Business Decision Making Task 3.3: Balti Palace Report Analysis

This report presents a business decision-making analysis for Balti Palace, focusing on evaluating alternatives to improve business performance. The report includes an introduction, objectives, and research methodology, detailing the use of random sampling, questionnaires, and graphical presentations. It presents a research question, survey results, and a trend line analysis of sales and net profit from 2008 to 2017. The findings highlight customer price satisfaction and the use of social media for promotion. The report concludes with suggestions and references, providing a comprehensive overview of the restaurant's performance and areas for improvement. The assignment fulfills the criteria for Unit 6 Business Decision Making, demonstrating the ability to use data for business purposes and make informed decisions.

Business Decision
Making
Task 3.3

Covered content
 Introduction
 Objective
 Research Methodology
 Research Question representation
 Trend line
 Findings
 Suggestions
 References

INTRODUCTION
In order to select the best option for the enterprise
management needs to do the evaluation of all the
alternatives. For this there are various tools are available
which will be discussed in the given presentation prepared
on Balti palace

OBJECTIVES
The main aim of this investigation is to record the
information regarding the refereed restaurant which can be
utilised to make improvements in future.

Research Methodology
• The primary goal of any research is to minimise the
difference between the research gap.
• Techniques like random sampling and questionnaire is
being utilised which is apt for the given topic.
• Graphical presentation of observations is done which
further increases the knowledge of user.

Research Question representation
Have you ever visited Balti palace?
a) Yes
b) No
Particulars Respondents
Yes 57
No 7
Mean 30
Median 30
Mode 4

Continue..
57
7
Yes
No

If yes, how often do you visit this place?
Rarely 8
Very often 38
On occasion 14
0 5 10 15 20 25 30 35 40
8
38
14

Trend line
Year Sales Net Profit
2008 3220 1250
2009 3460 1352
2010 5421 1652
2011 5633 1714
2012 5630 1752
2013 5900 1782
2014 6354 1869
2015 6500 1900
2016 6800 1925
2017 6950 2090

Continue...
1 2 3 4 5 6 7 8 9 10
0
1000
2000
3000
4000
5000
6000
7000
8000
3220 3460
5421 5633 5630 5900
6354 6500 6800 6950
1250 1352 1652 1714 1752 1782 1869 1900 1925 2090
Year
Sales
Linear (Sales)
Net Profit
Linear (Net Profit)

FINDINGS
• Customers finds the price of Balti Palace justified.
• Main mode for promotion is social media.

References
Bodie, Z., 2013. Investments. McGraw-Hill.
Vercellis, C., 2011. Business intelligence: data mining and
optimization for decision making. John Wiley & Sons..
Li, C., 2010. Groundswell. Winning in a world transformed
by social technologies. Strategic Direction. 26(8).