Business Environment Analysis: Tesco & Career Planning Insights

This report delves into Tesco's business environment, examining the challenges and opportunities presented by climate change and the green agenda. It analyzes how Tesco adapts to these external pressures, including capital expenditures for emission control systems, changing prices, and evolving consumer demands. The report also explores individual career planning, focusing on a marketing graduate's aspirations and the importance of digital marketing, human resources, and the legal department in the marketing industry. The author outlines their career progression goals, emphasizing continuous skill development and the potential for growth within the marketing field. The report concludes by summarizing Tesco's strategic adaptations and the key factors influencing business decisions in a changing world, highlighting the importance of sustainability and effective career planning.

UNDERSTANDING
BUSINESS

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Question 3: Green agenda and Business environment................................................................3
Question 4: Career Planning.......................................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
The below essay explores the business environment and the changes which impact it. The
report explores the impact of external world on the decision making of a business. The chosen
organisation for the essay is Tesco. It is a British Multinational groceries and general
merchandise retailer headquartered in Welwyn Garden City, United Kingdom (Seinfeld and
Pandis, 2016). The report further explores individual career planning and the decisions made in
order to achieve growth and success in that particular field of career.
MAIN BODY
Question 3: Green agenda and Business environment
Today, it can be seen as the businesses across the world are facing large issues in
greening their operations because of the issues of climate change and global warming. These are
one of the major issues being faced by the world. Global warming is increasing because of the
large usage of crude oil, pollution, and carelessness of the people across the world. This is
causing a rise in temperatures, and making people suffer. In order to solve the issue the Paris
Climate Agreement, 2016 was brought into practice by the government of France. In order to
ensure a better and sustainable environment practice countries across the world had to agree on
the terms being set in order to achieve sustainable practices and greening the environment.
Companies such as United Kingdom agreed on the Paris Climate Agreement, 2016 in
order to achieve and ensure better sustainability. Tesco is one of the largest organisations
thriving into the business environment of United Kingdom. The company and its services are
impacted on a wide range after the agreement was brought into practice. Such as the organisation
has to take effective measures in order to maintain sustainability in its manufactured products
and services. For example, after the implication of Paris Climate agreement, the organisation
immediately banned its usage of plastic in large quantities (Edenhofer, 2015). It also started
maintaining greenery around the organisational environment and started making use of services
which can ensure the practices of sustainability and green environment. Below mentioned are the
ways in which Tesco 's business is effected by Climate Change: Capital Expenditures Required for Emission Controls Systems: Tesco has to consider
installing emission control systems in order to control pollution. It is important for the
company to deal with emissions which they are leaving in the environment because these
emissions are the only reasons making the environment suffer from air pollution and

making the oxygen toxic. Along with it, the emissions which Tesco leaves in the
environment impacts the health of the people living in the surrounding areas as well.
These expenditures are costing a lot to the organisation because Tesco is having its
manufacturing plants all across the United Kingdom. Setting up emission control systems
at all of its plants is proving very expensive for the company. Along with it, the
organisation has to bring new workforce and effective controlling procedures into
practice in order to ensure the proper working of these emissions control systems.
 Changing prices of goods and services: Organisations have to suffer from changing
prices of good and services from the issue of Climate Change. For example, when a
company such as Tesco do not produce much pollution may be indirectly affected by
climate change laws since their suppliers and/or customers may be affected. This creates
a change in prices of the goods and services produced or manufactured by the
organisation (Crate and Nuttall, 2016). It is important that the organisation evaluates the
necessary prices of the products and services which are being brought from the suppliers
and manufacturers. It is going to help the organisation to understand in what manner they
should bargain from these customers and suppliers in order to ensure better growth and
advantage. It is important that the organisation develops its products and services
according to the sustainable demands and set climate needs. These efforts can reduce the
impact which Tesco is facing in order to achieve set growth and profitability.
The above factors explain in what ways the Tesco's products and services are being
impacted by the climate change. Other major ways in which climate change in impacting the
organisation's includes potential domestic cap and trade legislation, changing weather patterns,
changing demands of goods and services, the obligations under the Kyoto Protocol, or the
European Union Emission Trading Scheme along with other foreign regulations, changing public
perceptions of the firms, etc.
Question 4: Career Planning
I am marketing graduate and would like to choose a career in marketing and sales in the
marketing industry. The reason behind choosing this path of career is that it helps to
communicate companies offerings to its public, clients, consumers etc. I would be having an
opportunity to developing myself as individual with new skills and going to improve my overall
personality personally of professionally. Other important reason behind choosing this career line

is because businesses across the world today are in a need of marketing in order to maximize
their business activities and achieve set growth and advantage they need efficient marketing
individuals.
I like being both creative and professional. The marketing industry is going to allow me
in becoming professional person and a creative individual as well. It is going to help me develop
creativity skills in form of advertising and promotion.
Digital marketing has today made it easy for businesses across the world to advertise and
promote its products and services (Shaw, 2016). It is important for the organisations across the
world to promote their products and services online and digital marketing has allowed them to do
this with an ease. It has impacted my chosen career of marketing in a variety of ways because
now marketing has found new ways and technologies to promote their products and services.
The arrival of social media and internet has provided the marketing industry with new methods
and digital marketing is one of such ways. Digital marketing has increased the availability of the
businesses to their customers. This has made business to hire digital marketing practices in order
to achieve growth and development and ensure better profitability as well. The marketing
industry has seen a large demand of individuals skilled in digital marketing practices by the
organisations across the world.
The two major roles of Human Resource in marketing industry includes hiring and
recruiting of skilled and knowledgeable individuals and providing effective training to them as
per the organisational set standards and developments. Hiring and recruiting of skilled
individuals is important in marketing industry as the industry thrives on professionalism and
selling and buying or products and services. An in-effective individual can face troubles in
maintaining efficiency of these activities and ensuring proper growth and development this can
impact the marketing industry and the organisation for which it is performing its marketing
operations both. Other important aspect of human resource is providing effective training to the
individuals (Hayami and Kawagoe, 2016). These trainings can help individuals in their personal
growth and advantage both.
The legal department plays a crucial role in marketing industry. The department tends to
work closely with the businesses on many varying levels. The legal departments within a
business and marketing industry both tends to prevent and maintain any arising legal issues.
Along with it, the department solves the disputes happening within the marketing practices being

held in the organisational environment. Also, it provides an ease to the marketing departments
and individuals working in the marketing departments across the world to manage their
businesses and activities successfully.
In the industry of marketing, the progression prospects which I am having includes
raising myself to the level of being a successful marketing executive in the next 5 years. It is
important for me to keep improving myself by advancing into new skills and developments. It
can help me in growing rapidly as a marketing individual and achieve desired set of success and
growth and develop new advancements.
The growth which I am seeking in the marketing industry from initial stage is to be a
marketing associate for a retail organisation. I will grow myself with new set of skills and
developments and would learn new things constantly. These skills and achievements can help me
in growing step by step in the industry and achieve set individual growth.
Along with it, it can make me a better individual in improving my professional and
personal life along (Ding, Eliashberg and Stremersch, 2016). Marketing industry has seen to
transform individuals in gaining new growth and development and ensures development of an
individual to the international industry standards. I believe I am going to achieve the same from
the marketing industry.
CONCLUSION
The below essay explores the business environment of Tesco. It explains what difficulties
the firm is facing in managing its operations smoothly in the organisation and what is making its
achieve set growth and advantage in the current organisational scenario. The findings of the
report asserts that the organisation tends to make use of various strategies in order to gain and
achieve required growth. Later the report identifies what important aspects the organisation
makes use of while dealing with the issue of climate change and globalisation. The all factors are
addressed in the report and proper remarks are made as per the present organisational scenario.

REFERENCES
Books and Journals
Crate, S. A. and Nuttall, M. eds., 2016. Anthropology and climate change: from encounters to
actions. Routledge.
Ding, M., Eliashberg, J. and Stremersch, S., 2016. Innovation and marketing in the
pharmaceutical industry. SPRINGER-VERLAG NEW YORK.
Edenhofer, O. ed., 2015. Climate change 2014: mitigation of climate change (Vol. 3).
Cambridge University Press.
Hayami, Y. and Kawagoe, T., 2016. The agrarian origins of commerce and industry: a study of
peasant marketing in Indonesia. Springer.
Seinfeld, J. H. and Pandis, S. N., 2016. Atmospheric chemistry and physics: from air pollution to
climate change. John Wiley & Sons.
Shaw, S., 2016. Airline marketing and management. Routledge.