Business Ethics, Sustainability, and Corporate Responsibility in Tech

This report delves into the crucial interrelationship between business ethics, sustainability, and corporate responsibility within the technology industry. It examines the key challenges faced by tech companies, including data protection and privacy, cyberattacks, changing trends, and skill gaps. The report highlights best practices, such as reducing waste, saving money and resources for customers, improving security, increasing productivity, and providing appropriate information. Drawing on these insights, the report offers recommendations for technology organizations to demonstrate responsible behaviour, taking into account global considerations. The report aims to provide a comprehensive overview of how the tech industry can improve its ethical and sustainable practices to enhance its overall market position and contribute to a more responsible business environment. The report uses examples from the tech sector to highlight key issues and best practices.

UGB264 Business Ethics
Responsibility and
Sustainability

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................1

INTRODUCTION
Business ethics, sustainability and responsibility are certain crucial areas which are
interrelated and have a significant influence over the brand image of an organization in the
industry. These aspects are crucial to maintain appropriate business practices in an organization
and increasing its overall market position in the industry. It is beneficial for companies in the
technology industry to fulfil their social and environmental responsibilities in order to improve
their growth opportunities in the industry (De Bakker, Rasche and Ponte, 2019). Sustainable
practices are useful for the overall development of businesses which provides better advantage to
the industry in order to enhance their services in the industry.
The current report will be based on the technology industry which is consistently growing
in the current global business environment. Various organizations are adopting technological
changes in their business on a regular basis in order to stay relevant in the market and gain
competitive advantage over the key players significantly.
This report will include the examples which are drawn from the sector, key challenges
related with corporate responsibility and sustainability in the technology sector, the best practice
in the technology industry with reference to the moral and ethical issues and recommendations
on responsible behaviour by taking in account with the global considerations.
MAIN BODY
Key challenges which relates to corporate responsibility and sustainability in the technology
industry
Technology industry is one of the most efficient sectors which has experienced better
growth in the recent past. The technological industry is facing a revolution all over the world
where companies are adopting new and innovative ideas on a regular basis in order to enhance

their organizational development. With the help of technological advancements in the industry,
various organizations are able to gain better advantage and improve their organizational
performance which is beneficial for enhancing their performance in the industry (Hiep and et.al.,
2021). The introduction of new and advanced software and technology, the industry has been
able to facilitate the quality of their results and achieve better efficiency in increasing the
convenience of customers.
There are several challenges which are faced by organizations in the technology industry
in order to fulfil their corporate responsibility and sustainability in the industry. The major
challenges which the businesses experience in the technology industry as are follows:
Data protection and privacy
There have been a major problem in the technology industry where the businesses are
facing issues related to breach and theft of crucial data of the company. These aspects have a
negative impact on the overall image of a business in the industry as the customers restricts
themselves from dealing with these types of organizations (De Stefano, Bagdadli and Camuffo,
2018). It has led towards the downfall of many organizations in the technology industry as they
are unable to secure the valuable data of customers and provide them with appropriate services.
As the situation get worsen, it affects the overall sustainability of businesses in the industry
which has a negative impact on their overall success in the competitive business environment.
This acts a barrier in the corporate social responsibility of the businesses as they are unable to
dominate these issues for the benefit of their customers.
Cyber Attacks
Several threats have been faced by technology organizations from hackers who aim at
disrupting their database by using different viruses such as malware, etc. These attacks have a

negative influence on the overall business environment as the organizations might face severe
losses due to the attacks which hampers their overall sustainability in the Industry. Hackers make
their way out by demanding certain things in return of the information which is disrupted by
them. It is inappropriate for the businesses to fulfil their corporate responsibilities such as
security and safety of crucial data which is personal information of the customers as well as the
business. It has a deep impact on the effectiveness of businesses to provide better services to the
customers and gain their trust towards the business. It creates difficulties for them to manage
their productivity in the industry and have a relevance in the state. With the help of these aspects,
the business is able to gain better advantage and improve their efficiency in finding better results.
Changing trends
There are different new trends which appear on a regular basis on various social media
platforms which have an influence on the success of the business in the industry. These trends
have a significant impact on the buying behaviour of various customers in the industry. It deeply
impacts their preferences which leads towards them shifting to new alternatives which reduces
the overall sustainability of the business in the environment (Meseguer-Sánchez and et.al., 2021).
The customers might shift towards other competitors of the organization which are fulfilling
their corporate responsibilities and have a better image in the society. It has a negative impact on
the businesses which do not upgrade themselves with time and does not consider the customer
needs.
For eg. Nokia was the most popular mobile phone selling brand in the world at a time but
its sales started diminishing the new players entered the market. The entry of smart phones in the
industry provided the customers with better convenience and Nokia remained rigid on their
beliefs and didn't respond to change. This was the point where it lost its relevance in the

technology industry and started becoming extinct from the global markets. This shows how
evolution is necessary for each and every company in the world in order to maintain their
sustainability in the business environment.
Skill gaps
Development of technological organizations requires deep understanding of various
concepts and skills which are related with technology. These aspects are necessary for any
business to enhance their services in the business environment and gain better advantage which
is crucial in order to grow. There is lack of skilled candidates in the industry which have
innovative and creative mindset towards the development of these changes in the technology
industry (Madanaguli and et.al., 2022). Due to these skill gaps, technology organizations are
unable to find appropriate solutions to nullify the negative impact of these issues upon the
business. It has a negative influence on the overall industry and reduces their core competencies
in order to achieve higher quality of output which is beneficial for their growth.
Best Practice within the Technology industry with reference to ethical and moral issues
Technology industry has a significant market share in the overall global sector which is
growing day by day. The demand of the organizations in this industry is increasing as the new
aspects such as Artificial intelligence, Big Data Analytics, Social Media etc. are effective for
various businesses and customers. With the help of these factors, the businesses are able to gain
better competitive advantage in the industry and enhance their overall success in the industry.
The best practice in technology industry is referred as the benefits which are provided by certain
technologies and companies to the ultimate consumers which are as follows:
Reduction in wastage

The technology industry has contributed towards the reduction of paper records which
used to be held previously in order to keep a record of the crucial data of organizations. It is
crucial for the businesses in order to grow and achieve better success in the industry as the social
image of the business has developed due to these practices. It is crucial for maintaining the CSR
of technology organizations in the industry. For eg. Microsoft have also stated using less plastic
in their business environment in order to fulfil their responsibility towards the environment. It is
one of the most popular organizations in the global technology industry which is trying to
resolve these moral issues which may frequently arise on the business and reduce its productivity
in the industry (Seto-Pamies and Papaoikonomou, 2020). With the help of these aspects, the
business is able to gain better advantage and enhance the overall success of the industry
Saving money and resources of customers
Technological development in the industry has improved the quality of work which is
adopted by various businesses all over the world. With the help of effective software and tools,
businesses are able to improve their profitability in the industry. With the help of this factor,
various customers are able to access different services which are free or available at subsidized
rates. It has played a vital role in the overall development of businesses in the competitive
environment. The customers in different parts of the world are able to access services which are
cheap and available easily (Adeleye and et.al., 2020). The technology organizations are able to
perform their social responsibilities with the help of these activities which provides people with a
convenience to gain advantage. By saving the valuable money of individuals, technology
organizations are contributing towards their overall development which plays a vital role in
achieving success in the industry. People used to spend a lot of money in managing and

organizing their work which has been made easy through different applications and online
websites which are developed by these organizations for the benefit of the population.
Improving Security
It is crucial for technology companies to monitor the flow of information which is taking
place a higher level in their organizations. With the help of new and effective developments in
technology, these organizations have been able to create better opportunities for the consumers to
experience a safer use of technological tools. For eg. Blockchain is a massive success which is
achieved by the technology industry where the customers are able to undertake their transaction
without much threat of theft and breach of data. It is a secure tool which is developed in order to
improve the usage of consumers with the help of strict policies and procedures which are
developed by businesses in the technology industry. There popularity of CCTV cameras
overtime has been helpful in reducing crime in various places. It has created awareness among
people which is beneficial in order to secure people from cruel activities.
Increasing productivity and innovation
The technology organizations always focuses upon introducing new and effective tools
and software in order to upgrade themselves effectively. It is crucial for the business in order to
enhance their services and improve the overall quality of output which is achieved by them in the
industry. By using this approach, these businesses are able to increase the innovative practices
which are happening around the globe. These activities are crucial to provide better employment
opportunities to potential candidates and increasing their overall success in the industry
(Thorisdottir and Johannsdottir, 2020). With the help of consistent developments in the
technology industry, employees are able to achieving growth which is important in order to

sustain in the competitive business environment. This has enhanced the productivity of people to
find better results and achieve efficiency in completing their tasks.
Availability of appropriate information
It has become important for companies in the technology industry to provide appropriate
information to the customers which is beneficial for them to maintain better relationships with
the customers. It plays a crucial role in the overall development of the individuals as the
information which is gained by them is reliable and has a positive impact on their growth. It has
become beneficial for them to improve the relatability of their data in order to fulfil their ethical
responsibility in the environment (Abad-Segura, Cortés-García and Belmonte-Ureña, 2019). This
is considered as the best practice, as people are able to trust the sources and gain better advantage
in the industry which is beneficial for them to grow and develop better opportunities in the
industry. It helps the consumers to be aware of the steps which are undertaken by the businesses
for their overall benefit. Due to this practice of the technology businesses, people are able to
make informed decisions towards the purchase which is being undertaken by them for their
development.
Recommendations for organizations in technology industry for showing their responsibility
towards global considerations
There are some recommendations for businesses in the technological sector to indicate them
they need to be more responsible for taking their account for the global considerations.
Authentication and encryption.
The authentication and encryption help organization to protection their data and privacy.
Authentication help to control and verify the data which cannot be stolen by anyone unless that
will be authenticated by the original owner. Whereas, encryption seems similar but it does not

need the authentication and verification to steal the data but after the data is stolen this does not
appear at the reading stage of that data because it appears on the encryption of data (Litvinenko,
2020). The organizations must have this both factors to protection on their data and its privacy.
This factor will help the technological industry to be more protective about their data. The
corporate social responsibility and sustainability will have the single agenda in the technological
information for the online privacy of data. Authentication and encryption both can be focusses in
the worldwide to prevent from the data stealing. There should be an ethical responsibility
towards the privacy and protection of data.
Online security management.
The security management includes the cyber attacks which can be occurred the theft,
fraud and password sniffing. The businesses should be more responsible about their online
security management which help them to prevent by the cyber attacks. One of the best feature to
prevent from the cyber attack is by training the staffs of the organizations which include to check
the link before open that, and they need to be very careful about to sharing the data and sensitive
contain which can create the problem later (Shabalov and et.al., 2021). But sometimes the
software itself can create the way for the cyber attacks for their data and software, and they need
to basically up to date their software systems to prevent from such type of risks. In the time of
the cyber attack there should be a backup of the data which help organizations to safe their data.
To be safe from the cyber attacking the organizations should be known about different password
protection for the data. The organization needs to be the different login account for the for every
particular application and program.
Internet of things.

The digital world is growing faster and this help the technological industry to grow faster
with the help this new trend. It will help organizations to know about the security of the
company. Organizations need to bring the physical protection with the connected devices such as
with the help of sensor protection it will help organization to put the better security in it. Internet
of things will help the organization with the attached Wi-Fi, camera and microphones which can
help for the security protection of the devices. Organization need to organize the facility which
make sure that they have a proper recognize process in it. Which means there software needs to
be updated for that feature (Trivelli and et.al, 2019). Organizations did not compromise the
internet of things devices this may occurs danger for the company. They need proper
surveillance on the camera and passwords which can stop the danger for the company. The
system of the organizations should make sure that the employees are changing their passwords
regularly to avoid any kind of threat.
Identifying the skill gaps
To identify the skill gaps organizations can find the balances between the retraining and
better purpose for bringing the new skills into the changing in technology world. The
organizations need to start with the companies strategies process which needs to be understood
the roles of skill full staffs which can help the companies to identify about skill gaps in their
staffs. They need to use the employees data and analysation to driven up the good decision-
making process and advantage for the new and emerging technologies. They need to be make
sure about the customers relations which are conducting through the mobile phones. The
companies need to know about the skills they want from the employees and the skills their
employees are presenting (Zhou, Miao, and Urban, 2020). The skill gaps can be resolved with
the help of the training and skill program for the employees through the digital platform which

help companies to know about the employees skills in their organizations. Technological
industry needs very skill full staffs, so that they can observe the theft and frauds through the
software. Skill gaps may occur the chances of fraud and data theft which will be very
problematic for the organizations to face it.
CONCLUSION
According to the above report, it has been concluded that the organizations in the
technology industry have been following their social and environmental responsibility in order to
ensure their sustainability in the business environment. With the help of various technological
advancements in the industry, these businesses are able to experience better quality of output. It
had been crucial for them to address the challenges which are significantly increasing and have a
negative impact on their growth. Various methods have been used by the technology
organizations in order to reduce the threats which are imposed on them regularly. It also helps
the businesses to improve their brand image in the market and increase their development
opportunities which are crucial for achieving better growth. The online security management
systems are helpful in identifying the data breath and attacks beforehand which entails the
overall development of these activities in the business (Ashrafi and et.al., 2020). Consumers are
able to trust these organizations and use their services which has a positive impact on the overall
success of the business in the industry. The changes in the approach of technology organizations
towards the business practices has an overall positive impact on its overall growth in the
industry. It has created a social and environmental development opportunities for people. The
innovative ideas and practices which are adopted by businesses are crucial in order to increase
the efficiency of the results which are achieved by the business.