Business Improvement and Performance Excellence Profile Report

This report provides a comprehensive analysis of business improvement and performance excellence, using Colgate-Palmolive as a case study. The report begins by examining Colgate-Palmolive's goals, including profit maximization, customer satisfaction, and business continuity, along with its strategies to navigate the competitive global market. It then delves into the changes management can implement to drive improvement, the key indicators of successful change, and the detailed process of manufacturing, including weighing, mixing, filling, packaging, and shipping. The report identifies the key players involved, defines customer expectations, and analyzes historical data and perceived challenges, such as distribution failures and financial constraints. Furthermore, the report suggests potential solutions to address these challenges. The second part of the report presents a career case study focusing on the Coca-Cola Company, exploring its mission, revenue sources, operational costs, and career arc, from its inception to its growth stages. The report concludes with an evaluation of the student's present circumstances and future goals for a balanced and productive life, emphasizing the importance of human resources, customer focus, and market adaptability.

Running Head: BUSINESS IMPROVEMENT AND PERFORMANCE EXCELLENCE
PROFILE 1
BUSINESS IMPROVEMENT AND PERFORMANCE EXCELLENCE PROFILE
Student ID
Student Name
Course Title
Course Code
Semester
School Year

BUSINESS IMPROVEMENT AND PERFORMANCE EXCELLENCE PROFILE 2
BUSINESS IMPROVEMENT AND PERFORMANCE EXCELLENCE PROFILE
What Are They Trying To Accomplish?
Colgate –Palmolive Company, is an American consumer product which primary focus is on
distribution, production, and provision of personal care products. The company is trying to be
the best company in providing own hygiene products. Profit motive where the company should
be directed to achieving highest profit, customer satisfaction. Continuity of the business is the
other organizational characteristics where the company should continue running all the time
without closure. The company aims to be committed to undertaking showing integrity and
respect to all people around the globe (Earl, 2001). The company is also trying to cope with the
competitive environment which keeps on changing.
What Changes Can The Management Make That Will Result In Improvement?
Once a company has joined global market they end up facing challenges as workforce
management, unfamiliar laws and regulations, host country norms and customs (Clarke, 1999).
Right management strategies will make sure that the customers are served on time, and the
political risks are reduced. Colgate Company should ensure that there is sufficient
communication so that the production and distribution will be fruitful (Harte & Jettema, 2017).
What Are The Indicators To Know That A Change Is An Improvement?
One the company are at peace with the politics they will avoid the political risks like adding to
the taxes(Earl, 2005). Also when the company can launch new products, it is also a clear indication
that the management operation is running in the best way. Fostering of the inclusive workplace
which is a mirror to the global market is clear indication of improvement (Isaksson, Kiessling &
Harvey, 2014). As a result of the inclusive workforce then there will be a creation of right
workforce where the people will make contributions to the company.

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Define the Process: Its Start, End, and What It Does
The process should start with the company examining marketplace. Creation of opportunities
that give financial viability will be of importance at this stage. The customers should be given
attention so that the entrepreneur can get to understand their demands. All the governments
would like to impose taxes to growing business for them to generate more profits. The company
should make sure the charges are standard, and they are getting some benefits in return from the
government (Min, 2002). Code of the conduct of the business organizations should be well
understood for the smooth running of the business.
Describe The Process: List The Key Tasks Performed And Sequence Of Steps, People
Involved, Equipment Used, Environmental Conditions, Work Methods, And Materials
Used.
The process of manufacturing involves three significant steps namely; weighing, mixing and
filling the tubes and finally packaging followed by shipping.
Weighing and mixing
Water glycerine is mixed using mixing vat followed by other temporal humidity of the barrel,
which is observed keenly to acquire good end product (Harte & Jettema, 2017)
Filling the tubes
The tubes are passed under blower machine, which removes the air, and dust particles before the
toothpaste is filled.
Packaging and shipping
Sealed tubes are put in boxes, and that is what we call packaging. They are later stored in the
warehouse waiting for distribution (Khanna & Rivkin, 2001).

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People Involved
Suppliers of raw material and Customers are considered as major people involved. Distributors,
brokers and intermediaries carry goods from the manufactures to the final consumer. Employees
will also be involved to help in the manufacturing process.
Equipment used
Mixing vat is used to mix all ingredients while an optical device is used to rotate the tube to
ensure that the air and dust are extracted during filling (Lambert & Enz, 2017).
Environmental conditions
Temperature and humidity are regulated to ensure ingredients mix correctly. Work method
includes; Batch processing where the toothpaste is mixed in a conventional batch which equals
10,000 four ounce tubes.
The Players: External and Internal Customers, Suppliers and Process Operators.
External customers are the people who buy goods and services from Colgate Company, and they
are not part of the organization (Mehta, 2017). Example of external customers are process
operators and employees who carry out day to day operations of the company. Internal
customers are suppliers, investors or shareholders.
Define Customer Expectations: What The Customer Wants, When, And Where, For Both
External And Internal Customers.
Some of the customer’s expectation include; quality where customers prefer Colgate products of
high quality and well-designed packets and tubes (Fidel, Schlesinger & Cervera, 2015). Usability
is another expectation because customers prefer products that are easy to open and store.
Availability is also a customer expectation since readily available products will always attract
the customer.

BUSINESS IMPROVEMENT AND PERFORMANCE EXCELLENCE PROFILE 5
Historical Data Available On Process Performance.
Data should be collected manage understanding of the process easy. Information on identifying
the website visitors Colgate should be able to contact their customers to respond to their
comment and demands. Demographic data which show the customer's population is essential to
the company (Mehta, 2017).
The Perceived challenges Associated with the Process
Future uncertainties should be considered, and this is the changing in the economy which makes
it difficult to forecast customer trends in the future. Managing finance poorly- some managers
are not innovative enough to come up with ways of reducing costs and setting profits margin.
Controlling process performance lack of timely flow of information and communication patterns
makes it difficult to control process (Isaksson, Kiessling & Harvey, 2014).
The significant causes of the challenges And Their Impacts on Process Performance.
Failure in distribution methods is the primary cause of the process performance. Lack of enough
fund is another factor which affects the company performance.(Pinto, 1996) When there are not
enough funds, the company fails to meet its goals and can even decline.
Develop Potential Changes Or Solutions To The Process, And Evaluate How These
Changes Or Solutions Will Address The Primary Causes.
Establishing good accounting systems is also essential because it will help in the control of the
funds. Proper ways of adverting will make more customers aware of the products (P & W, 2015).
Use of online media is one of the best ways of advertisement because everybody can see the
products across the globe (Khanna, T., & Rivkin, 2001).

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SECTION B: CAREER CASE STUDY
What Is the Person or Organization’s Mission Statement?
The Coca-Cola Company Mission is to refresh the globe in body, mind, and spirit. To inspire
moments of happiness through our brands and actions (Reilly & Hynan, 2014).
What Are Their Main Sources Of Revenue? What Are Their Main Costs Of Operation?
(What Does Their Work Require Of Them? Think Regarding Both Time And Money.)
The company mainly generate income mainly by selling brands like the new coke, Dasani,
Powerade. Coca-Cola Company has got both internal and external sources of income (Hitt, Xu &
Carnes, 2016). Internal sources of coca cola industry include; owner's investment, retained profit,
the sale of stock, sale of fixed assets, and debt collection. The external income sources are
Equity investments, Long-term debts, short-term loans, etc.
The main cost of operation
Operating costs are the expenses which are incurred during the process of industry.
Business operating costs
Fixed costs- they remain constant whether the industry is closed or running at full capacity and
include items such as the rent of the building which the company is built.
Variable costs vary with the volume of production and include electrical bill, cell phones
services, and uniforms of the employees (Clarke, 1999).
Business overhead cost
They are the costs of resources used by coca cola to maintain its existence. The charges are
usually calculated regarding money, but the non-monetary overhead is measured by the time

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required to finish the activity. Example of the overhead cost include; payment of the fee of
electricity for the company lights, rent for the space occupied by the business.
I. Equipment operating costs
These are the cost incurred when managing and handling the material. It excludes the capital cost
of buying or constructing the apparatus (Sahebjamnia, Torabi & Mansouri, 2015). Example of
these costs includes salaries of the personnel, raw materials, license imposed by the government,
maintenance equipment, insurance premium due to depreciation and damage due to uninsured
losses like accident or fire.
Career Arc. How Did They Get Started? What Steps Did They Take To Grow? What Were
The Decision Points In Their Career?
The company was invented by John Pemberton who was a pharmacist in the year 1886. He first
tried to invest in drugs which were not bearing successes before shifting into the beverages
(Bakan, 2016). Proper marketing techniques were introduced by Candler, and more sales were
made. Growth steps that coca cola company followed involved four steps; introduction, growth,
maturity, and decline.
Introduction
At this stage, the business profit was negative because funds were used to develop new products
and test other products like alcoholic drinks (Stevens & Johnson, 2016).
Growth stage

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A significant amount of capital was required, and the different products had to be outdoing
competitors' products. Economic of scale and line flow layout for production was encouraged
because of product standardization (Nestle, 2016).
Maturity stage
At this stage, the growth started to decline, and the primary goals were to make the company
remain active in the market and to sustain their sales volume.
Decline stage
Decline stage was the last stage in the life cycle of the business, and the company has not
reached this phase. The management is avoiding this stage by all means, and they are bringing
innovations and adopting the new technologies in the global market (Sahebjamnia, Torabi &
Mansouri, 2015).
Evaluate Your Present Circumstances Against Each Of These Three Terms. Where Are
You Succeeding In Each Area? Where Are You Not Succeeding?
I am currently running a processing industry. My company has created a conducive working
environment which is increasing employee's morale. Employees are proud to be part of the
workforce, and that boasts the productivity. (Clarke, 1999). I have employed new technology to
save time and use less labor in production. New machines which are advanced have made my
company succeed (Hitt, Xu & Carnes, 2016).
Looking Ahead, What Are The Areas You Would Like To Work On To Ensure That Your
Life Is Balanced, Productive And Sustainable?
Human resource is one of the areas that I should work on because employees should be given
reasonable wages to motivate them to work. I will also avoid overworking them, and I will
ensure that every work is allocated job according to their expertise.

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Customer's production goal should be made according to customers' demands. My company
should increase the volumes of processing to meet the increasing market demands(Min, 2002).
Population increase will raise the market demand, and for excellent satisfaction, the issue should
be considered (Earl, 2005).
Suppliers should be paid on time, and this will make the excellent relationship between the
company and the stakeholders. I will ensure that the company is flexible to adopt changes in the
global market and by so doing my company will be able to cope with other firms in the
worldwide market.

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Retrieved March 28, 2018
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management information systems, 18(1), 215-233.
http://www.tandfonline.com/doi/abs/10.1080/07421222.2001.11045670
Earl, M. (2005, Jan 9). Journal of management information strategy. Knowledge management
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Khanna, T., & Rivkin, J. W. (2001). Estimating the performance effects of business groups in
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Lambert, D. M., & Enz, M. G. (2017). Issues in supply chain management: Progress and
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current debates. JAMA internal medicine, 176(11), 1685-1686.
Pinto, J. (1996). Power and politics in project management.Retrieved March 28, 201
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