Business Futures Report: Leadership, Responsibility and Social Media

This report provides a comprehensive analysis of business futures, focusing on various leadership approaches such as innovative, authoritative, and transformational leadership, and their relevance in a multi-cultural context. It examines organizational responsibility, the distinction between private, public, and third-sector institutions, and the impact of responsible leadership. The report also explores the evolving relationship between business, government, and civil society, and assesses the influence of social media on business organizations. Using Tesco as a case study, the report demonstrates an understanding of specialist areas, critical reflection on concepts, and an examination of key techniques for navigating business challenges, particularly in light of the COVID-19 pandemic.

Business Futures

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Different Approaches to leadership and their relevance in a multi-cultural context...................1
Organizational Responsibility and Responsible Leadership........................................................3
Critical examination of evolving and complex relationship between business, government and
civil society..................................................................................................................................6
Impact of Social Media on Business Organizations....................................................................8
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Business Future refers to the different types of approaches which are undertaken by a
particular organisation in order to ensure that the future of the business can be managed in the
right manner effectively and efficiently in the right manner (Beamish and Lupton, 2016). For this
purpose, there is a requirement for the organisations to make sure that the right decisions are
taken for the short-term, medium-term and long-term in the future. The global pandemic of
COVID-19 has forced the different types of organisations to think about their future in a detailed
way which will help them a lot to be able to deal with this situation of uncertainity in the right
way. For this report, Tesco has been chosen. It is a British Company which deals in groceries and
other related products and services. In this assignment, detailed focus will be made on
demonstration of understanding of specialist areas, critical reflection on different types of
concepts, critical examination of evolving and complex relationship. Additionally, specific
analysis on acquiring of advanced knowledge and understanding of key techniques will be made
as a part of this particular project.
MAIN BODY
Different Approaches to leadership and their relevance in a multi-cultural context
There are different types of approaches of leadership which are required to be considered
to be used by the managers in order to raise the overall level of efficiency and effectiveness
within the organisation (Blay and et.al., 2018). Therefore, the following approaches of leadership
will be considered by Tesco for this particular purpose by the leaders and managers-
 Innovative leadership- In this type of leadership, the different types of leaders use their
innovative skills and techniques in order to grasp the situation and take the desired action
properly (Buckley, Doh and Benischke, 2017). In Tesco, this type of leadership has to be
displayed by the leaders so that they are able to sustain in the global uncertainity caused
due to the impact of the COVID-19 pandemic.
 Authoritative leadership- In this type of leadership, the leaders of the organisations
make sure that they are making the use of their authority in the right manner to take
appropriate decisions effectively and efficiently (Dentchev and et.al., 2018). Therefore,
In Tesco this can be helpful in ensuring that the proper policies are framed so that the
situation of the COVID-19 pandemic can be dealt with in a right way.
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 Pace-setter leadership- In this type of leadership, the focus is put on setting the right
pace in the organisations for the purpose of taking the desired actions in the right way.
This type of leadership has to be displayed by the leaders of Tesco so that they can deal
with the situation of COVID-19 pandemic in the right way by taking proper decisions in
the future.
 Servant leadership- In this type of leadership, the focus is put by the leaders on ensuring
that the authority to take different types of decisions is given to people and thus they can
take these decisions in the right way. In the context of Tesco, this can be quite helpful in
ensuring that the people in the organisations are entrusted important responsibilities so
that the decisions can be taken to deal effectively with the situation of COVID-19
pandemic.
 Transformational leadership- In this type of leadership, the leaders put their focus on
ensuring that the overall transformation of the organisations can take place appropriately
(Di Francescomarino and et.al., 2017). For a company like Tesco, this is required so that
the dynamic changes which will occur in the organisation as a result of the impact created
by the COVID-19 pandemic can be dealt with effectively and efficiently. This will help
in ensuring that the right decisions can be taken.
 Charismatic leadership- In this type of leadership, the leaders make sure that they are
able to display the required charisma and ensure that they are able to influence their
followers in the right way in the organisation (Gast, Gundolf and Cesinger, 2017). In a
company like Tesco, this can be quite helpful in ensuring that the company is able to deal
with the uncertainties and the changes in the right way effectively and efficiently.
Further the leaders of a company are required to make sure that they are able to understand some
key specialist areas of the leadership in the right way. Thus the leaders of Tesco are required to
make sure that they can understand the following specialist areas-
 Organisational well-being and engagement- It is important for the organisations
because this can help in ensuring that the overall well-being and engagement of the
different types of employees within the organisation can be done in a proper manner
(Heisig and et.al., 2016). In Tesco, this can help a lot in ensuring that the employees are
satisfied and can progress towards the attainment of their own goals and objectives in the
future.
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 Productivity and Goal-setting- In the organisations, it is important that the focus is put
on this particular area which can ensure that the employees are highly motivated towards
the attainment of their particular goals and objectives. In an organisation like Tesco, this
can be helpful because this can help the company to be able to set specific goals and
objectives for the future and use appropriate methods and techniques for ensuring their
attainment in the right manner.
 Creative Thinking and Continuous Improvement- In the firms, the importance is put
by this particular specialist areas because it can help a lot in ensuring that the use of these
measures is done in right manner so that the organisations can bring out improvements as
desired by them. In Tesco, this can be helpful in dealing with the uncertainty caused due
to the COVID-19 pandemic.
 Effective Process- In the organisations, it is crucial that the leaders are able to identify
the various types of processes which will be quite helpful in ensuring the development of
the leadership skills and qualities. Thus, a company like Tesco is required to make sure
that these particular processes are used so that it is able to take appropriate decisions for
the purpose of dealing with the impact created by the COVID-19 pandemic.
Organizational Responsibility and Responsible Leadership
Organizational Responsibility- It refers to the level of responsibility which is displayed
by the different types of managers within an organization which can help them to ensure that
they are able to attain the specific goals and objectives related to the organization in the future
effectively and efficiently (Iammarino, McCann and Ortega-Argilés, 2018). It means the way the
people in the organization are able to ensure that they are taking different types of actions in a
proper way so that the attainment of the various types of goals and objectives can be attained in
the right way. In this way Tesco will be able to ensure that the overall level of efficiency and
effectiveness can be raised in the right manner.
Responsible Leadership- It is a process through which interaction is done with a wide
range of stakeholders so that the attainment of common goals and objectives can be done
effectively and efficiently (Japparova and Rupeika-Apoga, 2017). In the context of Tesco, this
means that the managers will be able to make sure that they are displaying it so that they are able
to attain the specific goals and objectives in the future.
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There is a particular distinction between Organizational Responsibility and Responsible
Leadership. An explanation of this distinction is as follows-
Distinction between Organizational Responsibility and Responsible Leadership
Basis Organizational
Responsibility
Responsible Leadership
Definition It refers to the level of
responsibility which is
displayed by the managers so
that they are able to ensure that
the attainment of the particular
goals and objectives can be
done.
It means a process through
which the interaction is carried
out with the different types of
stakeholders so that the
attainment of the common
goals and objectives can be
done in the right manner.
Scope The scope of Organizational
Responsibility is quite limited
as it is limited to the
organization.
The scope of Responsible
Leadership is quite vast as it
covers the different types of
leadership qualities displayed
by the leaders.
Leadership skills and
qualities
It requires the display of basic
leadership skills and qualities.
It requires the display of high-
level leadership skills and
qualities.
Both the concepts of Organizational Responsibility and Responsible Leadership have
their own implications on Private, Public and Third-Sector Institutions. These can be explained
in the following manner-
Private Institutions-
In Private Institutions it is quite important that the concept of Organizational
Responsibility is followed which helps in ensuring that these institutions are able to attain their
specific goals and objectives in the future effectively and efficiently (Larson and Chang, 2016).
Therefore as Tesco is a Private Institution it has to make sure that the responsibility to take
decisions is given to the managers so that they are able to take the various types of decisions
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highly effectively and efficiently which will help in ensuring that the short-term, medium-term
and long-term goals and objectives can be attained.
In these institutions the following of concept of Responsible Leadership helps a lot in
ensuring that the leaders are able to achieve a higher-level of efficiency and effectiveness in the
right manner. This can help them a lot to be able to fulfil their roles and responsibilities in a
better manner so that the short-term, medium-term and long-term goals and objectives can be
attained. Thus it is required in Tesco.
Public Institutions-
In Public Institutions it is very important that the concept of Organizational
Responsibility is followed. This is so because it helps in ensuring that these institutions are able
to understand the wide range of needs and requirements of the people and take the required
actions accordingly which will help a lot in ensuring that the attainment of the goals and
objectives can be done in the right manner. In an organization like BBC it can help a lot in
ensuring that it stays focused on the attainment of goals and objectives.
In these institutions it is quite important that the concept of Responsible Leadership can
be followed which will help a lot in ensuring that the leaders can not only meet out he needs and
requirements of the organization but can also help a lot in meeting out the needs and
requirements of the people in the society in the right manner. In an organization like BBC it can
be quite useful in order to ensure that the overall level of efficiency and effectiveness can be
raised in a proper manner.
Third-Sector Institutions-
In Third-Sector Institutions it is crucial that the concept of Organizational Responsibility
is followed (Saura, Palos-Sanchez and Correia, 2019). The reason for this is that these
institutions provide voluntary services to the people and do not aim for earning of profits.
Therefore it becomes quite important that these institutions are able to ensure that they can
contribute towards the well-being of the people which will become possible only when the
managers display Organizational Responsibility. Therefore in this way the managers of Age UK
will be able to ensure that the attainment of the specific goals and objectives can be done.
Also, In these institutions it is important that the concept of Responsible Leadership is
followed because in this way it will be quite helpful in ensuring that the leaders become more
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responsible towards the attainment of the desired goals and objectives of the organization and
can also devise a particular strategy in order to be able to effectively and efficiently contribute
towards the betterment of the society in the right manner. Thus in this way the managers of Age
UK will be able to make sure that the attainment of the goals and objectives can be done.
Critical examination of evolving and complex relationship between business, government and
civil society
There is a particular evolving and complex relationship which is shared between
business, government and civil society (Schaltegger, Hansen and Lüdeke-Freund, 2016). An
explanation of this relationship can be done in the following manner-
Relationship between Business and Government-
Business and Government share a strong relationship with each other. The reason for this
is that the businesses have to take permission from the Government in order to be able to ensure
that they are able to effectively and efficiently set up their range of operations and can function
quite smoothly.
In the context of Tesco, it is important that it shares a relationship with the Government
which will help it to be able to make sure that it can effectively and efficiently manage its range
of business operations. Also, it is essential that the change which the government brings out in
the rules and regulations regarding the conducting of various types of business activities are
followed by the organization in the right manner so that the operations and the functioning of the
business can be carried out in a smooth manner.
Relationship between Business and Civil Society-
Business and Civil Society also share a strong relationship with each other. Businesses
nowadays have to ensure that they fulfil Corporate Social Responsibility i.e. CSR. Therefore, In
this way it can be said that the companies like Tesco are required to make sure that they can
effectively and efficiently identify their CSR and plan out a range of different types of activities
so that it can be fulfilled. Therefore, In this way it can be said that the development of this
particular relationship can help a lot in ensuring that the overall efficiency and effectiveness can
be enhanced in the right manner.
Further the members of the society can have a wide range of needs and requirements
which are to be fulfilled. Thus it is important for the businesses like Tesco to be able to identify
them and use appropriate methods and techniques in order to be able to fulfil them properly. In
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this way the managers of the businesses are able to ensure that the overall efficiency and
effectiveness level can be developed in a proper manner to be able to meet out these needs and
requirements so that value can be added to the society in the right manner.
Relationship between Government and Civil Society-
The Government of a particular country sets out a wide range of rules and regulations
which are to be followed by the members of the civil society (Vendrell‐Herrero and et.al., 2018).
Thus it is quite important that the Government is able to effectively and efficiently attain the
different types of goals and objectives in a proper manner.
Thus it is quite important that the members of Civil Society are able to follow the
different types of rules and regulations of the Government which can be quite helpful in ensuring
that the law and order situation can be maintained. Thus for a company like Tesco it becomes
important that the people of the organization are able to effectively and efficiently manage
everything in the right manner so that the needs and requirements of the society can be met out.
Ethical and Corporate Social Responsibilities refer to the responsibilities which are
required to be fulfilled by the managers of the organization so that they are able to effectively
and efficiently contribute towards setting of the different types of ethical policies which will help
in smooth functioning of the organization. Thus Tesco is required to make sure that it can
identify the way Ethical and Corporate Social Responsibilities can be fulfilled in a proper
manner.
For this it is needed that it follows the government rules and regulations so that its ethics
and corporate social responsibility can be set in the right manner effectively and efficiently.
Therefore, In this way it can be said that the company is able to fulfil them which will not only
help it in being ethical but will also help it in adding the required value towards the society in a
proper manner.
Also it is required that the company is able to understand the wide range of different
types of needs and requirements which the members of society can have. This will be helpful in
ensuring that it can fulfil these particular needs and requirements by framing out its ethical
policies accordingly and also the corporate social responsibility can be fulfilled by understanding
these needs and requirements and developing products and services accordingly.
Further, the relationship between the business and civil society is important to be
considered for the purpose of implementation of ethical policies and corporate social
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responsibility because it will help in ensuring that the businesses are able to set particular goals
and objectives for this particular purpose which will help them in becoming ethical and fulfilling
their responsibility towards the society.
Also, the relationship between the Government and Civil Society has to be examined by
the managers of the businesses. This can be particularly quite useful in order to ensure that the
businesses are able to effectively and efficiently manage their wide range of needs and
requirements in a proper manner. The Government creates various rules and regulations which
have to be followed by the people. Thus, In this way it can be said that the company needs to
make sure that in this way it is able to fulfil Ethical and Corporate Social Responsibilities in a
proper manner.
Thus, it can be said that all of this have to be considered by the different managers of
Tesco so that they are able to effectively and efficiently manage the wide range of different types
of needs and requirements in a proper manner. The company will be able to make sure that it
fulfils the Ethical and Corporate Social Responsibility in a proper manner effectively and
efficiently.
Impact of Social Media on Business Organizations
Social Media refers to the interactive technology through which the different types of
users can connect in a right way with each other which helps in maintaining a seamless
connectivity with each other. Nowadays, it has become necessary for the businesses because they
are required to appeal to a wider category of customers in the future and thus its use can be quite
helpful in ensuring that the overall level of profitability can be enhanced in the right manner.
Therefore, it can be said that its use is quite essential for the business organizations to be able to
progress in the market. Thus its use requires that significant investment is made by the business
organizations in it so that they are able to appeal to a mass range of the customers quite
effectively and efficiently. For this they are required to make use of different types of social
media platforms which will help them to appeal to different types of customers in the market.
Thus, In Tesco the use of Social Media can be highly important so that the company is able to
ensure that the wide range of needs and requirements can be met out. The impact which it puts
on the different types of business organizations has been explained as follows-
Categories of Social Media-
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 Social Networking Sites- There are different types of social networking sites like
Facebook, Twitter, LinkedIn etc. which can be used by the people. These put an impact
on the various types of businesses. In a company like Tesco it is important that the
business is able to be present on these social networking sites in order to be able to
seamlessly connect with the different types of customers so that these seamless
connectivity can be maintained with them.
 Discussion Forums- These are the Discussion Forms like Reddit, Quora, Digg etc. They
can be used by a range of organizations so that they are able to make sure that the
discussions can be held in a regular way with the different types of customers in the
market. Thus, for Tesco the use of these particular forms is essential so that the customers
are able to present their views and feedbacks on the range of products and services
provided by it so that the scope of improvements can be identified and the appropriate
rectifying steps can be taken so that these particular improvements can be carried out in
the right manner.
Social Media Tools-
 Google Trends- It is a popular social media tool which is used by the business
organizations. It is a website which helps in ensuring that the overall analysis of the
different types of search queries effectively and efficiently (Senyo, Liu and Effah, 2019).
Tesco can therefore make sure that the overall analysis of the search queries which are
made by the people can be done so that the products and services can be developed in a
proper manner. This will help in ensuring that the level of profits can be maximized.
 ContentCal- It is a social media tool in which the social media planning for individuals
and teams can be done in a proper manner. Therefore, for the managers of Tesco it
becomes quite important that they are able to make the use of this tool so that they can
attain a higher-level of efficiency and effectiveness.
 MailChimp- It is a platform through which social media management of the business can
be carried out in the right manner. Therefore, In this way it can be said that Tesco is a
company which is able to carry out its social media management effectively and
efficiently by ensuring that the customer lists are prepared and thus the different types of
emails are sent to the customers.
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