Business Development Report: Globalisation and Clarks' Success

This report examines the impact of globalisation on Clarks, a British shoe manufacturer and retailer. The study includes an introduction, research aim and objectives, and data interpretation. The research aims to determine the importance of globalisation and its impact on business success, with objectives focusing on understanding the concept of globalisation, identifying the benefits of globalisation for Clarks, and determining the challenges faced during business globalisation. The report presents survey results on the awareness of globalisation and its impact on Clarks' success. The conclusion highlights the importance of globalisation in the free trade of goods, services, and labor at an international level, and it references three types of globalisation: political, economic, and social. The report concludes with a list of references.

Research Project

Table of Content
 Introduction
 Aim
 Objectives
 Data Interpretation
 Conclusion
 References

Introduction
Globalisation refers to the integration and interaction of two or
more countries for the common purpose of growth. This
integration is mainly of business organisation, people and legal
authorities that is government. The present research report is
based on Clarks, a well known British shoe manufacturer and
retailer company which is headquartered in United Kingdom.
The aim and objectives for the current study which will guide
whole research team in conducting best research without being
distracted to any other related topic.

Research Aim
Aim: “To determine the importance of globalisation and
its impact on business success”. A case study on Clarks.

Research Objectives
 To understand the concept of globalisation.
 To ascertain the benefits of globalisation to drive
success of business in Clarks.
 To determine challenges for Clarks while globalising its
business.

DATA INTERPRETATION
Theme 1: Concept of Globalisation
Q1. Are you aware with the
concept of Globalisation? Frequency
Yes 25
No 15
25
15
a) Yes
b) No

Theme 2: Globalisation leads to business success for Clarks
Q2. Do you think,
Globalisation leads to
business success for Clarks?
Frequency
Agree 22
Disagree 18
22
18 a) Agree
b) Disagree

Conclusion
From the above presentation, it has been concluded that
globalisation is a free trade movement of goods and
services and labour in an international level. There are
mainly three types of globalisation that include, political,
economic and social.

References
Zajda, J., 2015. Globalisation and its impact on education
and policy. In Second international handbook on
globalisation, education and policy research (pp. 105-
125). Springer, Dordrecht.
Clark, G. L., 2014. Information, knowledge, and investing
in offshore financial markets. Journal of Sustainable
Finance & Investment. 4(4). pp.299-320.

Thank You