Business and the Business Environment Analysis Report - University

This report provides a comprehensive analysis of the business environment, examining various types of organizations including public, private, and voluntary sectors, with a specific focus on Audi AG. It explores the distinctive characteristics, sizes, and scopes of these organizations, detailing their legal structures and objectives. The report delves into the interrelation between organizational functions such as finance, human resources, operations, and marketing, and how they contribute to achieving business goals like survival, sales growth, profit maximization, and customer satisfaction. Furthermore, the report applies contemporary case studies to demonstrate the positive and negative impacts of the macro environment on business operations, utilizing PESTLE and SWOT analyses to assess both internal strengths and weaknesses and their relationship with external factors. The report concludes with recommendations based on the analyses, offering insights into the strategic positioning and operational effectiveness of businesses within their environment. The report is designed to provide a detailed understanding of the complex interplay between businesses and their operating context.

Running head: BUSINESS AND THE BUSINESS ENVIRONMENT
Business and the Business Environment
Name of the Student
Name of the University
Author Note

1BUSINESS AND THE BUSINESS ENVIRONMENT
Table of Contents
Introduction:....................................................................................................................................2
LO1: Explain the distinctive kinds of associations, including their size and degree [P1, P2, M1].2
LO2.Explain the connection between various authoritative capacities and how they connect to
hierarchical targets and structure [P3, D1, M2]...............................................................................9
LO3: Use contemporary cases to exhibit both the positive and negative impact/affect the large
scale condition has on business tasks [P4]....................................................................................11
LO4: Determine the inside qualities and shortcomings of particular organizations and clarify
their interrelationship with outer full scale factors [P5, P6]..........................................................14
Conclusion and suggestion............................................................................................................18
References:....................................................................................................................................20

2BUSINESS AND THE BUSINESS ENVIRONMENT
Introduction:
Barely any associations are opened for-benefit and hardly any are not for benefit. Associations
are either out in the open or private or voluntary. In this task, detail dialogues of business frames
and legitimate structures will be depicted for better understanding. The significance of
interrelation between authoritative structures will be portrayed in this paper. To comprehend the
significance of miniaturized scale and full-scale condition Pestle examination and SWOT
investigation will be introduced soundly.
Company background:
Audi AG is a Germany based vehicle fabricating organization. They configuration, create
engineers extravagance vehicles. Headquarter of the organization is situated in Ingolstadt,
Germany (Cudny and Horňák, 2016).

3BUSINESS AND THE BUSINESS ENVIRONMENT
Task 1
LO1: Explain the distinctive kinds of associations, including their size and degree [P1, P2,
M1]
Associations are represented by the legislature or by few individuals to acquire the benefit. At
the point when an association is administered by the administration then It is called open parts
association and when few individuals maintain the organizations then it can be called private
segments. The deliberate association is likewise kept running by few individuals yet their
destinations and work region is totally not quite the same as other two parts.
Profit-driven association: Profit driven associations are essentially the individuals who set up
their association to get the benefit.
Non-profit driven association: this kinds of association basically works for social welfare and
the benefit is not got from the market.
NGO's: nongovernmental association additionally works for not for benefit. Free training, some
social welfare is provided by them (Powers, 2014).
Purposes and lawful structures of public organization Network Rail
People in general part associations are represented by the legislature, either state government or
by the local government. Principle motivations behind the general population segment
association are to serve the general population of the nation. The organization fundamentally
gives their administrations through this open area association. Open area association utilizes
every one of the assets accessible to them and boosts the administrations toward the subject of

4BUSINESS AND THE BUSINESS ENVIRONMENT
the nation. Assessments or income which is gathered by the legislature from these public
organization is utilized as a part of the improvement of the nation.
Legitimate structure
Network Rail is one of the greatest government associations in the UK keep running by the
British government to give transportation administrations to the general population of the UK
and take after the sole proprietors' lawful structures (Sinyagov et al., 2016). A sole proprietor' is
the essential idea of the business where a man can frame a business and can maintain the
business. The proprietor is the primary liabilities for the business and furthermore capable to pay
the duties and obligations. All the obligation of the business lies with the framing part. What's
more, can enrol representatives for the business it is a non-departmental open body and has a
place with the transportation bureau of UK. Network Rail is fundamentally kept running by the
general population named by the legislature to encouraging transportation benefits in the UK.
Network Rail predominantly handles the cargo working organizations.
Focal points:
• Public areas serve the general population of the nation.
• Generate a lot of income for the legislature.
Weaknesses:
• Confined just inside the nation
Purposes and legitimate structures of the private organization- Audi Car:

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Private sector organization is chiefly kept running by at least one than one individual. The
fundamental point of the private area association is to gather benefit and to grow their
organizations beyond what many would consider possible. Private division association is one of
the biggest wellsprings of the income for the legislature and they are allowed to take their choice.
They, for the most part, offer their administrations to those individuals will's identity ready to
purchase their item. Benefit and development of their organizations is the main objective
(Cudnyv and Horňák, 2016).
Legal structure
Audi AG is one of such greatest auto-creating organization in Germany who delivers, plan and
offers their auto everywhere throughout the world. The legitimate structure which Audi has been
following from 1928 is manufacturing. They have countless help and they officially extended
their organizations in 9 nations. They fundamentally deliver quality items and dependably keep
up the brand picture in the market.
Favourable circumstances:
• Produce extensive income to the administration.
• Generate work for the nation.
Inconveniences:
• Profit-arranged
Purpose and lawful structure of voluntary association – UNESCO

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The voluntary association is not overseen by any people. Essentially, the voluntary association
works for social welfare purposes to give administrations to the general population who have
required it urgently. Fundamental subsidizing originates from revenue and the organizations use
this reserve to run their business.
Legitimate structure
UNESCO is an outstanding wilful association which is overseen by 195 part states. Association
gathers their store from the part states to run their venture (Powers, 2014). They serve the general
population to upgrade the social advantages and to advance equivalent equity among every one
of the general population.
Favourable circumstances:
• Work for the welfare of individuals.
• Protect the general population's rights with no benefit.
Inconveniences:
• Sometimes this sort of association is framed just to gain the profit.
P2: Explain the size and extent of a scope of various kinds of associations
Associations are represented by the administration or by few individuals to procure the benefit.
Substantial and medium business as of now influences their stamp in the market yet little and
miniaturized scale business is required more care from the government.
Public Enterprise:

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Size: Network Rail is working under the transportation office and dealing with the railroad's
activity to give the best possible transportation administrations to the general population. It has
34000 representatives everywhere throughout the UK and ready to produce £6259 income in
2016 (Powers, 2014).
Scope: as a Public association Network Rail gives administrations to the general population of
the U.K as it were. They for the most part connected with to relieve the issues in regards to
transportations and keep up the railroad's framework to run the administration easily.
Objective:
• To serve the resident of the nation.
• To construct a decent and propelled foundation of railroad transportation in the UK
Private Enterprise:
Size: Audi organization is world popular automobile-organisation and has various branches and
assembling offices everywhere throughout the world and takes the merger procurement. Close
around 84000 individuals work for them and produce €4.297 billion benefits in 2015 (Do Quang,
2017).
Scope: As Audi AG contains numerous latest technology cars in their manufacturing and have
solid client base everywhere throughout the world. There is a vast extension for the organization
to attack the developing business sector of Asia to encourage more business.
Goals:
• To increment the benefit levels

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• To give further developed highlights auto to pick up the more client base.
Voluntary Enterprise:
Size: UNESCO has an organization with 322 non-administrative ventures that help the
organization to works in an alternate country. Aside from this organization additionally have 22
formal partner’s organization’s workplaces on their premises.
Scope: As they are encouraging their administrations everywhere throughout the world and
upheld by 195 part states and other 10 related individuals so they have the vast extension to grow
their great work comprehensively (Leviäkangas, 2016).
Small-scale association:
This essentially alludes to those endeavours which keep running by maybe a couple people and
the interest in this association is significantly lesser than other and fundamentally, the measure of
benefit is likewise low because of different structures.
Scope: They can utilize the joint wander with other smaller-scale undertakings.
Objective: The target of smaller scale business principally to pick up benefit from work.
Contrasts in goals: Objectives of these four sorts of associations are for the most part same yet
for vast and medium-estimate business they have effectively set their business and substantial
business have their image esteem and needn't bother with some other proposal to encourage
business. Medium business is likewise developing and they bit by bit make their imprints on the
market and began to getting profit. But in the event of little and small-scale business, they have
to improve their business more.

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Transitional organization: Transitional organization, for the most part, alludes to those
organizations that as of now grow their business everywhere throughout the world and ready to
gather a lot of benefits. Authorizing: this is where one organization allows other organization to
fabricate their item.
Joint venture: It is the procedure in which at least two gatherings consented to put resources
into one business and make a benefit from it.
Industry: Industry implies a more extensive regard that is the place a wide scope of item
generation and all the capacity of a specific business are finished.
Supply: Supply is the procedure through which an organization takes care of the demand.
Demand: It alludes to the client or market which they have to satisfy their desire.
An organization dependably needs to take care of the demand through real supply. To know the
requests organization initially need to assess the market and after that necessities to supply the
items or administrations to the market for the benefit.
Size and extent of the organization dependably show the organization's present position in the
market.

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LO2.Explain the connection between various authoritative capacities and how they connect
to hierarchical targets and structure [P3, D1, M2]
Presentation
The authoritative structure is the indispensable factor in each association. A decent and
deliberate authoritative structure can lead the organization towards progress effortlessly. The
hierarchical structure of the Audi AG organization is as per the following:
1) Financial division.
2) Operations division
3) Human asset division
4) Marketing division
Every one of these divisions helps to prosper the organization and to pick up the business
everywhere throughout the world.
Fund division: Budget planning, designation of cash to another office, and al the costs and
benefits are ascertained legitimately by the back office. All other division is relying upon them
regarding cash (Cudny and Horňák, 2016).
Human asset office: HR branch of Audi AG organization is occupied with selecting
representatives, keeping up worker connection, prepare the representative and to keep up other
enactments.

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Operational office: creation division of the Audi AG organization includes in delivering an item
for the organization. All the division helps the creation office for the great generation.
Advertising office: promoting division is the most critical office in the Audi AG organization.
They elevate the item to the clients and improve the offer. Without advertising, organization can't
grow their deal. Without great interrelation showcasing office additionally can't encourage their
works.
The normal objectives of the organization include:
Survival: survival alludes to proceed with the business in an extreme circumstance. this is the
term when the organization faces the misfortunes and after that as yet proceeding with their
business.
Expanding deal: When the organization will ready to take care of the clients demand it will
build the offer.
Augmenting benefit: when organization ready to expand the deal it will build the benefit of the
organization.
Fulfilling clients: the organization can fulfil the client when they assess the market legitimately
and take care of the demand of the clients.
Development: organization when taking care of the requests of the clients and ready to expand
the deal then the organization will become quicker and deliberately.
All these business targets can meet the hierarchical capacities on the off chance that they
cooperate. On the off chance that the market is assessed legitimately and the request of the
clients is seen then Audi AG organization can meet the business targets.