Business Environment: A Study of Organization Types and Functions

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This report provides an overview of the business environment and its impact on organizations, focusing on different types of organizations: public, private, and voluntary. It examines the characteristics, size, scope, mission, and vision of organizations like Unilever (public), River Island (private), and NHS (voluntary). The report further analyzes various business functions such as sales and marketing, production and finance, and human resources, highlighting their interrelationships and impact on achieving business objectives. It concludes by summarizing the effects of the business environment on organizational operations and the significance of understanding different organizational structures and functions for success.
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Business and Business Environment
INTRODUCTION
Business environment refers to the collection of the external and internal
factors which used to have direct impact on the working of organizations.
This basically includes employees, needs of customers, supply and demand,
management, suppliers, innovations in the technology, etc.
The business is dependent upon the environment and this makes them know
expectations of the customers in the market.
The current presentation is based on Unilever which is the one of the
multinational company of UK.
This will include the overview of the different types of organizations and its
growth in the international market. Further this report will outline the size and
scope of different types of organizations.
At last this will include the different management functions and its
advantages and disadvantages.
Advantages and disadvantages of interrelationship between organizational functions
Advantages
1. With interlinking and using all these business functions in Unilever it helps in
working effective as by hiring the skilled personnel’s.
2. Also funding adequately helps in acquiring and procuring the raw materials and
transferring in the finishes products by working in efficient manner
3. It also helps in limiting the duplication of workings with training the employees for
coordinating all the department for achieving the set target with providing quality products.
Disadvantage
The conflicts between the different department results attaining the set goals by
blaming on each other
Unilever (public company)
The company is mainly recognized as multinational company for serving the wide
range of food and non-food products to the consumers, being engaged to serve the
daily product to the consumers including the personal, beauty and the food and
refreshments products. The main founder of the company is margarine Unie and
the lever brother which is being headquartered in England, London.
Vision
The main vision of the company is to maintaining the sustainable living with
attaining the growth for unstinting in long run.
Mission
The main mission of the company is to achieve 100% sustainability by producing
the hygienic, organic products with maintaining the set standards by adding the
vitality, which helps in satisfying the consumer expectations by producing the
products which meet the daily requirements.
Objectives
To limit the impact of the FMCG products in environment.
•To improve the healthy living with attaining the set standards.
•To improve the living standards.
DIFFERENT TYPES OF ORGANIZATION
Public sector:
This type of organization is basically owned and operated by the government as
they are funded by the government in the form of taxes. For example, Unilever is
the private company that used to own the large market share in the markets of UK.
Private sector
In this type of sector, the economic system of the company is basically run by the
individuals and organizations itself rather than involvement of the government.
This is basically run in order to make more profit in the market. for example, River
island is the private unlisted company that used to work for making profits in the
market.
Voluntary organization
The voluntary organization is defined as the sectors that used to work for not
making profits in the market. These are basically non-statutory and autonomous
that used to run by the individuals who do not paid for functioning in the company.
For example, NHS.
Business functions in UnileverNHS ( voluntary)
This is mainly established
for serving and providing
the heath care service being
funded with the general
taxation.
Vision
The main mission of this is
to serve and drive the better
health for providing better
care in the better value.
Mission
For providing the quality
services and care to every
person constantly.
River island ( private company)
It is the multinational company which is mainly based for serving with wide
range of fashion products to large number of consumers in the dynamic
market. It is mainly founded by Bernard Lewis and brothers.
Vision
The vision is to remain the market leader by serving bet fashion products
with charging mid prices.
Mission
Its mission is to serve the best the latest trends and profits to consumers by
attaining profits and being responsible.
Business objectives
To provide stylish affordable products.
To provide product at charging reasonable price.
Stakeholders
No major stakeholders of the company.
UNILIVER
Production umanH
resource
Sales &
Marketing Finance
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DIFFERENT TYPES OF ORGANIZATION
Public sector
The role of public organization is to provide the public services with more honesty and accountability in the market. The main aim of public sector is to provide good
and better services to people rather than making the profit in the competitive market. For example, Unilever is the private company that used to own the large market share in the
markets of UK.
Private sector
The main role of privates sectors is to provide the employment to the people and increases the standard of living in the market .The private sectors basically include the
Sole proprietorships, partnerships, trade unions, etc.
Voluntary organization
The aim of voluntary organization is to fulfil the mission and have better work in the market rather than making the profit. For example, NHS this is one of the voluntary
organization in UK that used to improve the care for the patients and have better leadership to provide better services.
Explaining the size and scope of different type of the organization
Unilever (public company)
Size
The company is diversified and globally established in more than 190 countries and hired above 400 staff.
Organizational and legal structure
The organizational structure followed by the Unilever is the divisional in which the departments are divided into various business groups. These are responsible for attaining
growth, profit and developing the product as per the set standards. The structure of the company is operating as two firm, the Unilever N. V and the Unilever PLC , which further
combines as one firm in Unilever plc. To obtain growth.
Stakeholders
The stakeholders of the company are managers, CEO, vice president, employees and shareholders. Also, the external stakeholders of the Unilever are suppliers, consumers,
NGOs, trade associations.
River island (private company)
Organizational structure
It is owned by singe owner with establishing chains by giving permission for opening different stores.
NHS (voluntary)
Organizational structure
The NHS is following the multiple organization including the hierarchy and bureaucracy in nature which is fulfilling and being uniformly providing the services to public.
Legal structure
The company is substantially governed legally with complying of NHS act.
stakeholders
BMA, BDA, RCGP, LOCSU. Also, the external stakeholders are the director of nursing, head of public health and research scientist.
Business functions of Unilever and its impacts of interrelation among the structure and objectives of the business
For operating the business as to attain the objectives the business generally operates among various functions which helps in aligning the goals for attaining the set objectives.
Sale and marketing
Marketing and sales in the company are mainly responsible for researching the consumers market and promoting the products for ever-increasing the ales by attracting the large
consumers. The markets and sales department mainly analyze the needs and wants of the costumers with the products and devising approaches to attract and retain the consumers
market.
These two department are mainly responsible for:
•Aligning all the plans of promotion to attract the consumers for achieving the set targets and creating the leads.
•Maintains consumer’s relationships.
•Adopting the distribution channels for accessing the products while purchasing, also promoting to attract the consumers for purchasing the products.
Production and finances
Production departmental function in the business are mainly related to produce the wide range of product portfolio of personal and home care as to maintain the quality with set
standards. These two functions are related as for production it requires the availability of finances to obtain the raw material and expenses on the labor for the wages and operating
the business for producing the products.
•Procuring funds of producing the products.
•Producing the products with quality by investing into proper resources.
•Converting the raw material into finished products by investing into skilled staff.
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Notes
Business functions HR
This department is mainly responsible for producing the product by using the capabilities and skilled which helps in providing the efficient products to the consumers
while operating in the dynamic market with producing in distinct features. The responsibility of this department is:
•Mainly working efficiently as for attaining the set objectives.
•Training as to attain the set skills and abilities.
•Evaluating the employee's performance for achieving successful
Create healthy work culture.
•Working efficiently as to attain set objectives.
Thus, the interrelation between the different function of the organization helps in aligning all the roles and responsibilities for producing the product. Thus, the interdependence of
all the business functions on the structure of the company helps in attaining the business goals.
CONCLUSION
From the above report it is concluded about the business environment that used to affect the working of the company. This report has evaluated about the different types of
organizations that is public, private and legal structures. Further this report has also described about the different organizations size, scope, mission and vision. At last the report
has examined about the different business functions by stating its advantages and disadvantages and impact on country.
REFERENCES
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Fayziev, T.R., 2020. FUNCTIONS AND TYPES OF MANAGEMENT IN SMALL BUSINESS. Мировая наука. (3). pp.48-51.
Goni, F.A., Gholamzadeh Chofreh, A., Estaki Orakani, Z., Klemeš, J.J., Davoudi, M. and Mardani, A., 2021. Sustainable business model: A review and framework development.
Clean Technologies and Environmental Policy. 23(3). pp.889-897.
Heikkilä, J., Kaipia, R. and Ojala, M., 2018. Purchasing category management: providing integration between purchasing and other business functions. International Journal of
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Maya, N., Yazgul, O., Ogulbibi, M. and Amannazar, L., 2022. BASICS OF ACCOUNTING, ITS TYPES AND FUNCTIONS. CETERIS PARIBUS. (6). pp.45-47.
Tien, N.H., 2019. Comparative analysis of multidomestic strategy of P&G and Unilever Corporation. International journal of foreign trade and international business. 1(1). pp.5-8.
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