Essay on Organizational Strategies in a Changing Market

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INDIVIDUAL ESSAY

Table of Contents
INTRODUCTION......................................................................................................................................................... 3
LO1................................................................................................................................................................................... 4
LO2................................................................................................................................................................................... 6
CONCLUSION............................................................................................................................................................... 8
REFERENCES............................................................................................................................................................... 9

INTRODUCTION
The dynamic nature of changing business environment is associated with the
organizational strategy that encompass with the products or services. It is highly
associated with the significant direction of marketing (De Grosbois 2012). Organizations
sought to direct on the competitive edge by managing the image of the superior brand.
This enables the expectation of the organization through which performance standards can
lapse with the technical quality and culpable accidents. This can associate with the poor
service potential which would have adverse impact on its organization. Business
environment refers to the factors that are associated with the functioning of the business
and managing the activities along with the operations and deciding the effectiveness.

LO1
The basic purpose of the business is to go beyond earning profit and managing the
organizational efforts to supply consumers with the goods and services. This can vary with
the modern business working pattern (Goebel et al., 2012). The nature of the business is
dynamic through which creation of the job opportunities and contributing to the economic
growth of the country matters. In the 21st century, the organizations aim to make profit
through which the primary goals and efficient marking of the business enterprise can be
attained. This can help in managing the growth of the business in all direction over a period
of time (Idowu et al., 2013).
The characteristics of the global business environment refer to all external forces which
have a bearing on the functioning of the business. The business environment generally
directs on the political, technological, social and legal characteristics through which the
forces may direct on the operations of the business (Hamilton & Webster, 2018). The forces
which are directly affecting the internal work of the organization are competitors,
stakeholders and others. The development of the organizational decision-making process
can anticipate the social responsiveness and social audit to the organization. This can
contribute to the charitable and civic actions of the business. This can give rise to the
economy of the country and managing the change in the productivity of the organization.
With the increasing demand of employment, the arcade systems were adopted by the
organization. This system has remarkably changed the efficiency, productivity and
profitability of the organization (Jones Christensen et al., 2014). The future demands of
occupation were met with the help of the technological assistance. However, there are
certain rules and regulations or law which directs the organization to change their working
prospects. The implications of the law in the organization can lead to the positive and
dynamic change in regards to the successful operation of the business.
On the other hand, the business has some futuristic plans through which they form
symmetry to the business. This can sort the ratio of the information to gain the
comprehensive marking decisions (Li & Liu, 2014). This can consistently meet with the

taxation and compliance within the organization. The customer experience is the driving
factor through which the company’s revenue and profit can be attained. This can set the
innovative and compliance landscape to the business. The rules and regulations are ever
changing with the needs and demand of the market (Teece et al., 2016). Therefore, it is
necessary to have frequent change in the company’s policies through which they generate
more products and manage interoperability. The environment hurdles in the business
definitely removed the brand and products which were not compatible for the future profit
of the business. This has enlarged the demand of the product across the world by focusing
on the unexploited market.

LO2
Individuals embedded with the political, social and economic systems can constrain the
access to the resources that are necessary for the development of the organization. The
impact of the social, environmental conditions in an organization has focus on the moral
values and ethics of the business (Hamilton & Webster, 2018). The social responsiveness of
the organization can be measured with the help of employee’s involvement and equal
employment opportunity in the business. Organizational change is highly related to the
individual behavior with the changing environmental conditions. The organizational
change can support the health and policies of the business while reducing the
environmental risk factors that are direct to facilitate the healthy behavior on the part of
the consumer (Idowu et al., 2013). The social responsibility helps in building the systematic
behavior and validated nature of the business which would be considered very important.
The moral values that are inherent in the society can create distinct relations between the
right and wrong.
The organizations face social problems such as poverty, unemployment, racism and
malnutrition which can lead to changing direction in the business. The crime and substance
abuse are certain problems which are examined among the people (Gupta, 2013). This can
be eliminated by managing the good job position for the individual working in the
organization and providing them the future promotions and additive responsibilities. This
can set the key spectrum to the business by managing the business with the support of the
political aspirants.
The cultural aspects of the business directs on the social responsibilities that focuses on the
external environment and shaping the functioning of the corporate culture (Teece et al.,
2016). This can associate with the behavior of the participants involved in the organization.
There are certain habits, values and beliefs which adhere the functioning of the
organization. This can be enlisted as the products and services keeping in mind the range of
the protective and wider community rights.

The chain of the managers and leaders can ensure that the strategies and policies can relate
with the societal change in the organization (De Grosbois 2012). The environmental aspect
covers the sustainable requirement of the organization. This can introduce with the
product and services in an effective manner. The pollutants are listed to put pressure
through which the sources can promote sustainable development (Idowu et al., 2013). The
society is likely to be benefitted by the level by controlling the level of pollution and
managing the activities.
The economic measure relate with the recognizing the demand and supply of the
customers along with induce prices. This can be recognized with the range of the quality of
the product and services which the fulfillment of the economic responsibility of the
individual. This can help in understanding the view point of the customer and generating
profit out of it (Li & Liu, 2014).

CONCLUSION
The key aspects of the report focus on the environmental, economic and cultural nature of
the organization. This can help in recognizing the ethical responsibility of the organization
towards the changing nature of the business. Thus, the efforts of the organization to
manage the business can be suitably foreseen within the situation.

REFERENCES
De Grosbois, D. (2012). Corporate social responsibility reporting by the global hotel
industry: Commitment, initiatives and performance. International Journal of Hospitality
Management, 31(3), 896-905.
Goebel, P., Reuter, C., Pibernik, R., & Sichtmann, C. (2012). The influence of ethical culture
on supplier selection in the context of sustainable sourcing. International Journal of
Production Economics, 140(1), 7-17.
Gupta, A. (2013). Environment & PEST analysis: an approach to the external business
environment. International Journal of Modern Social Sciences, 2(1), 34-43.
Hamilton, L., & Webster, P. (2018). The international business environment. Oxford
University Press.
Idowu, S. O., Capaldi, N., Zu, L., & Gupta, A. D. (2013). Encyclopedia of corporate social
responsibility (Vol. 21). New York: Springer..
Jones Christensen, L. I. S. A., Mackey, A., & Whetten, D. (2014). Taking responsibility for
corporate social responsibility: The role of leaders in creating, implementing, sustaining, or
avoiding socially responsible firm behaviors. Academy of Management Perspectives, 28(2),
164-178.
Li, D. Y., & Liu, J. (2014). Dynamic capabilities, environmental dynamism, and competitive
advantage: Evidence from China. Journal of Business Research, 67(1), 2793-2799.
Teece, D., Peteraf, M., & Leih, S. (2016). Dynamic capabilities and organizational agility:
Risk, uncertainty, and strategy in the innovation economy. California Management
Review, 58(4), 13-35.