The Role of Business Communication in Managing Change at Tesco

This presentation explores the critical role of business communication in managing organizational change within Tesco. It discusses the significance of communicating changes effectively to employees to ensure their understanding and adaptation, linking these practices to communication accommodation theory, highlighting adaptive and transformational changes. The presentation also addresses potential communication issues within Tesco, emphasizing the importance of employee awareness and clear explanations for the necessity of changes. It further includes a Q&A section reflecting on the presentation's strengths and areas for improvement, such as communicating reasons with honesty and explaining the impact of changes on employees, suggesting organizational changes as a course of action. The presentation concludes with a list of references, underscoring the academic foundation of the analysis; this document is available on Desklib, a platform offering various AI-based study tools and resources for students.

Introduction1.
2.
3..
Business communication refers to method of sharing useful
information with people within and from outside a company.
Effective business communication is based on how employee
and management work towards getting the organizational goals.

Background
the topic communicating with employees for important
organization change as with its significances.
It discusses organizational changes linked up with
employees which effects their overall performance.
Apart from that it identifies importance of awareness
which should be known by employee to easily adopt
the changes in organization.

Linking the theories
1. ADAPTIVE CHANGES : THESE ARE SMALL CHANGES OR
INCREMENTAL CHANGES WHICH TESCO ACCEPT FOR THE NEEDS
WHICH IS REQUIRED IN PARTICULAR TIME.
2. TRANSFORMATIONAL CHANGES : IT HAS LARGE SCALE AND SCOPE
FROM ADAPTIVE CHANGES WHICH INCLUDE SIMULTANEOUS
CHANGES IN COMPANY OR TEAM STRUCTURE, STRATEGY OR
MISSIONS, ORGANIZATIONAL PERFORMANCE AND PEOPLE WORKING
IN IT AND BUSINESS PROCESSES.
By following the communication accommodation theory
there are some changes which can be observed.

Example solutions to the issues from real companies
In TESCO, there are certain issues of communication with
employee while changes are essential.
The importance of organization changes help to move
further and grow.
It is important for companies to manage changes as
effectual as possible.

Your own solutions to the issues
Awareness is earned when each and every employee briefly discuss the nature of change and
the importance.
For avoiding the failure aspects it is important to explain why the changes are necessary.
It is the first step of change whereas some people find the ways to deal with it and others
don't take any interest in it.
For various people it is difficult to adjust with sudden changes so making them
aware is a suitable way for make their work easier.

Questions and Answer

What went well in the presentation and why
1. IN THIS PRESENTATION EVERYTHING WAS EXTREMELY WELL AND DISCUSSING THE
CHANGES IN TESCO OF PROPER COMMUNICATING WITH EMPLOYEE IS MUST ABOUT
THE CHANGES TO BE OCCURRED.
2. . WITH THIS PRESENTATION IT HAS IDENTIFIED ABOUT IMPROPER COMMUNICATION
THERE WILL BE DISADVANTAGE FOR EMPLOYEE AS WELL AS IT WILL IMPACT ON
THEIR PRODUCTIVITY AND CAUSE RISK FACTORS.
3. FOR THE SIGNIFICANT CHANGES, IT IS IMPORTANT TO DEVELOP A CHANGE IN
STRATEGY FOR THE POSITIVE WORKING EXPERIENCE OF EMPLOYEE IN
MODIFICATION.

What improvements need to be
made according to the Feedback
 1. Communicating the reasons with free mind and honesty -
I observed that the reasons of bringing the change should be clear and straight
forward with employees, so they can be more engaged in their duty.
 2. Explaining the affect of changes to them -
I analysed that the aspects of changes which would be applied over employee, what
kind of change will mean to them like personally or professional.

What actions will you take to
make the suggested
improvements. 1. With previously discussed improvements as per my view of action for
suggestive improvements would be organizational changes.
 2. I think that changes are human action where a company or business modify
major part of their organization like it can be culture, infrastructure used in
operating, technologies, or it can be the internal processes.

List of References
 Bannier, C., Pauls, T. and Walter, A., 2019. Content analysis of business
communication: introducing a German dictionary. Journal of Business
Economics. 89(1). pp.79-123.
 Blewitt, J. M., Parsons, A. and Shane, J. M., 2018. Service learning as a high-
impact practice: Integrating business communication skills to benefit
others. Journal of Education for Business. 93(8). pp.412-419.
 Du-Babcock, B., 2018. Business communication research and theory development
in Asia: Past, present, and future prospects. Business Communication Research
and Practice. 1(1). pp.4-17.
 Garcia-Sanchez, I.M., and et.al., 2020. “Sell” recommendations by analysts in
response to business communication strategies concerning the Sustainable
Development Goals and the SDG compass. Journal of Cleaner Production. 255.
p.120194.