Analysis of Business Decision Making for Food For Friends Expansion

This report analyzes the business decision-making process for Food For Friends, focusing on potential expansion in London. It begins with an introduction, outlining the objectives of expanding business activities and utilizing data interpretation to inform decisions. The research methodology involves a random sampling of 40 respondents, employing a close-ended questionnaire to gather opinions on various aspects of the business. Data interpretation includes the use of charts and graphs to present survey results, such as the viability of a new branch, service improvements, and optimal locations. Trend analysis examines sales and net profit from 2017 to 2020. The conclusion highlights the data collection methods' reliability and the use of closed-ended questionnaires for efficient data gathering. References to academic sources are provided. The report aims to provide a comprehensive overview of the decision-making process, supported by data and analysis.

Business Decision
Making

Table of Content
 Introduction
 Objective
 Research methodology
 Data interpretation
 Conclusion
 References

Introduction
Decision making refers to process of choosing from set of the
alternative action courses, which thought to satisfy aims of
decision issues more satisfactory as comparison to others.
It is an internal part of management and manager take
many decisions which can make business more successful.

Objective
 To expand business activities and operations by opening
new restaurant in London City.
 Data interpretation by application of statistical
techniques and tools in order to improve process of
decision making.

Research Methodology
 Through method of random sampling 40 respondents
are chosen from the total population.
 Under this, Close-ended questionnaire is developed to
identify views and opinions of respondents by asking of
10 various research questions
 Presentation of charts and graphs for an interpretation of
necessary information.

Data Interpretation
Q1) Does another branch of Food
for Friends is viable move in
London?
Frequency
Yes 26
No 14

Continue...
Yes No
0
5
10
15
20
25
30
26
14 Column B

Continue...
Q2) Which service needs to
improve to Food For Friends to
attract the large number of
consumers?
Frequency
Better food quality 20
Ambiance 10
Quick services 10

Continue...
20
10
10
Better food quality
Ambiance
Quick services

Continue...
Q3) Which place you will
suggest to open new branch of
Food For Friends in London?
Frequency
Main city 16
Near by tourist places 14
Outside area 10

Continue...
Main city Near by tourist places Outside area
0
2
4
6
8
10
12
14
16
Column B

Trend Analysis
Year Sales Net Profit
2017 4150 2100
2018 4350 2250
2019 4490 2390
2020 4550 2500