Analysis of Skills for International Business Communication Report

This report delves into the realm of international business communication, emphasizing the critical skills required for success in a globalized marketplace. It begins with an introduction to the concept of international business communication and its growing significance due to globalization. The report then explores the importance of understanding business culture, particularly in the context of the UK, and how cultural differences can impact business practices. It analyzes essential skills such as cross-cultural communication, presentation skills, networking, collaboration, adaptive thinking, and emotional intelligence. Furthermore, the report examines the exchange and acknowledgment of divergent views in international business settings, highlighting the role of effective communication in fostering collaboration and achieving organizational goals. The report emphasizes the need for clear communication channels to facilitate the sharing of ideas and thoughts among employees from diverse backgrounds, which is crucial for success in international business.

International
Business
Communication

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
Covered in PPT.......................................................................................................................1
Reflective statement...............................................................................................................1
TASK 2............................................................................................................................................2
1 skills of networking necessary for successful international business communication........2
2 Exchange and acknowledgement of divergent views..........................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Communication is a process of sharing information between two or more people in order
to fulfil the specific purpose. When communication occurs across the national boundaries of a
country then it is known as intentional communication. Need of this type of communication is
arising due to increasing effects of globalisation. This type of communication is also known as
global communication. Increasing number of globalised market, increase the demand of
employees who have the ability to communicate effectively across cultures. Concept of internal
business communication is detailed in this report. Evaluation of different skills and its
importance in relation with the networking is also explained here. Different theories of
international communication and various aspects which should be known about every British
person in order to increase the effectiveness of communication are also mentioned.
TASK 1
Covered in PPT
Reflective statement
Business culture include the behaviour, values, norms, beliefs and behaviour of an
individual that how members of staff of a business organisation deals with the clients and
customers. This is one of the main and effecting element of every business and this largely affect
the strategic direction of a business. I want to start business in UK but I have no knowledge
about the international business culture. The business culture of UK is very different form the
business culture of my country. So for start the business activities there it is very necessary for
me to first understand about the culture of business exist there and about the etiquettes. By doing
this I can effectively execute all my business activities there. For this I need to collect
information regarding the rules, regulation, values, norms, language, code of conduct and dress
code of that country. Culture of every organisation and country differs from each other. As per
the change in culture form my country with the UK so it is my responsibility to understand about
the factors of that culture. For this , I need to make some social contacts with the local people
living there as well as with different firms also. For effectively execute all the activities of
business it is very necessary to first understand about the culture. Main differences in the culture
of my country with the culture of UK can be understood by the following points:
 In my country during the time of business meetings, session of brain storming take place
in order to solve a specific issues. But in UK Individuals are very clear and straight
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forwards about their ideas and thoughts. Every individual contribute a lot in the
discussion.
 In my country, dress code of business totally depends on the type of firm and the areas in
which business is situated. There are some areas in which in which the formal dress code
is more popular and is the main part of every business and brand clothing does not
appreciated by anyone. But on the other hand, dress code of employees is more
conservative.
 In my country, people involve in business take decisions at hurry but on the opposite of it
in United kingdom the behaviour of people is more calm. Placement companies are more
in UK which is very beneficial for the students.
 People of United kingdom are more friendly in nature and they easily interact with the
stranger people. But in my country people do not easily interact with new people.
Along with this there are large number of business differences in my country as compared with
the business culture of UK. It is very necessary for every enterprises to adopt a good business
culture. If the culture of business is acceptable by workers and members of society than this
enhance the goodwill of enterprise. Along with this this encourage a healthy working
environment and employees do the work without having any issue. In this way, business
performance and productivity of workers can also increased. So before staring business activities
in another country it is very necessary to known about the beliefs and culture of that country or
nation. In this case it is my responsibility to have a knowledge about the rules and norms of that
society. This will help me formulating the effective policies and strategies regarding that
country.
TASK 2
1 skills of networking necessary for successful international business communication
Skill is known as that capability which assist and an individual to complete a work
effectively. Skills which already exist in a person is known as natural skill. That skill is god gift
to a person and exist in him form his birth (Wild, Wild and Han, 2014). For completing all the
task effectively and to smoothly run the international business it is very necessary that person
should have good skills and capabilities. Following are the main skills which should be in an
individual to run the business smoothly:
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 Cross cultural communication skills: in international business large number of people
from different background come and do interaction with each other. For this employee
should have the capability to adapt the new environment of work easily. In an enterprise
people from different background and culture come together. It is very necessary for
individual respect the differences of everyone (Grunig, 2013). Efforts on the behalf of an
individual is very necessary to understand the new business culture. When in an
enterprise employees work in a team, belong from different cultures that it became the
responsibility of team leader to aware all the members of team about the culture of
enterprise (Du, Bhattacharya and Sen, 2010). At the same time, it is the responsibility of
team members to interact with other individual in order to understand their culture and
feelings. For example if workers are working in a business that it is very essential that
they should have all the knowledge regarding the rules of a business and during the time
of business meetings they should make proper eye contact with the clients an should
behave like a professional. Presentation skills: This is one of the necessary and essential skill. This skill give
opportunity to the individual to present his views in front of large number of people. It
help an individual to present his views points before business clients. A person should
have enough knowledge to resent his thoughts and ideas and at the same should be
enough capable to handling the queries of people. Networking skills: Networking skills simply means the ability to make or maintain good
relationship and contacts with large number of local people and community. This provide
lot of opportunities to the individual. A research has revealed the fact that more than 85
percent individual get the employment due to their networking skill. For this, individuals
can make or develop the network by using social sites like Facebook and others. For this
an individual should have the skills to communicate with large number of people. As this
will provide lot of benefits to him. Collaboration skills: This is known as the skill in which a person act or behave to
achieve a specific purpose (Cavusgil and et. al., 2014). This also refers to when large
number of individuals starts doing work together to solving a issue or for achieve
something. Create network with large number of people is not enough but the ability to
work with different kind of people in a team is also necessary. Working in teams increase
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the profits and performance of individuals and at the same time increase the skills of
individuals and provide them ability to complete the complex tasks. Working in teams
provide opportunity to individuals to understand the feeling of other people. Members of
team help in solving the issues rise at the workplace and provide effective solution to the
problems. For this communication is the best way to share thoughts and ideas with each
other. Good and effective communication skills increase the chances of an individual to
get success in the enterprise. In large number of companies if an individual is working in
a team than it is very necessary for him to do efforts for understand the felling of other
individuals. Adaptive thinking: In today complex and fast changing business environment it is very
essential for an individual to have confidence sand ability to easily adapt the internal
business environment and its new concepts in an effective manner. An individual should
have an ability to solve the complex problems (Chang, Van Witteloostuijn and Eden,
2010). This way individual can better achieve the set objectives and can contribute more
towards the success of firm. These type of individuals encourage or motivate the other
employees of enterprise.
 Emotional intelligence: This is known as the ability of to understand and control the
emotions. This is also known as the understanding a relationship. Basically this skill
have five major factors called self regulation, self awareness, motivation, empathy and
social skills. This is very necessary and important skill for a person who work on an
international level. This skill of individual largely affect the activities and operations of
business. This skill of individual help the individual in better understand the feelings of
other people.
2 Exchange and acknowledgement of divergent views
Effective communication is one of the essential element of every activity as it helps in
execute the task effectively. It is very important while performing task with large number of
people. It is one of the main responsibility of manager to maintain the adequate the adequate
level of communication with all employees working in an enterprise so that workers can easily
share their thoughts and ideas with each other. In an organisation people form different culture
work together and effective communication channels help them in communicate with each other
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effectively. By making a friendly business environment everyone can better share the opinions
and views with each other.
In international business environment, large number of people work together belongs
form different culture and everyone know has their own communication style. Communication is
a vital element of international business (Killing, 2012). It plays an important role and helps in
clear the confusion from the mind of all employees and provide various benefits to the enterprise.
When a team is form than all the members of team share ideas and thoughts with each other for
achieving the set targets and effective communication channels and process provide them
opportunity to communicate with other individual without any hesitation. Not only this effective
communication contribute a lot in the success of a firm (Killing, 2012). It helps in setting the
objectives.
Large number of organisations are there which operate on an international level and do
various efforts for satisfying the needs and wants of large number of people. It is very necessary
for the manager of firm to share the objectives and set goals what enterprise want to achieve and
effective communication channels are required for doing this. When a firm do the business in
different countries than it deal with large number of clients. Global customers speak different
type of languages which it is not understand by the clients as well as other individual. This serve
as a barrier in executing different business activities. For this concern a common language that is
English can be set by the enterprise to deal with. This is one of the most common and easy
language spoken by large number of individuals belongs belong from different culture. Online
selling and marketing of goods does not require any language but it is very necessary language
is required while dealing with customers at phones and during the process of handling their
issues or complaints.
Managers of enterprise play an effective role during the process of dealing with large
number of individual having different personalities. Everyone has their owns beliefs, ideas,
thoughts and thinking etc. To build and maintain an appropriate relation with the user of products
it is very necessary for the manager to conduct research to better understand the needs and wants
of customers and deliver them the same (Verbeke, 2013). Manager can divide the customers into
different categories to have a better understanding about them.
Trends exist in market also change form time to time. Identification of trends is also done
by the manager in order to give direction to the various activities of business. In this way
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enterprise can make products according to the needs and wants of customers and deliver them
the same for satisfying their needs. In this way, firm can capture a larger market and can
maximise the share of its profits. This helps in achieving all the set goals and objectives easily.
Along with this the others provide which can be used by customers for getting their point of view
is social media. This provide large number of accurate information about the user and about their
opinion. As per this way, company can increase the share of its market and can do work
according to the changes take place.
CONCLUSION
From the above report it can be concluded that there are large number of differences exist
in the different culture of two countries. For staring the business activities in other country and to
run the commercial activities in a smoothly manner in other country it is very necessary for the
individual to first understand the culture of that country. Culture is wide concept and include all
the rules, regulations, beliefs and attitudes of people living there. By doing this individual can
develop the better policies for the business operations. By doing this set objectives and targets
can be achieved by the individual. For getting success while doing business internationally it is
very necessary for the individual to have some basic skills like networking, communication and
many more. Further, culture is one of the important element of every business and to get success
it is very necessary to understand the culture of one country.
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