Business Consultancy Report: True Test Safes - CSU eCommerce

This report provides a comprehensive business consultancy service for True Test Safes, an Australian cash safe manufacturer. The report addresses the company's need to reduce costs associated with importing parts from local suppliers. The consultancy recommends leveraging an eCommerce platform, specifically an eMarketplace, to source cheaper parts, such as hinges and locks, from a wider range of vendors. The report details the benefits of using such a platform, including access to a vast inventory, the use of intelligent algorithms for product recommendations, and efficient order processing and delivery systems. It also highlights the importance of customer service and SEO for online marketplaces. The report concludes by assuring the client of the potential benefits of adopting the proposed eCommerce solutions, emphasizing the platform's ability to support bulk ordering and provide cost-effective alternatives to existing suppliers. The provided references support the analysis with relevant research in the field of business and eCommerce.

Running head: BUSINESS CONSULTANCY FOR TRUE TEST SAFES
Business Consultancy for True Test Safes
Name of the Student
Name of the University
Author’s note

1BUSINESS CONSULTANCY FOR TRUE TEST SAFES
Dear Mr Michael Simmons
Thank you for your query.
I have researched the circumstances of your question and can provide the following response.
I have understood your query and your concern regarding your company. I have also researched
over your concern regarding your company and would like to bring to your notice that we as an
eCommerce business platform would be able to provide the best form of assistance to your
business.
I am expressing great concern over your company that manufactures cash safes within Australia.
Your company imports the various parts from local suppliers who charge you with an excessive
rate (Yoo, Kim & Sanders, 2015). However, you would opt for procuring the parts from a
cheaper source. In this context, we would like to inform you that the services by the
eMarketplace would be able to provide with the better form of services to your company. We are
experienced in this domain and would like to explain each of the benefits that are supported from
our end.
We provide a vast range of collection based on different costly parts that includes hinges and
locks, which you would mostly need for your business (Kumar & Dash, 2016). The
eMarketplace provided by us is a form of digital platform that helps in offering our clients with
various service offerings. We also have a wide list of vendors and sellers who offer products at a
much lower cost that would be accommodating within your estimated budget. The services
offered from within the eMarketplace are mainly based on the use of online search engines and
hence the best kind of algorithms are used (Helm, Moulard & Richins, 2015). These highly

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intelligible algorithms understand the choices of our valued customers and thus suggest them
with the recommended choices that might be usable by them.
Our eMarketplace supports a huge inventory that stores a vast list of items, which would be
helpful for your needs. In the online marketplace, each of the transactions would involve two
different parties, which are the seller and buyer. The seller is considered as the most important
stakeholder within the online marketplace (Pucihar, 2017). As from the seller end, we are highly
responsible for serving the best kind of products to our customers. Each of items stored within
the inventory have a proper designated ID with which we are able to recognise each of the items
as per the need.
When a particular customer views for their required item on our online portal, you would be
introduced to a wide range of products and services based on your needs. Upon selecting of the
item, you can add those items in your cart. Each of the items are provided with a designated ID.
You can also select the total number of items that would be needed for your business. A business
profile is also created for each of the business people (Kedzior, Allen & Schroeder, 2016). This
would help you in ordering bulk items. As per my level of research over your business, I have
understood that you would require bulk supply of locks and hinges based on your needs of
manufacturing cash safes. We procure items from other suppliers and thus sell these items over
the marketplace at a very low cost. Hence, this kind of strategy would be helpful for your
business. A lot of online shoppers and businesses use the online eMarketplace platform as the
main form of search engine (Baker & Sinkula, 2015). This would also provide a huge presence
of growth of the online channels. With the use of our service, the customers would be able to feel
much confident about the purchase of products from the online marketplaces.

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Based on the needs of the business, we face a diverse range of customers. They trust us based on
the services, which we provide. Our website also supports a high Search Engine Optimisation
(SEO) that would be able to monitor each of the sales transactions that are made within the
website. Different keywords and advertisement campaigns are also listed within the search
engine recommendation of the website (Pala et al., 2019). You can search for keywords and
based on that, the website offered within our eMarketplace would be able to suggest you with the
highly searched items as per your requirements. Our inventory and warehouse are highly
efficient for storing a vast number of items. Based on the chosen order by our customers, our
internal search engine is highly efficient in assigning and arranging each of the orders by sorting
the designated IDs. The warehouse manager is provided the responsibility to clearly check and
match each of the products against the ID and then load them into the vehicle. A list is again
created that would detail the item to be delivered and to the proper address to which it would be
delivered. The eMarketplace arranges each of the items as per the designated place to which it
would be delivered. The items are packed well in order to assure that no damage is done to the
packed items. Our vehicles are responsible for helping in reaching each of the items to the
designated places and also assures fast delivery of the items to the customers. This in turn
ensures that the customer would get their products within their within the promised time period.
Our customer service is also highly efficient and comprises of talented individuals who would be
assisting you to get the proper kind of services. As per your needs, you can consult with the
customer service department or you can directly mail your concern to us (Burton & Scheepers,
2017). Our group of customer service experts are striving hard to ensure that each of our
customers would get the best form of possible services without any kind of problems. I can

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assure you that we would be able to assist you with the best form of possible support that would
be fruitful for your business.
Please feel free to respond to my query with any further questions you might have.
Regards
Jane Smith
Consultant – CSU eCommerce Consulting Services
Ph: 02 69242325

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References
Baker, W. E., & Sinkula, J. M. (2015). Market Orientation and Organizational Performance: A
New Product Paradox?. In Creating and Delivering Value in Marketing (pp. 254-254).
Springer, Cham.
Burton, S. A., & Scheepers, C. (2017). Exploration into the Rise of Mobile Penetration in a
Developing E-commerce Market and its Impact on a South African Company. Journal of
Marketing and HR, 5, 259-283.
Helm, A. E., Moulard, J. G., & Richins, M. (2015). Consumer cynicism: developing a scale to
measure underlying attitudes influencing marketplace shaping and withdrawal
behaviours. International Journal of Consumer Studies, 39(5), 515-524.
Kedzior, R., Allen, D. E., & Schroeder, J. (2016). The selfie phenomenon–consumer identities in
the social media marketplace. European Journal of Marketing, 50(9/10), 1767-1772.
Kumar, A., & Dash, M. K. (2016). Using DEMATEL to construct influential network relation
map of consumer decision-making in e-marketplace. International Journal of Business
Information Systems, 21(1), 48-72.
Pala, M., Edum-Fotwe, F., Ruikar, K., Doughty, N., & Peters, C. (2019). Post-implementation
analysis of a B2B e-marketplace. Journal of Information Technology in Construction
(ITcon), 24(8), 129-153.
Pucihar, A. (2017). Organizational factors for successful entering to e-marketplace: Case of large
organizations in Slovenia. Management: journal of contemporary management
issues, 8(2), 49-75.

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Yoo, C. W., Kim, Y. J., & Sanders, G. L. (2015). The impact of interactivity of electronic word
of mouth systems and E-Quality on decision support in the context of the e-
marketplace. Information & Management, 52(4), 496-505.