Business Decision Making Task 3: Customer Satisfaction Analysis Report

This report examines business decision-making through the lens of customer satisfaction. It outlines the objectives, research methodology (simple random sampling), and data collected from traveler feedback regarding their experiences. The data, presented in bar and pie charts, reveals insights into customer awareness of the company (via social and print media) and their satisfaction levels with the services provided. Key findings indicate a need for more advanced services for tourists, suggesting that improvements in existing services could boost business. Recommendations include enhanced e-learning facilities and quality learning experiences for international students to foster personal development. The report concludes with a list of references and a thank you note.

Business Decision
Making
Task 3 ( Part-C)

COVER CONTENT
 Introduction
 Objectives
 Research methodology
 Data for bar chart
 Data for pie chart
 Findings
 Suggestions
 References

INTRODUCTION
Business decision making is a process through
management of distinct enterprise reach to a particular
decision which offers maximum advantage to the
company. Following report will discuss the different
modes through which company takes its important
judgement.

OBJECTIVES
Under this report feedbacks from different travellers is
recorded regarding their experience in their journey

Research Methodology
• Gap between clients and organisations is ascertain in this
report
• Simple random sampling is utilised
• Data is collected through asking relevant questions from
various respondents
• Data is presented in different graphs and charts.

Data for bar chart
Q.1 From where the customers got to
know about the company?
(a) Social media 55
(b) Print media 35

Continue..
(a) Social media (b) Print media
0
10
20
30
40
50
60
55
35
Series1
Series2
Series3
Series4

Data for pie chart
Q.2 Are customers satisfied with the services of the company?
(a)yes 65
(b) no 25
90

Continue..
65
25

FINDINGS
• Tourists need more advanced services while their journey.
• By doing advancement in the existing services company
can increase its total business

SUGGESTION
• More E- Teaching facilities can be provided to the
students.
• Those students which are come outside of the country can
be provide more quality learning so that their personality
can be groom.

REFERENCES
Parnell, G.S., Driscoll, P.J. and Henderson, D.L. Eds., 2011.
Decision making in systems engineering and
management (Vol. 81). John Wiley & Sons.
Pettigrew, A.M., 2014. The politics of organizational
decision-making. Routledge.
Solomon, M.R., 2014. Consumer behavior: Buying, having,
and being (Vol. 10). Upper Saddle River, NJ: Prentice
Hall.