Case Review and Business Decision Analysis for the 3M1 Company

This case study examines the 3M1 Company, focusing on its business challenges and strategic decisions. The analysis identifies key issues, including problems with implementing innovation, changes in business policies, gender equity, and the adoption of social media. The company's actions t...Read More

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Topic - Case review and business decision
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Case review and business decision 2
Table of Contents
Introduction........................................................................................................................3
Analysis of the case............................................................................................................3
Task-1 Identify and discuss the main issues in the case of 3M1 company.........................3
Task-2- Actions and decision taken by 3M1 Company to mitigate these issues................6
Conclusion........................................................................................................................10
References....................................................................................................................... 11

Case review and business decision 3
Introduction
3M1 Company is accompanied by complex set of activities in which various functions
are performed to achieve certain goals and objectives. This report has reflected the key
understanding on the particular case and how proper business decision could be taken to make
the business effective. In this case study, two questions have been answered after evaluating the
complete case of the business. This case study has put emphasis upon the innovation, creation
and divergent thinking and hiring female employees in business process to reduce the hazardous
complexity of the business. This case has shown the various problems and innovation styles
which company has faced due to less effectiveness of the use of social media.
Identify the issue in the case
In this case study, problems faced by 3M1 company while implementing innovation has
been discussed. Some of the problems in this case have been discussed as below.
Change in business policies and frameworks
This case has reflected the problems faced by a 3M1 Company while changing its
business policies, structure and implementing innovative technologies in business. It is
considered that if 3M1 Company changes its policies and its culture every time on the basis of
demands and needs of the clients then it will not only destruct the value chain activities but also
increase the overall cost of the production.
Increased overall cost of the business
The main objective of the 3M1 Company is to reduce the overall cost of the production
and develop product differentiation strategy in its business. This level of analysis will help
researchers to understand all the key problem of 3M1 Company while installing innovative and
creative technologies in its business.

Case review and business decision 4
Implementing innovation and creation in business
This case is based on the use of innovation and creative business functioning in value
chain activities of 3M1 Company. It has put emphasis upon how business could reduce the
hazardous business functioning to create safe and effective working environment. However,
money invested in its research and development department has not been showing the results as
per the desired outcomes. Company has also faced technical errors and loss of the business due
to non-effective business functioning. It will not only increase the overall cost of the product but
also damage the brand image of company on domestic and international level. In addition to
this, data process system adopted through the cyber computing enterprises resources planning in
3M1 Company will also be costly for the 3M1 Company.
Gender discrimination in business process of 3M1 Company
It is evaluated that 3M1 Company has followed gender equity polices and rules in its
business functioning. However, more focus has been made on hiring experts in innovative
process to increase the overall efficiency. With the newly adopted innovative technologies and
new business structure, company has faced several hazardous problems in its business which put
negative impact on the employees and their health’s.
Social media development
This company has been running its business since last 1000 years and providing best
quality of goods and services by maintaining effective employees oriented culture program. This
company has invested more than $ 1 billion in research and development department to create
core competency after adopting innovative and creative business. However, company has faced
in problems in marketing its business and failed to adopt social media portals such as Facebook,
Twitter and Google image section to promote its business.
Post industrialism and service work service economy
It is evaluated that Post industrialism focus on the era where services sectors organization
generates more wealth than manufacturing sectors organization. 3M1 company has adopted

Case review and business decision 5
advanced cyber computing system in its business to increase the overall productivity. In addition
to this, company has also created new market by offering advanced services in market by
adopting newly developed innovative and creative technologies in its business (Harris, 2006).
Following Social determinism
3M1 has also followed the Social determinism theory which has shown that determine
the individual behavior to customize productive and quality of the products. Company focuses on
adopting innovative technologies and system in its business and increases its overall turnover by
following two leading strategy such as cost leadership and product differentiation strategy. This
Social determinism will increase the overall productivity and efficiency of business.
Technology, organization and strategic choice
It is evaluated that with the changes in business structure and increasing needs of the
clients adopted technologies have shown the shortcoming of company’s offering in market. It
will not only result to loss of invested capital in its research and development department but
also destruct the brand image of company. In addition to this, linkage and networking established
by company in its business has also been changed by its board of directors by entering into
strategic alliance with ICTs knowledge and organizations. (Anton, 2015).
Gender and Technology
Gender equity is the most required in the business success. However, gender equity
policies and regulation has been followed by organization but penalties and zero tolerance
policies need to be followed in business to increase the overall productivity of the business.
Nonetheless, 3M1 has to change its focus on gender equality to hiring experts in innovative and
technologies field. Company has stuck in the issues of establish harmonization between gender
equality policies and hiring experts for the betterment of organization.
End User Innovation
These end users are the real clients for the organization. Company has faced issue of
increased cost due to increased level of cost while implementing the new technologies. However,
enabling the process in 3M1 Company is based on the developed innovation. Company while

Case review and business decision 6
adopting new innovation has changed the complete set of structure and policies to guide
innovation strategies and activities. However, due to the failure of the employees working in
3M1 Company with the advanced technologies, products of the company had to go through the
break through stage. In addition to this, gateways and funnel which is used to extract the
innovation and creative technologies in market has also facing various issues (Stake, 2013).
Technology, organization and strategic choice
Strategic choice of the organization is related to hiring right amount of leaders in business
process. leaders working in 3M1 Company may also be the concern for the business failure. It is
evaluated that all the employees in 3M1 Company are accustomed to act as per the directions and
instructions of the leaders. If these leaders fail to instruct employees in determined approach then
it may destruct the outcomes of the business. If company continues with this strategy then each
and every failure of the strategic plan of business will increase the overall production cost and
company would fail in achieving the cost leadership strategy in market.
Knowledge & learning – innovation
It is evaluated that learning and knowledge creating program is less effective. The main
problem of company is related to acceptance of mistake and encouragement of risk in business.
This Knowledge & learning – innovation program will not only increase the chances of business
destruction but also put negative impact on the brand image of company. However, company
should increase its internal control system and invest more money in its research and
development department (Stake, 2013).
Following strategic alliance and strategic choice
This issue of the business is related to entering into strategic alliance with other
organizations to develop effective and innovative technologies in its business. It is evaluated that
company instead of paying consideration amount to other companies for creating strategic
alliance should invest its capital in its research and development department. However, company
needs to strong its hiring and hires expert’s employees in its research and development for the
development of effective employees. Linkage and networking of 3M1 Company is also less
effective which has increased its overall cost of the production cost. If this strategic alliance is

Case review and business decision 7
managed in effective manner then it will increase the overall productivity and efficiency of
business. (Casadesus‐Masanell and Zhu, 2013).
Feminism in business
This increased policies and strict rules of the government have focused on increasing the
feminism in business. These policies will completely put negative impacts on the hiring of
experts employees, developing effective technologies in business and adopting effective
managerial program in 3M1 Company.
Therefore, after evaluating the whole case of this company, it could be inferred that
company has faced various problems such as implementing innovation technologies, hurdles in
entering into strategic alliance with other 3M1 Company and hiring female’s employees.
Nonetheless, changing the business policies and structure of business is very crucial for the
business.
Task-2- Actions and decision taken by 3M1 Company to mitigate these issues
There are various strategic and management level actions which could be undertaken by
3M1 Company to mitigate issues and problems faced by 3M1 Company.
Change in the business policies
If 3M1 Company wants to reduce the complex issues of the Feminism in business then it
needs to implement strategic plans as per sex equality acts of the government then it could surely
increase the overall productivity of the 3M1 Company. Company by using effective strategic
tools could easily identify the problems and shortcoming in feminism in business. For instance,
PESTLE analysis will help 3M1 Company to identify the possible threats and customized its
products as per the demand and needs of the clients in market (Casadesus‐Masanell and Zhu,
2013).
Making business more decentralized to reduce the complexity of business

Case review and business decision 8
It is evaluated that if decisions are taken by the employees and concerned department
then it will surely increase decrease the problems and issues associated with the particular
process. For instance, if adopted technologies are not adapted by employees in their process then
management department should leave the decision to adopt those technologies on the employees
of 3M1 Company. If contrast decision is taken by management department then it will increase
the employee’s turnover of company.
Social innovation
Company should adopt proper standards promotional program for its business. For
instance, company has focused on using Facebook and Google image section. However,
company should focus on using cyber computing system in business (Stake, 2013).
Customized business policies and structure of the business
It is evaluated that if company is adopting new level of technologies and creative
business functioning then it has to customize its business policies and structure of the business
for the betterment of 3M1 Company. For instance, business process of 3M1 Company does not
allow the parallel routes through their system so that innovations can come from close market
interactions or from deep technology research in their labs or from various forms of
collaboration, or from serendipitous discovery by their staff (Ganter and Hecker, 2014).
Adopting the cyber computing enterprises resources planning by entering into strategic alliance
with the ITC
It is evaluated that if proper level of cyber computing enterprises resources planning is adopted
by 3M1 Company by entering into strategic alliance with the ITC then it will support the newly

Case review and business decision 9
developed technologies in 3M1 Company. This company has been facing several issues such as
installation of the proper technologies and following proper valuing methods in business. It is
considered that these cyber computing enterprises resources planning will increase the
communication among the stakeholders. It will increase the overall productivity and efficiency
of business (Boons, et al., 2013).
Adopting proper leadership program
It is evaluated that if company fails to adopt proper level of leadership in business. However,
leadership program is not managed in effective manner then it will destruct the employees
working program and reduce the overall productivity of 3M1 Company. For instance, autocratic
leadership style should be followed by leaders when new changes are implemented in 3M1
Company (Casadesus‐Masanell and Zhu, 2013).
Building an innovative 3M1 Company
It is evaluated that company follows the program which is “learning from the mistakes”. It is
observed that company needs to hire expert’s employees and women in its research and
development department to build the new technologies and innovative program in the business.
As per the research, it is evaluated that women are more advanced to identity the innovative
business process as compared to male employees. Existing business functioning of company is
not that strong and it also follows rigid bureaucratic procedures to in its value chain activities
which less promotes women employees. It is evaluated that company needs to re-engineer its
business process to reduce the cumbersome process of business and increase the women
employee’s numbers. In addition to this, strategic alliance will help company to launch its new

Case review and business decision 10
innovative technologies and implement creative business functioning in 3M1 Company by hiring
women employees (Holbeche, 2015).
Hiring Women employees in business
Company is focusing on hiring experience and women staff to promote the feminist in
organization. However, with the increasing needs of the employees and implementing re-
engineering process will require experiences women staff. Therefore, company should focus on
hiring only experienced women staff in its business to reduce the complexity of value chain
activities of 3M1 Company (Jorgenson, et al. 2016).
Decrease the involvement of male clients and hire women employees in business
It is evaluated that use of social media is increasing the output of the business. It is
evaluated that if women employees are restricted from the developed innovative business process
then research and development department of company could not increase the efficiency of the
social media use. It will increase the outcome of the business and increase the overall efficiency
of use of social media (Demil and Lecocq, 2015).
Implementation of the changes in management of innovation
Company should increase the capital investment in its research and development
department and hiring experts from outside. This level of re-engineering process in 3M1
Company will help company to develop effective business process and implement proper
working chain. However, changes in business process on consistent basis may not destruct the
business but also increase the overall cost of the production process.
Implications of Social Media on Role of Women

Case review and business decision 11
It is evaluated that if 3M1 Company is brining changes in its process then employees
may adapt with those changes and some of the employees may find that difficult due to fear of
new complex working system. This will help women employees to increase their employability.
It is evaluated that women employees are more active in using social media. It will increase the
overall advertisement outcomes of the business. Therefore, it is required to understand that if
company wants to increase the overall outcomes by using social media then it has to give proper
training to women employees. It will not only help them to adapt with the new system but also
increase their efficiency to work with the developed system (Harris, 2006).
Conclusion
After evaluating this case, it is evaluated that the main pillar of the 3M1 Company
success is related to its business policies, implemented business strategies, efficiency of its
employees and hiring women staffs and its marketing relation. If these things are managed in
proper manner in value chain activities of 3M1 Company then it will not only help 3M1
Company to achieve the desired results but also increase the outcome of the business. Proper
hiring of the female employees for the role of the social media will increase the effectiveness of
the business (Rothaermel, 2015).

Case review and business decision 12
References
Anton, R., 2015. An Integrated Strategy Framework (ISF) for Combining Porter's 5-Forces,
Diamond, PESTEL, and SWOT Analysis.
Boons, F., Montalvo, C., Quist, J. and Wagner, M., 2013. Sustainable innovation, business
models and economic performance: an overview. Journal of Cleaner Production, 45, pp.1-8.
Casadesus‐Masanell, R. and Zhu, F., 2013. Business model innovation and competitive
imitation: The case of sponsor‐based business models. Strategic management journal, 34(4),
pp.464-482.
Demil, B. and Lecocq, X., 2015. Crafting an innovative business model in an established
company: The role of artifacts. In Business models and modelling (pp. 31-58). Emerald Group
Publishing Limited.
Ganter, A. and Hecker, A., 2014. Configurational paths to 3M1 Commpanyal innovation:
qualitative comparative analyses of antecedents and contingencies. Journal of Business
Research, 67(6), pp.1285-1292.
Harris, M. (2006) ‘F.W. Taylor and the legacies of systemization’, Information, Communication
and Society 9:1, pp 109-120.
Holbeche, L., 2015. The Agile 3M1 Commpany: How to build an innovative, sustainable and
resilient business. Kogan Page Publishers.
Jorgenson, J., Shaw, W., Kilgore, K.E. and Jefferson, D.M., 2016. Reaping the benefits of an
innovative pharmacy business model. Healthcare Financial Management, 70(11), pp.72-79.

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Rothaermel, F.T., 2015. Strategic management. McGraw-Hill Education.
Stake, R.E., 2013. Multiple case study analysis. Guilford Press.