Student's Research Reflection Report for Business Development Project

This report presents a comprehensive reflection on an MBA student's business development project, focusing on their research journey and the skills acquired. The student details their chosen research methods, primarily secondary analysis, and justifies their selection, emphasizing the importance of business reviews and journals. They describe the descriptive research design and secondary qualitative analysis strategy employed, explaining their rationale. The report highlights key theories and literature sources, including the business canvas model, PESTLE analysis, SWOT analysis, and Porter's Five Forces, and explains their significance in justifying the research and project. The student identifies key areas of knowledge gained, such as organizational, management, and time management skills, and discusses their importance. They reflect on the learning experiences from the MBA program, including coordination, negotiation, and communication, and the application of these skills in the project. The student identifies the most important discovery as the critical role of research and data analysis in shaping project outcomes, including theoretical frameworks. Finally, the report addresses the barriers faced, such as limited data availability, and the professional development achieved, emphasizing the development of essential business and management skills.