Business Consulting Project Pitch: Bloom & Blossom and Missenden Abbey

This presentation outlines a student team's pitch for two business consulting projects, focusing on Bloom & Blossom, a skincare company, and Missenden Abbey, an event venue. The presentation begins with introductions and an overview of both projects, including company information, concepts, and potential problems. For Bloom & Blossom, the pitch addresses marketing challenges and the need for increased market share. For Missenden Abbey, the pitch highlights the need for plastic reduction and sustainable practices. Both pitches detail target audiences, market sizes, and competitive landscapes. The presentation demonstrates the fit between the team's skills and client requirements, offering suggestions for solving problems, and proposing solutions. The Bloom & Blossom pitch suggests social media marketing and influencer strategies. The Missenden Abbey pitch proposes the use of recycled materials and increased awareness of plastic's impact. The presentation concludes with a call to action, offering herbal skincare products and sustainable event solutions. References are included at the end of the presentation.

Position
Problem
Possibilities
Proposal

Introduction
a. Welcome group, introduce yourself and the topic
b. Introduce two project chosen
c. Timings – how long will it take?
d. What you are trying to achieve

Company information
 The chosen company is BLOOM AND BLOSSOM which provide skin care
product for women, children and mother and the company is located in old
Amersham UK.
 They use high ingredient in their product which are natural, and dermatologist
approved, safe for sensitive and eczema prone skin of every individual.
 Beside this they use ethical source for packaging their product and services and
the company also claim that they do not use animals’ experiments for the
safeguarding the nature.

The concept
 Most of the product are made up of chemicals which harm the skin
of the individual. The product is safe for children and women as
they less harmful element and it come up with affordable price.
 Along with this, it also uses natural ingredients through which make
product more effective and useful for children. However, the
company is also focusing on the social media to capture large
market share.

Problems developing because of the present
situation
 Team is constantly solving the price of the product and services
which are provided to the customer.
 As the ingredients which are used comes at high cost which
increase the price of the skin care product.
 In the market their varieties of skin care product which comes with
harmful chemical which damage the skin of women.
 Team is also trying to use more herbal elements which are safer for
children as their skin are more sensitive in regards women.

Explore the client’s business
problem
Identify the problem.
 The main problem of the company as they have less promotion
strategy through which firm cannot able to capture large market
share. This is essential for the firm to manage the operation in
effective manner so that people get more attracted towards the
company.
Target audience
 The target audience for BLOOM and BLOSSOM are the women,
mother and also children. As fashion industry have become one of
the largest emerging in the world so this is will help firm to earn
more profit in coming years

Contd..
Market Size
The market size for such industry is large as it covers almost as there
are billions of revenues which is generated by skin care industry.
Hence there is provide great opportunity to earn profit in the smaller
time period.
The Competition
In the 21st century the market completion is high as there are different
companies who have entered in the business. The Big player like HUL,
Johnson & Johnson, Loreal are the major competition for the company
and have captured the large market share.

The Product or service
 BLOOM and BLOSSOM provide wide range of, natural, solutions-
focussed, stylish skincare range for women, mother’s to be, babies
and children.
 Our skincare products come with the highest standards of lab
testing, are easy and safe to use, are among 97% and 100% naturally
derived ingredients.
 . The company product is effective for the stretch market and
swollen market dry lips for the customer. This is only company who
do not test their product animals and they also care about the
environment, so they use recyclable packaging.

Demonstrate the fit between the client’s
requirements and the combined skills,
 In order to meet the client, need the company have provided
effective after sales services which help in improving shopping
customer.
 Beside this, client requirement to earn profit which is essential for
the firm so as per the experience it has been analyzed that there his
huge market which help company to earn higher revenue.
 Along with this, company using social media as the platform to sell
the product and also hiring influencer to attract the women and
mother.

Suggestions for solving these
problems
 For the small company like BLOOM and BLOSSOM the company
do not have sufficient amount of promotion resources.
 So, the company is using social media as the tool to promote the
company product and service to the audience. This require less cost
and company can spread the awareness about there services to
higher number of people.
 Apart from this, firm is also using social media influencer as the
promotion strategy which help in attracting more customer.

Proposal
 The company is offering to the customer herbal skin care product
which most of the other company fail to do so.
 This very important for the customer like mother and children have
to use chemical free product as they have sensitive skin and can get
easily effect their eyes and hair.
 BLOOM and BLOSSOM is trying to provide healthy skin care
product at the affordable rate.

(Project B)

INTRODUCTION
a. Welcome group, introduce yourself and the topic
b. Introduce two project chosen
c. Timings – how long will it take?
d. What you are trying to achieve

Company Information
 Missenden Abbey provide space for the corporate events, training as
well as learning course to the different organization.
 It also provides renting service to the, family functions, fundraising
events, afternoon teas and bed & breakfast bookings.
 The firm main objective is to reduce the single use of plastic due to
environmental concerned. Hence company wants to find the
alternative for the plastic without increasing any kind of cost for the
firm

The concept
 The main concept of this project is to minimize the use of single use
of plastic and try to make healthy environment for coming
generation. The company have pledge with 120 businessmen in UK
to reduce the usage of plastic by 20% in coming year.
 The whole concept is based upon providing plastic free services to
corporates and family. Hence this is essential for the company to use
effective use of resources through which enterprise can make a
world a healthy place.
 Due rise in plastic use in every field it has creates an environmental
issue for the company and also for the people

Problems developing because of the present
situation
 The team is trying to bring down the usage of single plastic consumption for the company
to reduce the carbon emission.
 The main problem is the degradation procedure of the plastic as it taken many years to
decompose so team is developing paper material product which can be used to reduce such
problem.
 This is essential to take such effective steps as the environmental concern is at alarming
rate and it is essential for the company to bring out vital result and make sure to reduce
plastic waste in coming year

Explore the client’s business
problem
Identify the problem
 Due to rise in environmental concern and climate changes this
plastic use should be reduce which help in creating sustainable
surrounding. The main problem is to eliminate the usage of plastic
and the alternative which have high price.
Target audience
 The target audience for this are the big corporates who have larger
impact on the environment, and they have the higher consumption
of the plastic.
 Apart from this, another target customer is the family, friends who
come for any kind of event.

CONTD..
Market Size
 The market of such company is vast as most of the corporate events
and family gathering happen in such kind of places. The revenues
are in billions and there is large market for the company to expand
the business.
The Competition
 Due rise in business there is tough competition present in the market
and firm have to come up with unique solution for the problem. The
rivals are Beyond certainty and Clear water event which are
consider as the major competition for the firm.

The Product or service
 Missenden Abbey have wide services for their customer as they
provide space renting services for different companies to conduct
their activities effectively.
 Apart from this, company also tend to facilitate training and
learning courses, family functions, fundraising events, afternoon
teas and bed & breakfast as per the booking done by the client

Demonstrate the fit between the
client’s requirements
 The client requirement as well as the skill and experience help in
providing better service which help in providing better services to
consumer.
 The need is to minimize the use of plastic which help many
corporate to bring business for the company. Fit between the client
and the company is to bring effective business model which help in
reduce the cost while eliminating plastic and provide better
alternative to achieve desire aims and objective.
 . This main fit is the pricing strategy and how to manage the
operation through which company can provide better solution.

Suggestions for solving these
problems
 In order to reduce the plastic for the environment company have to use clothes
bags or paper bags which are easy to manage and recycle effectively. This will
help company to come up with effective solution and also reduce the resources
effectively.
 Other suggestion is that to make more aware about the harmful effect of plastic
and how It effect the earth and the other surrounding. By showing them facts and
figure, which aid in creating knowledge to reduce the use of plastic and make a
world better place.
 The company have to focus on the recycle product which help in reducing the
plastic consumption. For example, the during the event the company can deliver
food in paper bags which help in reducing the risk of plastic usage.

Proposal
 The team is offering to the business institution the better option of
using recycle product and reduce the dependency on plastic product.
 This is essential for the firm to maintain the cost as using paper bags
are cheaper and thus it do not increase the price as compare to
plastic product.
 In order to meet the client needs team have come up with effective
solution in event the firm have to attract more company from UK,
and they make sure that it will help in reducing the waste and usage
of plastic to the minimum.

REFERENCES
 Biech, E., 2019. The New Business of Consulting: The Basics and Beyond. John
Wiley & Sons.
 Borysewicz, K., Clark, K.T. and Gabriel, H., 2019. Development of a Peer
Research Consultant (PRC) Program.
 Chun, C.K. and Wongcharoensangsiri, B., 2019, December. Retail Micro
Marketing on Product Consultant and its Relation to Supply Chain Management:
Case Study of the Smartphone Industry. In The 6th International Postgraduate
Student Colloquium, 2019 (IPSC 2019) (p. 23).
 Grosse, M., Ma, N. and Scott, T., 2020. Evidence on compensation consultant
fees and CEO pay. Australian Journal of Management, 45(1), pp.15-44.

Thank you