Business Communication Report: Cross-Cultural IT Business Deal
VerifiedAdded on 2022/05/18
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Report
AI Summary
This report delves into the complexities of business communication, particularly within the context of international and cross-cultural IT business deals. It begins by outlining the significant impact of the COVID-19 pandemic on negotiation processes, highlighting the shift towards virtual platforms and the challenges associated with maintaining credibility and facilitating open discussions. The report then connects these issues to classical cultural barriers theory, elaborating on elements such as language differences, stereotypes, symbols, behaviors, and power dynamics. It further illustrates these concepts with examples from companies like Coca-Cola and Unilever, showcasing their strategies for addressing cultural nuances. The report concludes with actionable recommendations for successful negotiations, including detailed agenda planning, stakeholder involvement, and the utilization of technology. The report emphasizes the importance of considering cultural differences to achieve optimal outcomes in cross-cultural teams and negotiations.
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