Analyzing IT System's Impact on British Home Plc's Objectives

This report examines the business information technology systems used by British Home Plc, a medium-sized company offering various services. The analysis focuses on how different IT systems support organizational objectives, particularly in customer relationship management, data management, and knowledge management. Task 1 explores the application of IT systems across different functions, including requirements, operations, human resources, and marketing, highlighting their impact on efficiency and productivity. Task 2 delves into how IT systems contribute to achieving objectives, emphasizing customer relationship management, quality assurance, and information security management. The report further analyzes how IT systems store and process data for knowledge management, customer relationship management, data management, and communication, covering expert systems, groupware, decision support systems, and CRM solutions. The report concludes by evaluating the impact of IT systems on business operations and overall success.

Business information
technology system

INTRODUCTION
Business information system are major activity for inter incidental procedure, using IT
infrastructure within entity to create and circularize essential information. It is very effective
method as this aids to encourage decision-making by people associated with organization within
process of attainment of objectives (THE IMPORTANCE OF INFORMATION TECHNOLOGY
IN BUSINESS, 2019). Therefore, this is effective as this to design, improve and optimally
support entity wide system and business to business process. Additionally, it comprises of
analysis and organization of business information with help of application of technical
advancement.
The present report is based on topic as 'Business Information technology system' of
British home plc. It is successful medium-sized group of company that provides the different
types of services to the customer such as supermarkets, Holiday packaging, property renting and
consultancy services. However, present report will lay emphasized on demonstrating
understanding of role of different IT system to support organizational objectives. Furthermore,
assignment will explain information technology system for customer relationship, data and
communication management and for knowledge. Evaluation will be undertaken on IT system
solution that support value added change within enterprise.
TASK 1
Analyses the use of IT system within different function of the organization.
IT system is the pool of activities and element that works in order to manage the different
departmental information and data storage. Using, information technology have increased the
demand and supply of goods by reducing the time in making and supplying goods and services.
Additionally, lack of innovation and ineffective use of advanced technology affects the growth of
an enterprise. It is effective term as this helps to organization to devise better strategies to deal
with their competitors. It has tools that are used to support processes, operations, intelligence and
IT.
Therefore, the use of IT system within enterprise defined in following manner as:
Requirements- In order to assign job role adequately, better and improved IT system needs to be
networked and secured to have speed and storage capacity. Secure means authorized personnel
have access to the data and function that aids to keep track of authorized activity. To carry out
the activities in fast manner, this is crucial to use Information technological advancement.
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Design Management and Job assignment system(DTIC) will help British Home Plc in achieving
the goal of increasing the productivity by making clear the reporting relationship.
Operations- Information Technology system to carry out the specific function to support of
operation, including payroll, employee record storage and to storing company documents. If the
entity is will run the operation in manufacturing line that this could be beneficial in schedule the
task and process while keeping quality records. Therefore, the use of IT in operation can aids to
enhance the efficiency and to improve the employee productivity. Sound Operation will help the
British Home Plc by achieving the goal profit maximization by doing operational efficiency.
Human resource department- With the use of information technology, HRM of British plc can
make plan more quickly and performance of job become effective. However, it can be stated that
the use of IT has impressive determinant on the sector of human resource management in terms
to planning, management, recruitment, training and development etc. Thus, IT can be termed out
as set of software and hardware for employees and enterprise, also this plays crucial role in
human resource redevelopment. Here the organization can use on the job training for the less
crowded employees and for more employees the organization can use online training which is
cost effective and highly productive. All this will make achieve the goal of the firm of increasing
productivity by quickly doing work and with less error due to the skill built.
Function of marketing - Marketing function is another factor that helps to British home Plc as it
has different types work so identify the needs of customer in different sector is difficult. Thus,
firm can implement the new technology such as use the digital marketing and internet helps to
identify the view of customer ( Kasemsap, 2019.). By analysing and manipulating data on
computers there can be enhancement in precision of campaigns of marketing. Thus, technical
advancement to improve the customer relationship management. In addition to this, market
automation is the use of software and services of web based to manage, execute and automate
marketing task and processes.
The ways how IT systems contribute to the achievement of objectives of British Home Plc.
Information technology is one that helps British Home Plc. for making innovative and
making its all utility more effective (Tan, 2019 ). Thus, firm need to identify the contribution it
makes by analyzing the importance in the business operations. So, British home plc. Implement
the new technology in the business in order to achieve the goal. The system used here are the
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CRM in which is used to achieve the goal of the British home Plc by increasing the sales, There
are importance and contribution of IT department which described as -
Customer relationship management- Customer relationship management defined as use
efficient customer service skills. It is defined as strategy that enhance value of existing customers
and improve overall efficiency of the company. Thus, information technology allows ways to
retain repeat customer with use of loyalty card and supports to carefully track the relationship
with customers. IT helps to bring easy payment options, human interaction etc. CRM is the IT
software which is used for the maintaining relationship with the customers and also brings new
customers. This helps the company to increase the sales and achieve the objective of profit
maximisation.
For example- British Plc maintain regular interaction with customers in terms of needs, wants
and trends. Thus, timely assistance to customer enhance the brand image of enterprise.
Quality assurance- It is term that aids to prevent mistakes and defects in manufactures
commodities and avoiding problems at time of delivery of products and services to customers.
Additionally, quality management put their major focus on providing confidence that quality
requirement will be full filled. Henceforth, information technology must be use to maintain the
validity of information and to achieve the all quality parameters that can aids to bring
competitive advancement. Thus, better use of technical advancement leads to provide better and
efficient services to customers. SQA (System Quality Assurance) can be used by the British
Home Plc in order to ensure the quality of the service which will help in achieving the objective
of providing high quality product and this will be achieved by the company by assurance of the
quality.
Information Security Management – This is another benefit of information technology it helps
to business to protect the customer data and corporate confidential information (Hitpass and
Astudillo, 2019). Thus, IT aids to business to keep secure the data regarding the financial,
stakeholder information. It is the best tool that helps to business as they protect their customer
data from the hacker. With the use and adoption of Bring Your Own Device (BYOD) policies, it
gives the ideas to manager that employees only use mobile devices for the purpose of complete
the work and achieve the target of the business. Like British home PLC allow its employees to
bring their own device to office which help them to achieve organizational objective to manage
their data and privacy. The software used for the company can be Security Management
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Software which will help organization in achieving the goal of security optimisation by
providing high security for the data.
TASK 2
Analyise different way in which the IT system have store and process the data for knowledge
management, customer relationship management, data management communication.
Information system is the integrated process of collecting, storing and processing of the
data for providing the information to solve the relevant problems. It is the mixture of human and
technical resources that used to provide storage, computing , distribution and communication of
the data.
Information system for knowledge management
For the survival of an organisation , knowledge is an important part which helps in
providing the competitive advantage to the employee as well as organisation. With help of
information system, the data is processed and converted into knowledge which helps in taking
the informed decision(Coffing and Bonfiglio, 2017). There are basically two types of knowledge
that is data in term of figure and fact and later one is the interpretation that is captured on the
basis of experience. The development of knowledge management system is done to capture,
creates, define, tag and have circulation of information to increase the productivity of company.
There are 3 roadways to managing knowledge management system (KMS) are that with the help
of management system, the British home group will be able to utilize knowledge along with
experience to improve the efficiency. The company will be able to create a healthy work
environment which will facilitate the improvement in the longer term.
There are different types of KMS based on structure and requirement of company such as
Expert system
The expert system will help the company to acknowledge the information regarding the different
demand of the customers from the experts. There will be easy to understand the change in the
demand of customer with the help of experts experience and knowledge.
Group-ware
In the scenario of globalisation, the team members of the company are spread across the world. It
is important for team to collaborate for the development of various products . This system helps
the company in sharing calender, project activities and instant messaging. The company will able
to coordinate from the different employees in different location n and increase the level of
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coordination which will have the positive impact on the success of company( Treiblmaier and
Beck, R. 2019).
Decision support system
It is the computerised program used to have the support determination along with judgement and
course of action in the business. There would be proper analysis of the massive amount of the
data for compiling comprehensive information to solve the problem or have the decision
making.. For example the British home group want to analysis the data regarding the preference
of the consumer then the this system will be used to have decision making.
Share point
This system enable the users to store the files at single location in multiple version which helps
the employees to search documents through different folders. This will help the employee to
have the to have the flexible information or data to analysis the various situation and turns the
challenges out in productivity.
Information system for customer relationship management.
CRM systems which are cloud based provides complete mobility. With the help of CRM
system there is improve relationship among customers and company which increase having
interaction with company for solving the issues related to the services. The customer will grow
the faith in the company and would increase the demand among the potential customer.The
customer will be aware of the practice that are marketing place in the company for the longer run
in increasing the productivity. The CRM systems helps in ensuring the efficiency and accuracy
by addressing the challenges by providing actionable insight which transform the British home
groups. It helps in understanding customer in better ways along with cross selling and up selling
opportunities to gain competitive advantages.
There are basically three CRM systems-
Operational CRM – It is used to better manage the day to day operations such marketing and
sales and complete journey of customers. The day to day task will be implemented and have the
coordination among the employees which will be effective for company.
Analytical CRM- It helps to track the interaction of customer and improve acquisition and
retention process of customer. This can help the company in have the trace record of the
potential customer to increase the productivity .
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Collaborative CRM- This helps in strengthening the engagement across the various departments
such as suppliers and stakeholders.
There are many of the CRM solution that can be in the British home groups organisation
including the cloud CRM are sales force, sugarCRM, Really Simple System, NetSuite CRM,
Zoho and Microsoft Dynamic CRM.
Information system for data management.
Data management is management of inter related data which helps in the efficient
decision making ,additions and deletion of data and organise it in the form of tables , views
reports etc. Information system is introduces in the management of data termed as data base
management system( Sousa and Rocha, 2019). It the integration of programmes which works as
interface data base and application of programme. The basics of DBMS are such as architecture,
data model, schemas, data independence, E-R model, relation model, RDBMS( Relational
database management system) and storage and structure of file. Issues that are solved with the
implementation of IT in data management-
Redundancy and Inconsistency of Data – Data used to became redundant as if get copied
in any places or sometimes doesn't match with each other. There can inconsistency if due to
typing errors or lack of inundation. This issue is solved in databases management system as the
there are data store according to the need of the company in managing the in formation according
to different customers and challenges.
Difficulty is accession the data along with lack of recovery or backup the process of
accessioning the data used to became very tedious and there us no incorporation of backup if the
file get lost or corrupted.
With the help of the RDBMS and DBMS, there is the easy way in identification of the primary
key which well make the company to have the easy accessibility analysis the information in the
challenging situation and increase the productive among the employees.
Information system for communication.
Communication refers to share of exchange of information,views and thoughts between
the individuals through different medium but with the involvement of information technology it
becomes communication with the usage of hardware and software communication tools. There
are different types of communication system that leads to smooth and efficient flow between the
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parties such as the optical information in which the communication lights used to travel through
the optical fibre.
Tactical communication that can be varies according to the changes in the conditions of
environment and other situation. This help in maintaining the connectivity among the employees
and the customer to increase the efficiency and effectiveness.
TASK 3
Evaluate how IT system can used to support value added change in improving business
operation, performance and sustainability.
In the era of fierce competition and digital age, it is important for managers to be
completely aware about the receptive to evolving changes. One of the rapid changes that comers
in the business is within the information technology. The changes in the system as contributes in
the advancement in computing and technology. Therefore, it is very important for the company
to have the recognizance of contribution of information technology in effectiveness of business.
Innovation opportunities.
In development of information technology, the implementation of the Knowledge
Management System will help in analysing the different situation and demand of the customer
with the advice of the experience experts. It will help in identifying the various threat and
opportunities. The company should identify the opportunities and then implement it into the
business( ). As the British home groups is dealing in retailing and travel and tourism then the
company should identify the best opportunities. The company needs to develop the various
strategies which IT system can be there to increase the productivity. With the implementation of
such information system, company should easily analysis the needs and demand and have the
proper forecasting and gain competitive edge in the market.
Customer Delight.
The product life cycle management software is the software which is expecting the
highest growth in developed and developing countries. Nowadays the company has understand
the value of the PLM software as it is helping in reduction of the cost in both the terms of
acquisition and implementation.
As the proliferation of IT system has made the reduction in product life cycle , reduction
in margin and brought various new product in the market. Due to reduction in cost and margin
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and product life cycle, it will automatically serve the customer with premium quality product
with low cost.
In addition to that there will be data warehousing and analytical capabilities in the IT
system that can help in collecting the feedback of customers to develop the business product and
meet the expectation of the customer. The customer delight will lead to the base of loyal
customer along with brand ambassador.
Organisational and Workers productivity
British home groups requires different types of IT system as to rescue distinctive process
and requirement. Each transaction of business makes it productive as it ensures the routine
process of capturing and acted upon effectively such as the sales transaction, cash,
payroll(Holsapple, Sena and Wagner, 2019). the company is required to have the
implementation of the Database Management System and office automation system. The data
base management system refers to inter related data which helps in the efficient decision
making ,additions and deletion of data and organise it in the form of tables , views reports etc.
With the implementation of this system, the company would have the greater opportunities of
identifying the various competitive edge. The company will be able to analysis the problem
towards the different solution.
There is the requirement of executive decision making with effective leadership
internally as well as externally for the strategy deviation in company. There is successful
increase in the productivity of employees with the implementation of information system in
company. There is sustainable increase in the email, videos, conferencing and white board
collaboration across the different department and organisation. This collaboration have the
assurance smooth execution and implementation of projects geographies and location.
Value add for organisation.
Executive decision support system and business transaction system makes the
contribution in overall development of business and overall productivity. The use of the
effective support system can leads to have the proper identification of the problem by the top
level management. The proper rectification can lead to have achievement of the short term and
long term goals. The business get effect in improvement in the productivity and effectiveness of
business with the implementation of information system in British home groups. The
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organisation structure, management style and overall business environment have the highly
dependence for implementation information system.
On and over with the implementation of different information system can help in
achieving the the low cost, improved productivity an top line growth and competitive
advantage in market with the help of correct development, deployment and the correct usage.
There are more contribution in the development of the company with implementation of
the information system in company business as it help in the assistance of the making the
decision. This help in the making of the strategic plans as to achieve the competitive advantage
and the informations system helps in the formulating the strategic plan and makes the decision
for the longevity and prosperity of company.
For the accurate development of the company, there should be proper leadership in the
which can help in proper guidance in through transition period top make the potential benefits to
the company( Kamariotou and Kitsios, 2019). There is the sustainable development in the
productivity and the by adding the support value in improving the business operation,
performance and productivity.
TASK 4
Recommend the IT solutions
In British home groups the main problem that the company is facing after the successful
launch of the company is in downfall of the sales. The company has identified major issues for
the rectification. The company will implement various strategies along with the identified issues
to bring improvement in present situation.
The recommendation on the basis issues identified in company are-
1. The issues of increased cost and improper management of data across different location
and department.
The company can establishes the ERP ( enterprise resource planning) software which
integrates all aspect of business including the availability of raw material along with
management and operation of inventory planning of production to financial stability and
customer satisfaction. It will helps in British home groups to maximize efficacy, increase in on
time delivery along with satisfaction of customer service.
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2.The company is facing the issues in proper preparation, analysis and communication of
business information.
XBRL (extensive business reporting language) is the free global available framework
of the accounting standard in business information exchange. With the implementation of the
XBRL the semantic expression is allowed in business reporting. It will help in the preparation of
financial records with the elements of taxonomy( Benckendorff, , Xiang and Sheldon, 2019).
The advantage of the implementation of this software as it helps in the reduction of cost, more
realisable, more accuracy in handling the data and financial information. XBRL tagging is the
list of computers readable tags that helps the company is assessing the labels in systematic order
of thousand of financial data which may include the long term statement of finance and related
disclosers of footnote. With the implementation of XBRL (extensive business reporting
language), British home groups will be able to analysis the accurate and reliable the different
business information and financial data which can help in better forecasting and increase in sales.
3. Fraudulent activities are practised by the management in the British Home Groups.
The company has noticed many time the misrepresentation of the financial data and other
fraudulent practices. So to have the rectification of these types of error, British home groups
can have the implementation of the Auditing information system in various department.
Auditing information system is refers to the IT audit is important to have the assurance the
system that are implemented in the company are safe and secure along with that provide re table
information and properly managed to achieve the intended benefits. The information will be
gather on the reverent to control and have the sectional in them. With the implementation of this
technology of auditing company can have safeguard corporate assets which will maintain the
integrity in company practices.
4.Error on proper financial planing and forecasting of needs of the British Home Groups.
To resolve the issues of proper financial planing and forecasting , there can be
implementation of the financial planning system. The company is more to have the access to
the financial planning as to build the comprehensive portfolio for making the future prediction
about the future cash flow, values of assets and the plans withdrawal of the basis of the
information is current available. The company is required to have the formation of strategic
planning as to achieve the competitive advantage in the market. The basic implementation will
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help the company to achieve the long and short term goals. Mainly these strategic planning is
mainly under the heads of the finance department which look after the operation.
Forecasting is the deception making in which business with the help of present
information and the past information will predict the future growth. With the help of successful
implementation, the company can develop the business by analysing the financial ratios of the
company. This helps in perceiving the economic condition along with the development of the
company.
Financial ratio in the company helps in analysing and producing the various resources to
compare the performance of the companies with the different companies. Ratio analysis the
invalids the evaluation of the performance and the financial heath identify the working of the
organisation. There are basically for major big and small to identify the strength and weakness
of the company to have the proper evaluation of the working. The 4 major ratio are thee
liquidity, leverage, operating and probability of the company (Raisinghani and Idemudia, 2019).
5. The issue in accessibility and theft of data.
The company has faced the issues of impeccability of information or the data of the client
from different location along with the damage and theft of data. Foe solving this problem, the
company is suggested to have the implementation of the cloud computing in the company. It can
be introduces with comparative work is the storage of data in the in cloud computing storage
form. The data is managed and put in the form is maintained, managed,backed and remotely
stored in the logically happening. The company is required to have the formation of strategic
planning as to achieve the competitive advantage in the market there is the basic 3 steps
implementation that are planning, controlling and forecasting that will help the company to
achieve the long and short term goals of the organisation. This is the most important factor while
using the technology in the business it helps to improve the customers Shopping experience.
Thus, it contributes to identify the view of customer related to the services and also identify the
degree of loyalty with the company.
CONCLUSION
From the following report it can be interpretative that the British company has lack the
sales and profitably as they were only high level income group target in the market. Information
technology system is the pool of activities and element that works in order to manage the
different departmental information and data storage. Thus, firm need to identify the contribution
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it by analysing the importance in the business operations. As the British home groups is dealing
in retailing and travel and tourism then the company should identify the best opportunities. The
company needs to develop the various strategies which IT system can be there to increase the
productivity. The company is having the development of various business that will help in the
development of the veracious department in making the company effective and efficient. The
implementation of the technology has became as important part in the development of the
resources.
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