MGT502 Business Communication Module: Globalization Impact on Business

This report, prepared for the MGT502 Business Communication course, examines the multifaceted impact of globalization on business communication. It highlights the challenges arising from intercultural interactions, language differences, and the evolving role of social media in a globalized environment. The report discusses communication barriers, such as misunderstandings and differing work attitudes, which can hinder business objectives. It emphasizes the interconnectedness of networking and globalization, influencing communication within global firms. The analysis includes a review of how new technologies and social networking platforms have complicated communication dynamics. The report concludes by underscoring the importance of understanding these issues for businesses seeking to expand globally, with a call for strategies to overcome communication barriers and achieve effective intercultural communication. The report includes references to academic sources that support the arguments presented.

Student name
INSTITUTIONAL AFFILIATION(S)
PART B

PART B 1
GLOBALIZATION IMPACT ON BUSINESS COMMUNICATION
Introduction
The ability to communicate in the contemporary global environment has become very
challenging. Even though both the speaker and recipient share a similar tone, any
misunderstanding due to communication breakdown can create ethical and legal issues in
businesses (Matthews & Thakkar, 2012). It can also be noted that social networking has made
people more engaged and companies nowadays can easily promote or sell their products
through social media marketing. While communication flow has not been limited to national
boundaries, many companies face additional issues while operating in a globalized work
environment (Baruah, 2012).
Body
The process of networking and globalization are equally and tightly connected which
influences intercultural communication in a global firm. The new generations have further
made internet technologies complicated than ever before. This has created many people
working in diversified regions face additional issues even if they tend to communicate for
task fulfilment (Lebedko, 2014). Communication barriers in global firms generally arise due
to misunderstanding developed between parties regarding dialogues and difference in work
attitude and approach that create problem in the management of staff (Kaur, 2018). Hence,
Mba (2015) states that when employees and management face differences in language,
culture and ideas, issues are observed constantly and ultimately their common
misunderstandings risks entire business objectives.

PART B 2
Conclusion
With continuous movement seen between different countries, globalization of
business has become apparent Since more and more companies are considering to become
global, it is important to understand key issues faced by them particularly barriers to
communication. Therefore, the above argument and annotated bibliography made an
approach to identify and evaluate globalization impacts on business communication.

PART B 3
References
Baruah, T. D. (2012). Effectiveness of Social Media as a tool of communication and its
potential for technology-enabled connections: A micro-level study. International
Journal of Scientific and Research Publications, 2(5), 1-10.
Kaur, G. (2018). Role and Barriers to Cross-Cultural Communication in Business Firm.
Universal Review, 7(11), 538-546.
Lebedko, M. G. (2014). Globalization, Networking and Intercultural Communication.
Intercultural Communication Studies, 23(1), 28-41.
Matthews, L. C., & Thakkar, B. (2012). The Impact of Globalization on Cross-Cultural
Communication. Retrieved from https://www.intechopen.com/books/globalization-
education-and-management-agendas/the-impact-of-globalization-on-cross-cultural-
communication
Mba, I. N. (2015). Conflicts Encountered by Multinational Corporations in Cross-Cultural
Communication and its Solutions. Journal of International Business and Economics,
3(1), 86-92.