Report on Managing Successful Business Projects and CSR Activities

This report provides a comprehensive analysis of Corporate Social Responsibility (CSR) activities within Rebellion Development, a video game company. The report begins with an introduction to CSR and its importance, followed by an examination of Rebellion Development's aims and goals related to CSR. Task 1 outlines a project management plan, including cost, time, quality, communication, and risk management. A work breakdown structure and Gantt chart are also included. Task 2 describes the use of both quantitative and qualitative research methods to gather data. Task 3 analyzes the research findings and provides recommendations and conclusions for the firm. The report concludes with a reflection on the research performed and the overall implications for Rebellion Development, emphasizing the importance of CSR in achieving sustainable objectives and gaining a competitive advantage in the market.

MANAGING
SUSSECCFUL BUSINESS
PROJECT

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK1.............................................................................................................................................1
P1) Organisation's aims and goals related to CRS activities.......................................................1
P2) A project management plan for Rebellion Development.....................................................3
P3) Work breakdown structure and Gantt Chart.........................................................................4
TASK2.............................................................................................................................................7
P4) Small scale research by quantitative and qualitative research..............................................7
TASK3.............................................................................................................................................9
P5) Analysis of research and information through various methods..........................................9
P6) Recommendation and conclusion for firm.........................................................................17
TASK4...........................................................................................................................................18
P7) Report reflecting upon performed research........................................................................18
CONCLUSION..............................................................................................................................19
REFERENCES..............................................................................................................................20

INTRODUCTION
Corporate social responsibility is a very important aspect in the present market scenario.
This is basically a concept which is used by organisation so as to avail better and enhanced
services to customers (Achtenhagen, Melin and Naldi, 2013). At present it is a need because
there are numerous problems that are emerging in market and to overcome them many
organisations are taking several voluntary steps so that smoothly activities can be performed and
this will also lead in effective functioning of a firm. Every organisation must carry out CSR
activity as to contribute their time and value for society. It is a tools through which an
organisation can be able to get effective and very supportive advantage that are very helpful at
times of competing in market.
Rebellion development is an organisation which is dealing in video games, books and
comics, basically it lies in video game industry. This company is having 150-180 employees
working as gamers and are very effectively serving customers, but due to some issues its revenue
get down so now it is planning to introduce CSR activities so that it can be able to attain a
sustainability in market and can be able to grow more effectively (Aghaei Meibodi and
Monavvarian, 2010). Hence this report will help in understanding various method to managing
business activities with help of CSR practices.
TASK1
P1) Organisation's aims and goals related to CRS activities.
Corporate social responsibility is a recent trend that every organisation is planning to
adapt so that they can perform every activity in best and effective manner and a positive image
can be build in minds of clients. It is a method by which a firm is able to capture and attract more
and more customers towards services and products that it is offering to all. This concept has a
very positive impact upon Rebellion development as it helps in promoting its offerings and
services also it has its influence upon general public. As company is not carrying out its activities
at large scale, so it is not possible to introduce big plan related to CSR activity (Barringer,
2012). It can come up with small ideas through which customers can be served in more effective
manner and social welfare can be done. As company is planning to do such program first time,
so it is very necessary for company to mainly consider about customer's needs and requirements
so that clients could be able to get benefits from all those offerings that are availed by firm.
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TOPIC:- Implementing CSR activities within organisations to meet sustainable objectives
Project's background
Organisation is focusing to attain objectives of survival and growth in competitive market
as it is very new and is in a developing phase. As to incorporate CSR activity it is very must to
define specific goals and aims so that functions related to project can be performed in
appropriate manner. Corporate social responsibility aspect is to be implemented by firm as
because till date it was not doing any kind of social welfare. Rebellion development is a gaming
company, although it comes under a small medium business but it is very well recognised by
everyone as its products are very frequently used (Crane and Matten, 2016). As customers are
knowing about company so they also want from firm to be more concerning for society and do
such act that are in favour of them.
There are many organisation who are into same industry and they are very effectively
performing CSR programs to capture market shares. It is analysed that this program is very
necessary at present time and has to be carried out by each and every organisation, with thought
of this cited organisation is willing to introduce itself in market with CSR program to sustain and
able to obtains goals and objectives. As much company will concern for customers on prior basis
then it will be assist firm to be recognised by all in market (Crawford and Nahmias, 2010). If
company will not plan do implement such programs then it might be quiet difficult for it to
survive.
Aim: To implement CSR activities in organisation to achieve sustainable objectives:- A study on
Rebellion Development UK.
Objectives:
 To identify influencing factors of CSR program on Rebellion Development.
 To assess importance of CSR activities in obtaining sustainable goals and objectives. To evaluate methods used by firm to attain competitive advantage.
Research questions:
 How impact of CSR activities can be identified?
 What are the importance of this program in attaining sustainable growth and objectives?
 What are the tools and methods through which firm can get competitive advantage in
market?
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P2) A project management plan for Rebellion Development
A project management plan is a well defined framework of each and every activities that
are include in a project or a program. This is very essential as because it helps a manager to
perform every tasks in appropriate and effective manner to attain set standards and objectives or
drawn project. There are numerous things which are included in this plan which has to be
performed appropriately. Several areas has to be covered and many resources of firm must be
managed properly to do tasks and can able to reach set standards (den Hertog and at.el, 2010). As
to carry a project like corporate social responsibility is a very difficult work any of the aspect if
get missed then entire plan will get affected with this , so it become very essential for an
organisation to concern every element that are required to carry out operations of this program.
Major elements that has to be considered are as follows-
 Cost- Organisation has to plan out every single aspect that are related to cost as it is very
important element. It become very important for firm to introduce various strategies and
methods through which it can be able to reduce cost that are to be invested in this project.
This will ultimately help company to improvise their productivity and profitability. As
effectively cost of the firm will be used then it will assist in managing in appropriate
manner an will help in attaining all the objectives and standards.
 Time- It plays a vital function in operations and activities of firm. CSR activity is an
important project that company is willing to implement in market. As its objective is to
get sustainable growth so it has to make every action in more effective manner and on
time. It is one of the major factor that must be focused by firm and top level management
has to ensure that assigned project has to be allotted to employees of the firm in
appropriate way so that on time program can be able to implement.
 Quality- Quality is an aspect which helps to know whether organisation is availing good
services or not (Eckerson, 2010). As CSR activity is concerned more about customers
and society's welfare so, it is very must for firm to avail qualitative services and products
to customers so that they can get full satisfaction.
 Communication- All information that are related to CSR projects has to be very
effectively conveyed to each and every person who are connected with the firm has to be
done, so that they can also give suggestions and advice to management as more activities
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can be introduced in plan. Also communication will help in creating awareness to
customers about new plan that company is going to introduce in market.
 Resources- In project plan resources that are to be used are also mentioned so that at time
of executing entire project these aspects can be very helpful (Farndale, Scullion and
Sparrow, 2010). Organisation has to use many resources like, human resources, financial
resources and many more are required to attain and complete the drawn project.
 Risk- It is a factor that are always present while performing any activity in an
organisation as there are no assurance of whether planned project will be in favour of
firm or not. Both the consequences are present therefore the company must so pre-
planning to face several risk factors.
P3) Work breakdown structure and Gantt Chart.
Corporate social responsibility includes many activities and operations, that has to be
attained to accomplish objectives and goals of the project. As to divide and segregate tasks in
different sections work break down structure is very much required. With its help organisation
will be able to get proper assistance in identifying numerous activities that has to be performed in
appropriate manner so that company will able to attain objectives and goals. There are many
tasks that are divided in various sections then further more are sub divided so as works can be
allotted in effective manner. It is very essential and important aspect fir Rebellion Development
as because it will give assistance to firm in segregating tasks and activities in more suitable way.
It has its own value and benefits as it helps in planning out resources in proper manner that are
required by firm to carry out operations of corporate social responsibilities. Financial, budgetary
plans can be allocated appropriately so that management can be done at times of crises situation.
It is also supporting the firm in knowing what all risk factors are present there in process of
implementing CSR activities in market (Ferreira and at.el, 2013). It also become very necessary
to provide correct and accurate data and information so that risk elements can be reduced and
proper functioning can be performed for the drawn project.
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WORK BREAK DOWN STRUCTURE
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Analysis of the
organisation
Aims and objectives
Project management planNeeds of the
organisation
Small scale research
Analysis of data
Recommendation
Ares in which
they
can develop
CSR

Gantt Chart
It is a tool that is used by an organisation to horizontally dividing works so that
effectiveness can be attained by firm for a particular tasks and activities. It is mostly presented in
graphical manner so that proper guidance can be attained. It also act as a factor of motivation to
employees as to make their performance in more efficient manner. With aid of this technique
organisation could attain objectives of project on desired time and can be able to continue
operations and functions for long term in effective and proper manner, this will help in attracting
customers as because through this proper tasks and works get performed (Keller, Parameswaran
and Jacob, 2011).
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Network diagram

TASK2
P4) Small scale research by quantitative and qualitative research.
Small scale research is a method through which an organisation could carry out market
study to understand current position of company in market and also to know whether CSR
activities is favourable for it or not. Research study can be performed through both quantitative
and qualitative methods so that proper data can be collected and according to that corrective
areas can be identified (Kothari and et.al, 2011). In doing research concerning qualitative
methods then number of books and journals can be preferred so that information can be able to
collect related to attainment of sustainable objectives of the project, magazines and articles are
also present in market through which more accurate data can be gathered and then further
process can be carried out by company. The data will be very vital for firm as because it will
help in introducing CSR activities in market.
Quantitative data is also as important as qualitative as because this will help in collecting
the data through market research by carrying out questionnaire method, this helps in gathering all
information bys directly meeting with customers. As the project is basically considering
customers of society therefore it is very necessary for it company to ask their views and
suggestions so that company can perform them. It will help in satisfying customers and more
clients can be attracted towards products and services of Rebellion Development. As to perform
this as mentioned questionnaire has to be prepared so that primary data could be collected which
is very effective and will provide relevant information regarding the topic (Matos and Silvestre,
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Gantt chart

2013). Collected information can be very helpful for company as to identifying the several
factors that has its influence upon sustainable objectives.
Questionnaire
Name:
Age:
Gender:
1. Do Rebellion Development carries out CSR activity in the organization
 Yes
 No
2. Does CSR activity can help in achieving sustainable objectives?
 Yes
 No
3In your opinion, do CSR activities help in attaining competitive advantage?
 Strongly agree
 Agree
 Neutral
 Disagree
 Strongly disagree
4. On what topic CSR activities can be performed by the organisation?
 Environmental safety and security
 Child labour
 Women empowerment
5. What are the benefits of planning the CSR activity in the organization?
 Enhancing the goodwill
 Increasing the customer base
 Developing reputation in the market
6. In what time duration, the Rebellion Development should perform the CSR activities?
 In a month
 Once in a year
 After 6 months
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7. Do you think that government provide different benefits to organization which
carries out CSR activities?
 Yes
 No
8. Recommend the ways in which Rebellion Development can carry out CSR activities
in market.
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TASK3
P5) Analysis of research and information through various methods.
There are different methods, tools and technique which can be used by organisation so as
to analyse the collected information and data which has been gathered through quantitative and
qualitative methods. Firm has to be very careful regarding information as because this aspect will
help in obtaining sustainable objective. There are few methods through analysis can be
performed they are as follows-
 Research design- It is one of the important aspect as entire research study depends upon
this. Design is very important for researcher to follow. Through this organisation will be
able to get the aid in identifying several impacts of desired topics. There are three types
of research design- experimental, descriptive and exploratory (Myers, 2013). As our
research study is related to CSR activities hence researcher will be choosing descriptive
method as it is best suitable for the study. Through this organisation can be able to attain
the favourable conclusion with this.
 Research philosophy- Philosophy's are few beliefs and assumptions that are used by
researcher to understand the concept of more clearly and investigation can be performed
in effective manner. Basically there are two philosophies- interpretivism and positivism.
Interpretivism is the concept where organisation has to carry out a qualitative study
where some perceptions are assumed to perform study regarding topic, where as
positivism is a quantitative study where statistical and scientific approaches are used by
investigators so as to gather data in accurate manner. In this research study interpretivism
method will use as per requirement of the topic.
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