MPM731 - Business Communication: Analyzing Key Selection Criteria

This report delves into the critical selection criteria for effective business communication, focusing on oral communication skills, self-motivation, professional networking, and cooperative abilities. It presents a group's analysis of these criteria, employing the STAR method to evaluate their importance. The report highlights the consensus on oral communication and self-motivation as vital attributes, supported by personal experiences and academic literature. It further reflects on the significance of these criteria for both employers and candidates, emphasizing the role of self-motivation in independent problem-solving and task completion. The report concludes by underscoring the value of constructive feedback and continuous improvement in interpersonal skills, crucial for professional success. Desklib offers a wealth of similar resources, including past papers and solved assignments, to aid students in their academic pursuits.

Running head: BUSINESS COMMUNICATION
Business Communication
Name of the Student-
Name of the University-
Author Note-

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Overview
The following paragraphs will endeavor to discuss about the four selection criterions of
oral communication skills, self-motivation, professional networking and cooperative skills. This
will also try to generate personal opinion. In addition to this, these paragraphs will try to focus
on the criteria of self-motivation.
First Draft
The central statement is that self-motivation is one of the key selection criterions that
help both candidates and employers in understanding the inherent potential of candidates. The
factor of self-motivation paves the way for independence and the ability to solve problems on an
individual level without the assistance of others. The group of four students had reviewed the
four major key selection criterions to analyze the importance and credibility of each criteria. The
STAR method comprises of situation, task, action as well as result (Roberts 2013, p. 81-94). It
helps in understanding the situations.
The situation was that we had to identify four major selection criterions and analyze each
one of them to provide constructive feedback to group members regarding the key selection
criteria. Each participating member mentioned about their views regarding each criteria. I had
presented my chosen criterions for the evaluation by others. Involved as participants in a survey,
we tried to identify and evaluate the selection criterions. We had to identify the key criterions
based on our experience.
The task was to present personal opinions about the various key selection yardsticks.
Each one of us had to write our opinions on a blank sheet of paper to simplify the process of

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acquiring correct feedbacks. After we had completed writing each points, the sheets of papers
were collected.
The action was conducted to analyze the intrinsic perspectives of each participant. In
order to exemplify our stance, we had to elaborate our points by citing examples and ideas. Each
participant had to justify the reasons behind choosing or supporting each key selection criteria.
It resulted in the identification of self-motivation and the ability to work independently
as major criteria. It also resulted in the creation of certain disparities amongst us because some
of the students did not agree about the validity of the third and fourth selection criterions.
The four participating members agreed upon the validity of the criteria of oral
communication. Oral communication skills are the most sought after and important skills
required for both professional and personal success. The members agreed upon the idea that the
presence of this skill eases the selection process in every field, be it during college admissions or
during the interviews prior to job interviews. We had recognized the importance of being orally
strong and aware of the nuances of oral communication. Studies have shown that strong and
cohesive grasp over language helps in accentuating the communication prowess and acts as the
driving force for self-motivation (Jackson 2014, p. 22-34). The four members agreed upon the
second criteria of self-motivation.
The idea of self-motivation also acts as major criteria because it helps in comprehending
the character and determination of candidates. In order to succeed in work place, it is important
to include the idea of self-motivation (Deci & Ryan 2014, p. 26). One of the members had
presented that an employee or student cannot hope to succeed without incorporating self –
motivation. The criteria of self-motivation is an important criterion in gauging the ability of the

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candidates to complete projects based on correct individual efforts. Without the factor of self-
motivation, it is not possible for employees to succeed in the future.
For example, during the period of my previous employment in a reputed company, I had
undergone a situation that helped me in understanding the implication of self-motivation and
independent work. I had been assigned to complete a difficult task. With the help of sheer force
of self-motivation, I could work complete the task without any intervention of others.
Final Draft
After analyzing all the constructive feedbacks, it can be mentioned that the opinions of
every group member is important to scrutinize each criteria and their applicability. Considering
and analyzing the viewpoint of each member is important to understand the varied and
conflicting views and ideologies. Most of the group members agreed upon the validity of the first
two criterions. For example, the presence of oral communication and self-motivation skills will
help candidates in establishing connections in companies (McNaughton & Chapple 2013, p. 30-
36). Thus, the key selection criteria of oral communication coupled by self-motivation and the
ability to work independently are very important to analyze the ability of candidates.
Studies have depicted that the presence of the criterion of self-motivation assists the
employers in comprehending the determination and capability of candidates. Motivating the self
in the stringent workplaces can guarantee the proper completion of tasks and efficiency of
employees (Shooshtarian, Ameli & Amini 2013, p. 27-43). Further, it is also seen that self-
motivated employees perform better than others who are not self-motivated (Cherian & Jacob
2013, p. 80). The presence of this quality helps in the completion of work or tasks that are not
usually taken up by others. It can help survive in the toughest situations (Bin 2015, p. 1-8). This

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criterion can be fulfilled by inculcating the habit of learning motivating ideas. For example,
employees in our company work harder and achieve the desired results by motivating
themselves. In addition to this, companies should also motivate employees (Maruping & Magni
2015, p. 39).
As mentioned earlier, the situation was that the task that I had been assigned was a
difficult one. I had to resolve the situation by resorting to exercising my skills and awareness.
The inherent skill of motivating the self helps in concretizing the ideas and resolving issues on an
individual level. This skill had helped me in resolving the issue and completing the task by
working rigorously and motivating myself at every stage. The task was completed within the
assigned deadline and without any concrete help of others. The result of the presence of self-
motivation is that it enhances the confidence vested in human beings (Ganta 2014, p. 22gne).
The result of the above-mentioned situation is that it helped in boosting the confidence and
helped in the completion of the task in a proper and channelized manner.
The criteria of the presence of cooperative skills can help an aspirant in qualifying any
hurdle. The presence of this skill is crucial in gauging the ability of proper interaction and
communication building prowess in a group work (Gneezy, Leibbrandt & List 2015, p. 1856-
1883). This criteria can be fulfilled by imbibing the habit of cooperation that can be built by
heightened interaction and developing inter-personal skills. For example, if an employee in our
company fails to cooperate with others, he will face various problems.
The key selection criteria of the presence of the ability to build professional and social
networks is important in understanding the inter-personal skills of the candidates. This can be
achieved by inculcating the habit if proper interaction. For example, one of the employees in our
company failed to develop proper links and was terminated.

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Thus, it can be said that the factor of self-motivation coupled by the various criterions of
good oral communication and inter-personal skills help candidates in appeasing the employers
and complete tasks without any external help (Petrovici & Dobrescu 2014, p. 1405-1410).
Reflection
Having considered the various factors, I had arrived at certain ideas and conclusions. The
above-mentioned activity had impressed upon me the need to understand and gauge the various
nuances related to the key selection criteria and group activities. After this task and action, I had
realized that these selection criterions are extremely crucial for employers to gauge the expertise
and skills of each student and candidate. I think that the key criterions are also useful for the
interviewee in understanding his/her potentials and the areas where they need to improve ort
inculcate extra effort. This exercise impressed upon me the need to inculcate, cultivate and
develop the aspect of inter-personal skills, especially, the prowess of oral communication.
According to my opinion, oral communication helps in establishing a strong and invincible
connection with the employer and other members. Studies have also reinforced the importance of
inculcating the habit of oral communication, which in turn, is reflective of the grasp over the
language and skills of a person and the motivation level of candidates (Keyton et al. 2013, p.
152-169).
I had also learnt that the criteria of the presence of self-motivation also assists an
employer in understanding the determination and skills of candidates. Self-motivation assists
candidates in the completion of various tasks on the individual level with or without the
assistance of others in a group activity. I had comprehended the importance of being slef-
motivated by the situation where I had to complete a task on my own and without any extra

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assistance from others. In fact, I had resolved the difficulty of the situation by motivating myself
to work harder and gain success.
As per my perception, the criteria of the presence and development of professional
networking skills and cooperative ability require the proof of practical experience and
knowledge. In addition to this, this criteria also needs to inculcate the aspect of the nature of the
ambience that is present for the development of the candidates in a workplace. Further, upon
reflecting on the incident I can mention that the additional feedbacks were useful in
understanding the various nuances that needs to be included to ascertain the validity of the
criterions.
After reflecting upon the incident, I think that candidates who exhibit the skill of
motivating the self and completing difficult tasks can do any task. Further, I had learnt the
practical application of the criterion of self-motivation through this incident. I think that I should
have generated the key statement after taking into consideration the perspectives of the fellow
students. Had I tried to collate the approaches of the group members at the beginning, the
conflict that had ensued during the results could have been avoided. The situation, task could
have been collated in a comprehensive manner to iron out the differences in perspectives.
Nevertheless, through this incident I had learnt about the need of imbibing positive
characteristics that can accentuate the chances of qualifying every key criteria. This situation had
also taught me that collective and constructive feedbacks are necessary.

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Reference
Bin, AS, 2015, The relationship between job satisfaction, job performance and employee
engagement: An explorative study. Issues in Business Management and Economics, 4(1), pp.1-8.
Cherian, J & Jacob, J, 2013, Impact of self efficacy on motivation and performance of
employees. International Journal of Business and Management, 8(14), p.80.
Deci, EL & Ryan, RM, 2014, The importance of universal psychological needs for
understanding motivation in the workplace. The Oxford handbook of work engagement,
motivation, and self-determination theory, pp.13-32.
Ganta, VC 2014, Motivation in the workplace to improve the employee
performance. International Journal of Engineering Technology, Management and Applied
Sciences, 2(6), pp.221-230.
Gneezy, U, Leibbrandt & List, J.A, 2015, Ode to the sea: workplace organizations and norms of
cooperation. The Economic Journal, 126(595), pp.1856-1883.
Jackson, D 2014, Business graduate performance in oral communication skills and strategies for
improvement. The International Journal of Management Education, 12(1), pp.22-34.
Keyton, J, Caputo, JM., Ford, EA., Fu, R, Leibowitz, A, Liu, T, Polasik, SS., Ghosh, P & Wu, C,
2013, Investigating verbal workplace communication behaviors. The Journal of Business
Communication (1973), 50(2), pp.152-169.
Maruping, LM & Magni, M, 2015, Motivating employees to explore collaboration technology in
team contexts. Mis Quarterly, 39(1).
McNaughton, D & Chapple, D, 2013, AAC and Communication in the Workplace. Perspectives
on Augmentative and Alternative Communication, 22(1), pp.30-36.
Petrovici, A & Dobrescu, T, 2014, The role of emotional intelligence in building interpersonal
communication skills. Procedia-Social and Behavioral Sciences, 116, pp.1405-1410.
Roberts, C 2013, The gatekeeping of Babel: Job interviews and the linguistic penalty. Language,
migration and social inequalities: A critical sociolinguistic perspective on institutions and work,
pp.81-94.
Shooshtarian, Z, Ameli, F & Amini Lari, M, 2013, The effect of labor's emotional intelligence on
their job satisfaction, job performance and commitment. Iranian Journal of Management
Studies, 6(1), pp.27-43.

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Appendix
Group Member 1 Name of the student and Student number
KSC 1 Selected Oral communications skills
Feedback provided by Name of the student and number
Oral communication is an important criterion for selection because it helps in understanding the
communication prowess of candidates.
Feedback 2 provided by: Name of the student and number
Oral communication depicts the confidence of candidates. By exuding confidence, the chances
of selection improves.
Feedback 3 provided by: Name of the student and number
It is important to know the language skills of candidates to know their hold upon various
language skills.
Feedback 4 provided by: Name of the student and number

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It is crucial to analyze the inter-personal skills.

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Group member 2 Name of the student and number
KSC 2 Selected Self-motivation
Feedback
provided by:
Name of the student and number
It is important to be self-motivated to work independently even without the help of
others.
Feedback 2 provided by: Name of the student and number
It helps in understanding the interest level of the candidate. It also helps the employer in
knowing the strength of character.
Feedback 3 provided by: Name of the student and number

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It helps in understanding the independence and determination of candidates to perform
tasks by motivating themselves during various enterprises.
Feedback 4 provided by: Name of the student and number
It is important in understanding the motivation level and the will to work harder by being
self-motivated.

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Group member 3: Name of the student and number
KS3 Selected Presence of and development of professional networks
Feedback 1 provided by Name of the student and number
It is important to understand the networking skills and the ability to interact in a professional
ambience.
Feedback 2 provided by : Name of the student and number
It helps in understanding the social skills as well as the networking skills.
Feedback 3 provided by : Name of the student and number
It is an important criteria and it needs to include the aspect of practical experience. The
employer also needs to consider the ambience that will either inhibit or propel the prowess of
building networks.

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Feedback 4 provided by : Name of the student and number
How can the employer adjudge the inter-personal skill without proper proof? This criteria
needs to be modified to include the future prospects.

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Group member 4: Name of the student and number
KS4 Cooperative ability
Feedback provided by: Name of the student and number
Helps in understanding the ability to work in groups.
Feedback 2 provided by: Name of the student and number
It is crucial to assess the will to cooperate and work for a goal.
Feedback 3 provided by: Name of the student and number
Even this requires prior skill and consideration of the future possibilities.

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Feedback 4 provided by: Name of the student and number
The criteria needs to be modified to include the idea of the future space that might inhibit
the cooperative skills of candidates.