Graduate Challenge: Business Functions Report and Analysis

This report assesses the functions of business departments and their interdependencies. It defines the roles of marketing, finance, production, and human resources, highlighting their individual importance and collaborative nature in achieving organizational goals. The report emphasizes the significance of each function, using Amazon as an example of how these functions must work together. The report also incorporates academic texts to support the discussion, referencing the importance of marketing in providing customer-related information, the role of human resources in managing employees, the finance function in monitoring financial performance, and the production department in manufacturing goods. The report concludes that effective integration of these functions is essential for business success, and provides a reference list to support the findings. This report is a valuable resource for students seeking to understand the core elements of business operations and management.

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Management

Executive Summary
It is true that different business functions are linked to each other. Without operational
process, it is not possible to proceed with the sales function and similarly marketing of the
product would not be possible. Each business function has their own importance. For every
function to proceed, finance function is required in order to compare the actual output with
the standard output that was set.

Contents
Introduction................................................................................................................................3
Business functions and their relative importance.......................................................................3
Conclusion..................................................................................................................................5
References..................................................................................................................................6

Introduction
The aim of report is to assess the functions of business performed by different business
department. At the same time, it also displays the link of every business function for
achieving common objectives of organisation. Discussion of business function has been
supported by taking the example of Amazon.
Business functions and their relative importance
The major business functions are human resource, marketing, finance, production, and
information system. All these functions interact with each other in varied ways. At the same
time, they also help in bringing the effectiveness and efficiency at organisation. The major
functional area is marketing which provides the necessary information to organisation that
allows the company to make decisions as per demand of customers. Human resource function
is important because it is responsible for attracting the potential candidates, as well as
management of the employee relation and better working conditions. The finance function is
important, as this department is responsible for calculating the salaries, identification of
problems and recoding of the ash inflows. The role of production department is to
manufacture the goods. It tends to convert the raw material, assemble the components into the
final goods, and further package those products (Martensen & Mouritsen, 2017).
Every business function is interlinked with each other. For example: marketing department is
required to work closely with every department. It work closely with the production
department for ensuring that proper research and development is done. Marketing department
also works closely with the finance department in order to ensure that proper budget is made
for meeting the needs for promotion, research, and distribution (Albertoni, Elia & Piscitello,
2017). It also required working with the human resource department in order to ensure that
proper skills are in place. In addition to this, it can also be said that if any good is being
produced, it is also required to do marketing and selling of those products. For selling and
marketing those products, human resource will be required. In this way, every business
function is linked with each other (Brewster, 2017).
Amazon is the best example that effectively works through the combination of different
business functions. Amazon not only succeeds because of its marketing expertise from
employees. It also has sophisticated business functions that work together with user-

generated content, proper tracking of the consumer buying behaviour as well as innovation of
some new features (Lilova & Poell, 2019). It also significantly invests in research and
development department for bringing innovation in its organisation.

Conclusion
In the limelight of above discussion, it can be stated that every business function has its own
importance in the organisation. In order to ensure the success transfer of final product to the
customer, every business function is required (human resource, production, finance and
marketing). Amazon is one such example of company that significantly proved the
integration of each business function for achieving success.

References
Albertoni, F., Elia, S., & Piscitello, L. (2017). Complementing the reshoring of
manufacturing activities: the relocation of business functions. In Reshoring of
Manufacturing (pp. 57-75). Springer, Cham.
Brewster, C. (2017). The integration of human resource management and corporate strategy.
In Policy and practice in European human resource management (pp. 22-35). United
Kingdom: Routledge.
Lilova, I., & Poell, R. F. (2019). Preferred human resource development activities and their
functions: differences in perspective between managers and employees. International journal
of Training and Development, 23(3), 185-201.
Martensen, A., & Mouritsen, J. (2017). Prioritising marketing activities in different types of
marketing functions. Total Quality Management & Business Excellence, 28(11-12), 1264-
1284.