Comprehensive Analysis of Sainsbury's Business Environment Report

This report provides a detailed analysis of Sainsbury's, a major UK supermarket chain, examining various aspects of its business operations. The report begins with an executive summary and table of contents, followed by an introduction that highlights the importance of understanding internal and external factors in the business environment. The main body of the report delves into the roles of key departments such as Human Resources (HR), marketing, and finance, exploring their functions and impact on the organization. It also discusses collaborative working practices, teamwork, and the influence of internal and external factors, including customers, competition, and technology. The report further investigates financial management, including financial planning, resource allocation, and the significance of financial reporting. The conclusion summarizes the key findings, emphasizing the importance of market and business knowledge for achieving business goals. Appendices include a balance sheet and profit/loss account, providing a comprehensive overview of Sainsbury's financial position.

Introduction To
Business Studies

EXECUTIVE SUMMARY
Business studies are wider and broader concept which is needed to be understood in
proper manner. In this competitive era, it is essential to critically examine the environment at
workplace and other factors so that decisions are taken in proper manner. Further, business
includes many functions such as marketing, HR, financer etc. These functions asssist in
accomlishing of goals as well as objectives in proper manner.

Table of Contents
EXECUTIVE SUMMARY ..........................................................................................................................2
MAIN BODY............................................................................................................................................4
Human Resources (HR) Department..................................................................................................4
Marketing Department......................................................................................................................4
Collaborative working practices.........................................................................................................5
Teamwork and its importance within the organization ....................................................................5
Internal & external factors impacting business .................................................................................6
Finance deaprtment..........................................................................................................................7
Financial management and its importance within the organization .................................................7
CONCLUSION.........................................................................................................................................8
REFERENCES..........................................................................................................................................9
Books &Journal:.................................................................................................................................9
APPENDICIES........................................................................................................................................10
Appendeicies 1- Balance Sheet........................................................................................................10
Appendicies 2- Profit/Loss account..................................................................................................11

INTRODUCTION
Business sector is wider and broader which involves wide range of functions and
operations. Business environment refers to combination of internal & external factors that
impact on overall organisational structure (Al Breiki, 2019). Sainsbury, a largest supermarket
firm headquartered in U.K. Company has wide number of store & large product portfolio.
Main aim of this report is to examine & understand the impact of external & internal factors
on business. This presentation comprises of role of HR role of HR, marketing, & finance
functions, collaborative working practices, factors of both internal & external and role of
financial management & reporting.
MAIN BODY
Human Resources (HR) Department
Role of HR
Recruitment & training- It is important role of HR in Sainsbury as in this hiring &
selecting & training is being carried out. It includes hiring of right people in entity &
providing them with proper training to employees (Bejtkovský, 2018).
Performance appraisal- This is another crucial role in which main aim is to motivate
people & encourage them towards their work & practices. It also assist subordinates to
personnel that how they can make improve their progress & performance.
Marketing Department
Marketing functions also play crucial role in enterprise. As in context of Sainsbury,
their marketing department has many roles which are discussed below-
Monitoring & managing social media- In this role of marketing function,
monitoring & managing of social media platform & activities are handled by marketing
department. In reference of chosen entity, marketing department ensures that online
promotion & advertising is done in proper manner (Doern, 2019).

Producing internal communication- It is another role in which main aim is to
produce effective communication so that message is being transmitted properly within
business. In context of selected firm, marketing department produce internal communication
through using tools & techniques such as text messages, e-mails, etc.
Collaborative working practices
In business field, it is crucial to focus on this concept of collaborative working
practice so that goals are accomplished appropriately (Druxes, 2019). In this concept,
company is able to expand their business activities & functions at larger scale. In viewpoint
of selected firm, they also adapt this process of collaborative working practice so that it is
easy for them to work with new ideas & people. Moreover, this process involves working
with more than one or two enterprise with mutual agreement. There are various types of
techniques which are used for collaboration that are discussed below-
Strategic alliance- This is most effective technique which is used by Sainsbury when
adapting collaborative working practices (Friesen, 2019). This technique is defined as process
of merging up with more than two organisations with aim for achieving common desired
goals.
Partnership- In this, it is also another form of collaboration in which main mutual
agreement is agreed by both parties to share their profit & loss. In relevance of selected firm,
there also uses this technique when wish to aim for collaboration.
Teamwork and its importance within the organization
Teamwork is important in an enterprise as because when employee work with each
other and with mutual collaboration it is easy for them to achieve and objectives with in
period of time. Moreover, it is also seen that when employees work as a team in entity better
productivity is achieved.
Internal & external factors impacting business
Internal factors are those that impact upon enterprise overall structure internal or
within organisation. Whereas, external factors are those that affects the business externally &
are non-controllable (Kaartemo, 2017).

Financial and marketing resources-
This is main internal factor that effect on business as because in enterprise both
financial as well as marketing resources play important role in achieving of objectives
properly. In relevance of Sainsbury, they also get affected by these because both are required
at priority level & absences of these have deep impact on entity overall structure.
Human resource-
These are also important factors that impact on company’s structure as human
resource are mainly responsible for hiring & section of deserving employees. In relation of
chosen entity, the HR of firm is liable for increasing productivity by hiring of right
candidates.
External factors
Customers-
These are those factors which have a deep influence on profitability & sales of firm.
As, business is dependent upon customers. In reference of selected firm, they have large
customer base & changing demands as well as needs of customers directly affects the
working function of business.
Competition-
This is another external factor which affects the enterprise working function. Due to
rise of competition in market, it has become crucial to implement strategies to gain
competitive advantage. In relation to Sainsbury their have many competitors within market
sector such as Tesco, Walmart, Amazon, etc. Thus, it directly impacts upon decision making
of firm at larger scale (Kraan, 2017).
Technology factors-
With changing period of time, every business is connected with & use technology at
larger scale. Further, in context of selected firm, they are impacted by this factor because they
technology is flexible & change at rapid scale. So, with entity has to regularly update their
system & security which disrupts their overall cost management.

Therefore, above discussed matter shows that both internal as well as external factors
are necessary to be considered so that it is easier to make decision & implement strategies
within business (Rasool, 2017).
Finance deaprtment
Financial management and its importance within the organization
Role of Finance functions-
Financial planning- It is essential role in which marketing functions are responsible
for carrying out effective planning. In this they mostly uses data which are available in entity
& use it for further planning process. In context of chosen firm, they finance department are
responsible for carrying out this function.
Allocation & utilization of resources- This other role in which finance function role
is to allocate & utilize the resources in most efficient manner. In reference of selected
company, finance department make assures that resources are used with considering budget
allotted by finance functions.
Role of financial management and reporting
Financial management has important role in organisation because they are responsible
for managing & handling all functions as well as operations related to finance. So, various
types of roles are mentioned below-
Reporting- In business, reports are prepared by financial management to analyse &
examine the statements such as profit & loss account, balance sheet etc. This is crucial role
which is carried out by financial management (Shah, 2020).
Receivables & payable- In this, financial management is responsible for managing
of all the payments made to vendors or made by vendors, firm, are handled. Through properly
becoming aware about receivables & payable it is easy to make decisions.
Reporting and its importance within the organization
Reporting in an organisation is important as because it provides essential detailed
information that can be used to implement statistics, forecast, market plans etc. It is important
for enterprises to use this reporting on the basis of which it is easier to achieve proper
information required by business.

Financial reporting-
These financial reports are also needed to be considered and has different roles-
Providing relatable information- It is essential role in which financial reporting &
reports are responsible for delivering of appropriate information to management to prepare &
make decisions regarding benchmarking, analysis etc.

CONCLUSION
After a brief analysis of above report, it has been stated that business is changeable it
is important to be aware about all basic concepts so that goals are accomplished. Discussions
has been made about role of HR, finance and marketing, collaborative working practice,
internal & external factors and role of financial management & reporting. This has been

evaluated that it is necessary to be have appropriate knowledge of market & business
activities, functions & operations so that everything carried out in proper manner.
REFERENCES
Books &Journal:
Al Breiki, 2019. The role of financial management in promoting sustainable business
practices and development.Available at SSRN 3472404.

Bejtkovský, 2018. Promotion as a Variable of HR Marketing in Selected Corporations in the
Czech Republic in the Context of Digitization.Acta Universitatis Agriculturae et
Silviculturae Mendelianae Brunensis,66(6), pp.1393-1405.
Bissonette, R., Corrie, C.R. and Wingate III, W.L., CGI Technologies and Solutions Inc,
2020. System integrating credit card transactions into a financial management
system. U.S. Patent 10,713,712.
Bodas Freitas, I.M. and Fontana, R., 2018. Formalized Problem‐Solving Practices and the
Effects of Collaboration with Suppliers on a Firm's Product Innovation
Performance. Journal of Product Innovation Management, 35(4), pp.565-587.
Doern, 2019. Special issue on entrepreneurship and crises: business as usual? An
introduction and review of the literature.Entrepreneurship & Regional
Development,31(5-6), pp.400-412.
Druxes, 2019. Disruptive Digitisation–The Changing Role of CFOs and the Finance
Function.
Friesen, 2019. Who is Afraid of Informal Competition? The Role of Finance for Firms in
Developing and Emerging Economies.The European Journal of Development
Research,31(4), pp.1126-1146
Kyei, K.A. and Antwi, A., 2017. Internal and External Factors of Future Returns in the
Banking Business: Time Series Analysis of Interrelationship. Journal of Economics
and Behavioral Studies, 9(1 (J)), pp.82-89.
Qomariyah, A., 2019. The influences of internal and external factors in auditor choice: a
literature study. Asia-Pacific Journal of Accounting & Economics, 26(1-2), pp.124-
130.
Ungureanu, P., Bertolotti, F., Mattarelli, E. and Bellesia, F., 2020. Collaboration and identity
formation in strategic interorganizational partnerships: An exploration of swift
identity processes. Strategic Organization, 18(1), pp.171-211.
APPENDICIES
Financial statements

Appendeicies 1- Balance Sheet
It is a type of a statement which is used by company it includes assets and liabilities
on two different sites. Main purpose of this financial statement is to provide a picture of
assets and liabilities.
Appendicies 2- Profit/Loss account
It is and other financial statement which is being carried out by organisation in which
revenue post expenses that occurred within a business are listed and specified of a particular
period.