Communication in Business: Models, Methods, and Technology Overview

This presentation provides a comprehensive overview of business communication, covering essential aspects such as communication models, methods, and the use of technology. It explores various communication models, including Berlo's and Shannon's, and details methods like verbal, non-verbal, written, and visual communication processes. The presentation also compares the advantages and disadvantages of formal and informal communication within an organization, highlighting the importance of clear and concise communication. Moreover, it outlines key principles of effective communication and identifies potential barriers that can hinder the communication process. The presentation concludes by emphasizing the crucial role of effective communication in business, offering valuable insights for enhancing communication skills in professional settings. References like Certo, Guffey, and Conrad are also included.

Communication Skills for Business
(Task 1)

Table of Contents
 Introduction
 Communication models and methods used in Business
 Communication methods and technology in business
 Benefits of formal and informal communication in an organisation
 Principles of effective communication
 Barriers to effective communication

Introduction
Effective communication skills is an essential phenomenon that
assists in communicating important information with distinct
individuals to accomplish set objectives. It is a two way process in
which message transfers from sender's end to receiver. The
presentation highlights various communication models and methods
used in business organisation like verbal, non- verbal, visual, written
and electronic means.

Communication Models and Systems used
in business
Business communication models are:
 Berlo's Model
 Shannon's Model
Business Communication system are
 Video Conferencing
 Voice processing

Communication methods and
technology in business
 Written communication process
 Verbal communication process
 Visual communication process
 Non- verbal communication process

Benefits of formal and informal
communication in an organisation
Type of communication Advantage Disadvantage
Formal communication This type of
communication process
is very effective and
include documentation
process.
It involve lots of
expenditure and time.
Informal communication Thoughts, ideas, is
known by superior so
that proper plans can be
drafted
It may rise instances of
rumours, gossips hence,
miscommunication could
take place.

Principles of effective communication
 Principle of clearness
 Principle of simplicity
 Principle of accurate information
 Principle of conciseness

Barriers to effective communication
Barriers in communication system:
 There are number of conditions which lead to generation of noise
in communication process.
 If the receiver do not get the actual meaning of message hence,
the whole process gets affected and ream aims is not get
accomplished.

Conclusion
From the prepared presentation, it has been concluded that
communication procedure play a vital role in business resignation so
that transfer of important message could take place from individual
party to another. The presentation also highlights the methods,
technology which is utilised in business communication. There are
several advantages and disadvantage of formal and informal
communication process that need to consider in effective manner.

References
Certo, S.C., 2018. Supervision: Concepts and skill-building. McGraw-Hill
Education.
Chen, H., Chiang, R.H. and Storey, V.C., 2012. Business intelligence and
analytics: from big data to big impact. MIS quarterly, pp.1165-1188.
Conrad, D. and Newberry, R., 2012. Identification and instruction of important
business communication skills for graduate business education. Journal of
Education for Business. 87(2). pp.112-120.
Eggenberger, E., Heimerl, K. and Bennett, M.I., 2013. Communication skills
training in dementia care: a systematic review of effectiveness, training
content, and didactic methods in different care settings. International
Psychogeriatrics. 25(3), pp.345-358.
Guffey, M.E. and Loewy, D., 2012. Essentials of business communication.
Cengage Learning.

Thank-You!!!