University Business Communication Reflection: Skills and Development

This report reflects on a trimester of learning in business communication, academic writing, and intercultural communication. The student discusses key topics such as business communication models, academic writing techniques, and the importance of intercultural understanding in the modern business environment. The report highlights the student's learning process, including challenges faced in audience analysis, cultural relativism, and keyword research. It also details areas of improvement, such as developing intercultural competence and producing plagiarism-free assignments, and outlines resources needed to achieve desired outcomes. The student reflects on the application of theories learned, including Lasswell's Model, and the use of digital messaging mediums. The report provides a comprehensive overview of the student's development in business communication skills, offering valuable insights into the challenges and strategies for success in the field. The student also mentions their experience with various assessment types and provides a self-assessment of their performance.