Improving Business Information Systems: A Report for Axle Construction

This report provides an in-depth analysis of the business information system (BIS) of Axle Construction. It begins with an introduction to BIS, highlighting its role in decision-making and control systems. The report identifies key challenges faced by Axle Construction, including communication issues, unclear requirements, project delays, and quality control concerns. It then explores the implementation of Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and Enterprise Application Integration (EAI) systems, illustrating their benefits through figures and diagrams. Furthermore, the report recommends the adoption of a Social Media Information System (SMIS) to enhance brand image and customer engagement. The conclusion summarizes the importance of BIS in business process enhancement and reiterates the value of SMIS for Axle Construction. The report references various academic sources to support its findings and recommendations.

Running head: BUSINESS INFORMATION SYSTEM
Business Information System
Name of the Student
Name of the University
Author’s Note

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Executive Summary
This report deals with the use of the information system to enhance the business process of the
company. The Axle Construction is looking for expansion in the business. The challenges faced
by the company have been discussed in the report. The use of the CRM, ERP and EAI have been
focused in the report. The use of the SMIS have been enlightened in the report with its benefits.

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Table of Contents
Introduction......................................................................................................................................3
Business Information System..........................................................................................................3
Challenges........................................................................................................................................4
Implementation of CRM, ERP and EAI..........................................................................................6
Recommendations............................................................................................................................9
Conclusion.......................................................................................................................................9
References......................................................................................................................................11

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Introduction
Most of the business organization have been facing loss in their business in the market in
modern world. The business information is not properly integrated in their operation
management system. The information system consists of people, information technology and
different processes of business.
This report deals with the problems in the business information system of Axle
Construction Company. This report focuses on the improvement of the business information
system in the company. The challenges in the management of the business information system in
the company has been described properly in the report.
This report outlines the improvement in the elements of the Information system of the
company. There are recommendations provided at the end of the report for successful
implementation of the Social Media information system in Axle Construction.
Business Information System
The Information System helps in providing information to management that helps in
making decision in the business organization. The control systems are divided into closed-loop
and open loop. An open loop control system has no way for ensuring completion of objectives
(Peppard and Ward 2016). Therefore, it is not suitable in the business context for its complexity.
On the other hand, closed loop control system have feedback and feed forward control system
that helps in maintaining the goals and objectives of the company in the market. The feedback is
needed for identifying the gaps and loopholes of the company in the market. The feed forward
control system helps in overcoming the complexity in the time delay associated with the
feedback system.

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A business procedure comprises of an arrangement of exercises that is performed in a
hierarchical and specialized condition (Frank et al. 2014). These exercises are facilitated together
to understand a business objective. Every business procedure is authorized by a single
association, yet it might communicate with business forms performed by other associations. As
per this definition, a business procedure comprises of composed activities. Commonly, these
activities must be performed in a specific request. For instance, the family specialist initially
inspects a patient and afterward makes a conclusion (Valacich and Schneider 2015). Despite the
fact that a business procedure is sanctioned by a solitary association, it might cooperate with
different business forms inside what's more, crosswise over hierarchical limits.
In this case, Axle Construction have a small understanding of the business process. The
employees of the company are unaware of the business process n the company. The human
resources of the company is low that is creating complexity in the company. The data resources
of the company has been not operating in a proper way (Ogiela and Ogiela 2014). The
enhancement of the information system in the Axle Construction help in maintaining the
business process of the company in the market. The use of the advanced technology in the
current process helps in upgrading the information system of the company.
Challenges
The challenges included in maintaining the information system are lacking the growth of
the small business enterprises in the market. In the case of the Axle Construction, there are
various challenges faced during the implementation the information system. Some of the
challenges are discussed below:
Lack in Communication

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Communication plays an important role in maintaining a proper employee engagement in
the company (Stair and Reynolds 2013). The lack in communication purpose and planning
caused major issues in the information system of Axle Construction. The communication
between the employees and stakeholders have been nurtured that have cause decrement in the
interest of customer in the market.
Unclear Requirements
The requirements and needs of the customer in the market has not been clear to the
management of the company. This is the reason the company is not able to satisfy the customers
in the market (Pearlson, Saunders and Galletta 2016). The change in the middle of any project
hampers the growth of the project in the market. An unclear requirement of the project causes
negative changes in the company.
Delayed in project delivery
Many instances are recorded in which the company is not able to deliver the project on
time to the customer. This lead to dissatisfaction of the customer hampering the relationship. Due
to the negative changes in the company, the delivery option of the company becomes delay
causing ill effects to the brand image of the company in the market (Abbasi, Sarker and Chiang
2016). Therefore, the implementation of the information system in the Axle Construction is
acquiring with various difficulties in the system.
Quality Control
The quality of the products and services of the Axle Construction has been a major
concern for the challenges in the implementation of the information systems in the business
process (Ceravolo et al. 2016). This can led to the degradation of the operations of the company

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in the market. The customer engagement of the company has been poor in the market. The
customers are not satisfied with the quality control policy of the company.
Implementation of CRM, ERP and EAI
Many business organizations have implemented these software packages and techniques
for improving the business process. The EAI is the use of different software and application that
are based on architectural competencies of the company (Kavanagh and Johnson 2017). There
are separate computer applications for different unified set of functionality. The use of the
customer relationship management (CRM) helps in maintaining the relations with the customer
sin the market. The use of the CRM helps in maintaining the brand image of the company in the
market. The Axle Construction might use the CRM for improving the relations with the
customers in the market.
Figure 1: EAI system

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(Source: Lugmayr 2017, pp. 7)
The ERP module of the company helps in maintaining the operation system in the
market. Therefore, there are various implantation procedure of these techniques in the market
(Lugmayr 2017). The Axle construction can use any of these techniques for acquiring benefits in
the market. The use of the ERP module helps in increasing the marketing of the products and
services in the market. The data storage system of the company has increased with the use pf the
ERP module in the operations of the company.
Figure 2: CRM
(Source: Marabelli and Galliers 2017, pp. 349)
The security of the data and information in the company has been enhanced in the
company that helps in maintaining the privacy of the employees and customers of the company
in the market, the use of the information technology in the Axle Construction helps in improving

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the tactics of the company in the market. The Enterprise Resource Planning helps in planning
resources available in the company and having a smart utilization of them (Marabelli and
Galliers 2017). The ERP system of the company have helped in observing and monitoring in the
HR department of the company to recruit proper candidates in the company for increasing the
productivity of the company.
Figure 3: ERP
(Source: Zacharewicz et al. 2017, pp. 239)
The use of various online systems have helped in maintaining operation of the company.
The use of the internet services in the company have helped in increasing the business of the
company in the market (Zacharewicz et al. 2017). The expansion of the business can be achieved

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by using the internet services in the company. The use of the information system have helped in
expansion of the business model all over the Australia.
The competition in the market has been increased with the implementation of the new
technologies in the market. In this case, the Axle Construction might get the competitive
advantage by using these techniques and software application in the operations. This helps in
maintaining a lead in the business in market. Therefore, the use of these techniques is appropriate
for the company in the market.
Recommendations
It can be recommended for the Axle Construction to use the Social media Information
System (SMIS) that helps in sharing technical content of the company over the social media. The
social media information system helps in sponsoring the products of the company over the
internet using the social m media platform in the account. The investment in the SMIS is less
than other techniques that helps in maintaining the revenue and profit of the company in the
market. SMIS is a dynamic crowd-attracting platform that increases the brand image of the
company in the market. Many companies including the Westfield Group and Zappos have
successfully implemented the SMIS in their business. Both the companies are retail companies
operating various countries in the world. Both the companies advertise their products over social
media including Facebook and Twitter. This has helped in attracting many customers to the
companies.
Conclusion
It can be concluded that the use of the information system have helped in enhancing the
business process of an organization. The Axle Construction have able to implement the software

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packages and techniques to enhance their information system in the market. This have helped in
expanding the business all over the world. It is recommended to implementing SMIS in the
company that helps in massive expansion of the business.

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References
Abbasi, A., Sarker, S. and Chiang, R.H., 2016. Big Data Research in Information Systems:
Toward an Inclusive Research Agenda. Journal of the Association for Information
Systems, 17(2).
Ceravolo, P., Azzini, A., Damiani, E., Lazoi, M., Marra, M. and Corallo, A., 2016, July.
Translating process mining results into intelligible business information. In Proceedings of the
The 11th International Knowledge Management in Organizations Conference on The changing
face of Knowledge Management Impacting Society (p. 14). ACM.
Frank, U., Strecker, S., Fettke, P., vom Brocke, J., Becker, J. and Sinz, E., 2014. The research
field “modeling business information systems”. Business & Information Systems
Engineering, 6(1), pp.39-43.
Kavanagh, M.J. and Johnson, R.D. eds., 2017. Human resource information systems: Basics,
applications, and future directions. Sage Publications.
Lugmayr, A., 2017. Information systems research in the media industry. Electronic
Markets, 27(1), pp.7-8.
Marabelli, M. and Galliers, R.D., 2017. A reflection on information systems strategizing: the role
of power and everyday practices. Information Systems Journal, 27(3), pp.347-366.
Ogiela, L. and Ogiela, M.R., 2014. Cognitive systems for intelligent business information
management in cognitive economy. International Journal of Information Management, 34(6),
pp.751-760.