Research Project on Quality Management for ASDA Business Development
VerifiedAdded on 2023/03/16
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Report
AI Summary
This research project report analyzes the critical components of quality management and their impact on business development, particularly within the context of ASDA. The study employs data analysis to explore themes such as continuous improvement, consumer focus, employee participation, and the elements ASDA needs to improve upon, including cost, product quality, and employee training. Findings suggest that effective quality management provides a competitive advantage, attracts consumers, increases sales, and enhances profitability. The research also investigates customer satisfaction with ASDA's services and products, identifies key components of quality management like quality improvement, control, and assurance, and assesses the value of quality in increasing company performance. The report concludes by emphasizing the importance of continuous improvement and a focus on product quality, recommending the use of various quality tools to enhance efficiency and reputation. The research also references relevant academic work on employee engagement and the impact of new work organization forms.
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