Business Decision: Restaurant Expansion Analysis Report - London

This report analyzes a restaurant's potential expansion, focusing on data analysis and market research to inform the decision-making process. The report examines several key themes, including the profitability of opening a new branch, customer satisfaction levels, the quality of products offered, staff behavior, the restaurant's performance within the industry, fulfillment of customer demands, the environment provided, and services rendered. The analysis incorporates both primary and secondary data to assess the viability of the expansion. Financial tools such as IRR and NPV are utilized to evaluate the investment's profitability. The conclusion emphasizes the importance of research in gathering relevant information for effective decision-making. The report provides a comprehensive overview of the factors influencing the restaurant's expansion strategy, offering insights into customer preferences, operational efficiency, and financial viability.

BUSINESS DECISION MAKING

Content
• Introduction
• Data analysis
• Conclusion
• References

INTRODUCTION
 Business is required to make an effective decision in the market which
can help company to make them to get stable too. Even though the
organization has alternatives of decision in which best one has to be chose.
 They provide the best quality of foods product to customers in great
way. Assignment is such which will include primary and secondary data
produce a plan,

Theme 1 - It is profitable for restaurant to open a new branch in
London
Is it profitable for
restaurant to open
a new branch in
London?
Respondents
Yes 20
No 10
Yes No
0
2
4
6
8
10
12
14
16
18
20
Column B

Are customers happy with
the decision or not?
Respondents
Yes 15
No 10
Moderate 5
Theme 2: Customers are happy with the decision
Yes No Moderate
0
2
4
6
8
10
12
14
16
Column B

Theme 3: Clients are satisfied with the quality of products.
Are clients satisfied
with the quality of
products offer by the
restaurant?
Respondents
Yes 25
No 5
Yes No
0
5
10
15
20
25
Column B

Theme 4: Behaviour of staff members
Is staff personnel
behave properly or
not?
Respondents
Yes 25
No 5
Yes No
0
5
10
15
20
25
Column B

Theme 5: Effective working of industry
Do you think that
Murano is working
well in their industry?
Respondents
Yes 22
No 8
Yes No
0
5
10
15
20
25
Column C

Theme 6: Fulfilment of demands of customers
Do you think Murano is
fulfilling the ultimate
demands of customers?
Respondents
Yes 20
No 10
Yes No
0
2
4
6
8
10
12
14
16
18
20
Column C

Theme 7: Effective conducive and healthy environment
Is restaurant offer
pleasant
environment or not?
Respondents
Yes 21
No 9
Yes No
0
5
10
15
20
25
Column C

Theme 8: Services rendered by the restaurant
Is restaurant
offer all type of
food items or
not?
Respondents
Yes 23
No 7
Yes No
0
5
10
15
20
25
Column C

CONCLUSION
 Research is a important process that is conduced by individual body to
gather all relevant information which is used by them in order to make
effective decision.
 They have utilise several financial tools to calculate the return on their
investment as well as determine their profitability level through IRR and
NPV.