian Higher Education Institutions. Procedia-Social and Behavioral
Sciences, 180, pp.227-234.
Zsambok, C.E. and Klein, G. eds., 2014. Naturalistic decision making. Psychology Press.
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Business Communication
Effective communication can be
defined as transfer of information
and data between individuals and
organisations. A transparent medium
of communication is necessary for
every organisation or company for
better efficiency in work
Different methods of communication within a business and managerial context
Direct Verbal Communication - Direct verbal or face-to-face communication is one of the most popular methods.
Indirect Verbal Communication - It eradicates the need of being present at any meeting or discussion and still be a part of it.
Emails - Emails changed the way the corporate structures viewed business communication.
Role of effective communication:
Communication being one of the most important f
Written Communication- This method of business communication is more explanatory and can be used as valuable proofs for future references.
Other New Methods of Communication- The latest web based applications enable people at work to communicate instantly.
Video Calling - The video calling or video conferencing method of business conference can be done at
Appendix:
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