Comprehensive Report on Marks & Spencer: PESTLE and SWOT Analysis

This report presents a comprehensive analysis of Marks and Spencer's business environment through PESTLE and SWOT frameworks. The PESTLE analysis examines political, economic, social, technological, legal, and environmental factors influencing the company, while the SWOT analysis identifies its internal strengths and weaknesses, as well as external opportunities and threats. The report further explores the interrelation of these internal and external factors, highlighting how strengths and weaknesses are connected to the broader macroeconomic environment. Ultimately, the report concludes that Marks and Spencer should prioritize both PESTLE and SWOT analyses to inform strategic decision-making and ensure long-term sustainability.

BUSINESS AND
BUSINESS
ENVIRONMENT

TABLE OF CONTENT
• INTRODUCTION
• PESTLE analysis
• SWOT analysis
• Interrelation of strength and weakness with external macro factors
• Conclusion
• References

INTRODUCTION
Macroeconomic environment means the
conditions that prevail in the economy as a
whole. In this report we will discuss PESTLE
and SWOT analysis of Marks and Spencer, a
multinational company headquartered in
London which deals in clothes, beauty and
home products. This report will also address the
connection of these external factors with the
macroeconomic environment.

PESTLE ANALYSIS
• Political Factor: -
• Economical factor: -
• Social factor: -
• Technological factor: -
• Legal Factor: -
• Environmental factor: -

SWOT ANALYSIS
Swot analysis is a tool which is used by the
business in order to identify the internal and
external analysis of the organisation. The
SWOT analysis of the Marks and Spencer is
discussed below:-
Strengths
• Weaknesses
• Opportunities
• Threats

INTERRELATION OF STRENGTH AND
WEAKNESS
• Political:- The company need to formulate
various strategies for sustaining in the long
run. The economy of UK is politically stable
which helps the company in running its
business operations smoothly.
• Economic: The company needs to take into
consideration all the economic factors like
unemployment rate and resources available
for business. This will help the company to
address the economic issues.

CONCLUSION
It can be concluded from the above report that Marks and Spencer should focus on analysing PESTLE
which is discussed above. The company should also consider SWOT analysis which will be beneficial
for the company.

REFERENCES
• Gheibi, M. and et. al., 2018. Controlling air pollution in a city: A perspective from SOAR‐PESTLE
analysis. Integrated environmental assessment and management, 14(4), pp.480-488.
• Hajizadeh, Y., 2019. Machine learning in oil and gas; a SWOT analysis approach. Journal of
Petroleum Science and Engineering, 176, pp.661-663.
• Michaud, J.P., and et. al., 2021. " In The Final Analysis": The Utilization of PESTLE Analysis in the
Nuclear Medicine Workplace.