Business Innovation Idea Generation Report, Semester 1

This report explores an innovative idea for a pen-structured water purifier, designed to detect harmful chemicals and toxic wastes in water. The report details the innovative process, emphasizing the inclusion of Ph level detection and potassium permanganate. It highlights the benefits, such as providing a portable device for analyzing water content, which can help in maintaining sustainability and ensuring public health. The report also discusses the technical, financial, and operational constraints, including the need for advanced technology, financial assistance for startups, and the availability of necessary elements for the product. The conclusion emphasizes the importance of understanding customer needs and mitigating constraints for successful product development. The report also includes a comprehensive bibliography of relevant academic sources.

Running head: IDEA GENERATION
Idea Generation
Name of Student
Name of University
Author Note

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IDEA GENERATION
Table of Contents
Introduction................................................................................................................................2
Description of the innovative process........................................................................................2
Benefits and significance of the idea.........................................................................................3
Technical, financial and operational constraints of the idea......................................................3
Conclusion..................................................................................................................................4
Bibliography...............................................................................................................................6

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Introduction
In the modern world, innovation is important for the success of a business as the
quality of a particular product can be enhanced by applying innovation (Bain & Kleinknecht,
2016). Organisations need to ensure that proper finances are available so that the innovation
can take place. In this case, the innovative technology that is in focus is a pen structured
water purifier that can help in detecting any type of harmful chemicals or toxic wastes in the
water. It can be effective for customers around the globe and can be used as a portable item
for testing the salinity and harmful contents present inside water.
Description of the innovative process
Continuous innovation can help in bringing about changes that are aligned with the
needs and demands of the customers. The descriptive feature of the innovative product is that
it can help in maintaining the safety of the water across the globe and ensure that proper
health care measures are obtained so that the people can lead a healthy life. The innovative
process includes the inclusion of the detecting Ph level in the process. The application of the
Ph level detection and the potassium permanganate has helped in the development of the
product for the customers. The product is based on the willingness of the customers to use it
to identify the threats that may be derived from the consumption of water.
The pen structured water purifier can help in identifying the level of toxic in the water
and the manner in which the toxic wastes can harm the people. The data that is derived from
the application of the purifier is directly transferred to the mobile so that people remain aware
of the potential dangers that may befall them while consuming the water. The aligning is
made with the business objectives so that it can be effective for the satisfaction of the
customers. At the same time certain techniques can be implemented that can help in defining

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the product and the effective utilisation of it for the benefit of the customers. For example,
one of the key attribute of the product is the development of the Ph level tester. With the
application of this, any type of harmful effluents in the product can be easily understood
before the consumption of the customers.
Benefits and significance of the idea
The benefits and significance of the idea of implementing this innovative process
includes:
 It helps in the identification of the toxic level in the water. The reason for this being
an important factor is that it provides organisations with an opportunity to maintain
sustainability. As stated by Kleinknecht (2016) maintaining sustainability along with
innovation is one of the important factors of an organisation. Therefore, it is important
that this particular innovative process can help in maintaining the sustainability of the
innovation process.
 At the same time, this process can help in analysing the water content around the
world and the manner in which the water content can be used to fulfil the
requirements of the people. The fact that it is a portable device and can be carried
around can help customers to analyse the water content in every area before
consuming it.
Technical, financial and operational constraints of the idea
Technical: The technical constraint in the idea can be of implementing latest
technology and recruiting people that are technically sound for the effective implementation
of the product. The technical constraints can be linked with the financial constraints in a way
that it hinders the innovation process to develop keeping in mind the demand of the

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customers. For example, addition of a laser beam that can instantly kill the harmful bacteria
present in the water can be implemented in the process. However, the constraint about this
particular application is there may not be any technical experts that can provide the product
with the required innovative technique.
Financial: The financial constraint in this case is the budget of the companies. For a
start up company, gaining the appropriate level of financial assistance can be problematic.
Therefore, the financial constraints can be based on the application of technology and
recruiting talented employees suitable for the job. In this case, the role of the investors can be
considered as the investors need to be convinced about the application of the product and the
manner in which it can be developed for future need. The financial assistance is required so
that the product can be developed in a manner that outlines the vision of the company and
ensures that the satisfaction of the customers is achieved.
Operational: The operational constraints of the product are to find the appropriate
elements necessary for the successful implementation of the product. It has been seen that
despite being able to apply the Ph level and Potassium permanganate in the product, the
absence of silver ion tablets can affect the productivity. The expansion of the business due to
the adherence to the technical factors may help in the development of the product. The
operational constraint that the product may have consisted of problems related to the potential
benefits of the customers. At the same time, one other important aspect that may act as
constraint is the fact that the products need to be made keeping in mind its portability so that
customers can carry it in their tours.
Conclusion
Therefore, it can be concluded that identifying the needs of the customers is important
for the success of a business. The water purifier product can help customers to continue with

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searching probable solutions so that contamination of water can be prevented. The changes
implemented in the devices are based on the constructive ideas that are present for the
innovation of the products. The application of Ph water level so that the toxic wastes can be
identified is one of the most effective innovation processes that have been implemented in the
product. However, the constraints need to be mitigated in a manner that can help in
conducting the development of the product in an efficient manner.

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Bibliography
Adams, R., Jeanrenaud, S., Bessant, J., Denyer, D., & Overy, P. (2016). Sustainability‐
oriented innovation: a systematic review. International Journal of Management
Reviews, 18(2), 180-205.
Anderson, N., Potočnik, K., & Zhou, J. (2014). Innovation and creativity in organizations: A
state-of-the-science review, prospective commentary, and guiding
framework. Journal of Management, 40(5), 1297-1333.
Bain, D., & Kleinknecht, A. (Eds.). (2016). New concepts in innovation output measurement.
Springer.
Kleinknecht, A. (2016). Innovation patterns in crisis and prosperity: Schumpeter’s long cycle
reconsidered. Springer.
Kogan, L., Papanikolaou, D., Seru, A., & Stoffman, N. (2017). Technological innovation,
resource allocation, and growth. The Quarterly Journal of Economics, 132(2), 665-
712.
Lusch, R. F., & Nambisan, S. (2015). Service innovation: A service-dominant logic
perspective. MIS quarterly, 39(1).
Porter, M. E., & Heppelmann, J. E. (2015). How smart, connected products are transforming
companies. Harvard Business Review, 93(10), 96-16.
Serrat, O. (2017). Business model innovation. In Knowledge Solutions (pp. 499-507).
Springer, Singapore.

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Tukker, A., Charter, M., Vezzoli, C., Stø, E. & Andersen, M.M. eds., (2017). System
innovation for sustainability 1: Perspectives on radical changes to sustainable
consumption and production. Routledge.
Van Oort, F. G. (2017). Urban growth and innovation: Spatially bounded externalities.
Routledge.
Vargo, S. L., Wieland, H., & Akaka, M. A. (2015). Innovation through institutionalization: A
service ecosystems perspective. Industrial Marketing Management, 44, 63-72.
Veit, D., Clemons, E., Benlian, A., Buxmann, P., Hess, T., Kundisch, D., ... & Spann, M.
(2014). Business models. Business & Information Systems Engineering, 6(1), 45-53