LUC MBA IMCM College: Motivation Driver and Business Objectives

This assignment, prepared by a student for the LUC MBA IMCM College, delves into the critical aspects of motivation within organizational behavior. It begins with an introduction to organizational behavior, emphasizing the roles of managers and employees and the significance of leadership. The assignment defines motivation as a process of stimulating individuals to achieve goals, highlighting factors such as the desire for money, success, and teamwork. It outlines the three stages of the motivation process: a felt need, a stimulus, and satisfaction of the need. A significant portion of the assignment is dedicated to Maslow's Hierarchy of Needs Theory, explaining the five levels of needs: physiological, safety, social, esteem, and self-actualization. The importance of motivation is discussed, emphasizing its role in utilizing human resources, improving employee efficiency, achieving organizational goals, building relationships, and ensuring workforce stability. The assignment also covers essential features of a motivation system, including performance appraisal, flexible work arrangements, alignment of individual and organizational goals, participative management, monetary and non-monetary rewards, and supportive supervision. Finally, it explores various motivation techniques such as self-evaluation, staff familiarity, providing benefits, feedback, acknowledging achievements, effective time management, stress management, counselling, learning opportunities, and effective communication. The assignment concludes by emphasizing the importance of allowing employees to find their niche and actualize their potential for optimal motivation and organizational success.

Program LUC MBA
IMCM College Batch - 1
Candidate Wai @ Wai Lwin Aung
Assignment Title Organization Behavior– Business Objective Accelerator / Motivation Driver
Reference Andrew J. DuBrin - Fundamentals of Organizational Behavior-Academic Med
(Page– 137 to 160)
Date of submission 16th May 2022
Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
1

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Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
Table of Contents
1 Introduction
2 What is motivation
3 Motivation Process Factor
4 Maslow’s Hierarchy of Needs Theory
5 Importance of Motivation
6 Essentials / Features of the Motivation System
7 Motivation Techniques
8 Conclusion

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
3
Introduction
Organizationalbehavior is the understanding ofbehavior ofall the people involved in the organization and who
contribute their effort for the benefit ofthe organization.In the present context oforganizationalbehavior,the
importance ofthe role ofthe managers and the employees in an organization have been explained taking into
consideration their interaction and behavior within the company. As of analysis has been done on the role of lea
motivational theories and relevant theories have been summarized to give support to the understanding.

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
4
MOTIVATION is the word derived from the word’motive ‘which means needs, desires, wants or drives within the
individuals. It is the process of stimulating people to actions to accomplish the goals. In the work goal context
psychological factors stimulating thepeople’s behavioral be–
● Desire for money
● Success
● Recognition
● Job-satisfaction
● Team work, etc .
One of the most important functions of management is to create willingness amongst the employees to perfor
in the best of their abilities .Therefore the role of a leader is to arouse interest in performance of employees in
their jobs.

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
5
The process of motivation consists of three stages:-
1. A felt need or drive
2. A stimulus in which needs have to be aroused
3. When needs are satisfied , the satisfaction or accomplishment of goals

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
Maslow’sHierarchy of Needs Theory
Abraham Maslow is wellrenowned for proposing the Hierarchy of Needs Theory in
1943. This theory is a classical depiction of human motivation. This theory is based on
the assumption that there is a hierarchy offive needs within each individual.The
urgency of these needs varies. These five needs are as follows:
1. Physiologicalneeds - These are the basic needs of air,water,food,clothing and
shelter. In other words, physiologicalneeds are the needs for basic amenities of
life.
2. Safety needs - Safety needs include physical, environmental and emotional safety
and protection.For instance-Job security,financialsecurity,protection from
animals, family security, health security, etc.
3. Socialneeds - Socialneeds includethe need for love, affection,care,
belongingness, and friendship.
4. Esteem needs -Esteem needs are oftwo types:internalesteem needs (self-
respect, confidence, competence, achievement and freedom)and external esteem
needs (recognition ,power , status, attention and admiration).
5. Self-actualization need-This include the urge to become what you are capable of
becoming / what you have the potentialto become .It includes the need for
growth and self-contentment . It also includes desire for gaining more knowledge,
social-service,creativity and being aesthetic.The self-actualization needs are
never fully satiable.As an individualgrows psychologically ,opportunities keep
cropping up to continue growing6

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
7
Importance of Motivation
Motivation is a very important for an organization because of the following benefits it provides:
• Puts human resources into action
Every concern requires physical,financialand human resources to accomplish the goals.It is through motivation that the
human resources can be utilized by making full use of it. This can be done by building willingness in employees to
will help the enterprise in securing best possible utilization of resources .
• Improves level of efficiency of employees
The levelof a subordinate or a employee does not only depend upon his qualifications and abilities. For getting bes
work performance, the gap between ability and willingness has to be filled which helps in improving the level of p
of subordinates. This will result into-
Increase in productivity,Reducing cost of operations, and Improving overall efficiency
• Leads to achievement of organizational goals
The goals of an enterprise can be achieved only when the following factors take place :-
There is best possible utilization of resources and co-operative work environment,
• Builds friendly relationship
Motivation is an important factor which brings employees satisfaction. This can be done by keeping into mind and
incentive plan for the benefit of the employees.
• Leads to stability of work force
Stability of workforce is very important from the point of view of reputation and good willof a concern. The employees an
remain loyal to the enterprise only when they have a feeling of participation in the management.

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
8
Essentials / Features of the Motivation System
● Performance appraisal system should be very effective.
● Need to set the designated motivation system in every organization.
● Ensure flexibility in working arrangements. The jobs should be redesigned or restructured according to the requirement of
the alternatives to job specialization - job rotation, job enlargement, job enrichment, etc. could be used.
● The individual/employee goals setting must be aligned with the organizational goals.
● The management approach should be participative. All the subordinates and employees should be involved in decision- ma
● The motivation system should involve monetary as wellas non-monetary rewards.The monetary rewards should be correlated to
performance. Performance should be based on the employees’ action towards the goals, and not on the fame of employees.
● “Motivate yourself to motivate your employees” should be the managerial approach.
● The managers must understand and identify the motivators for each employee.
● Motivation system should encourage supportive supervision whereby the supervisors share theirviews and experiences with their
subordinates, listen to the subordinates views, and assist the subordinates in performing the designated job.
● The motivational system has to be monitored and modified based on the situation and according to theorganization’srequirement .

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
Motivation Techniques
Employees are the building blocks of an organization. Organizationalsuccess depend son the collective efforts of the employees .
The employees will collectively contribute to organizational growth when they are motivated.
• Evaluate yourself - In order to motivate, encourage and control yourstaff’s behavior, it is essential to understand, encourage and
control your own behavior as a manager.
• Be familiar with your staff - The manager should be well acquainted with his staff. The more and the better he
the simpler it is to get them involved in the job as wellas in achieving the team and organizationalgoals.This willalso invite
staff’s commitment and loyalty
• Provide the employees certain benefits- Give your staff some financialand other benefits.Give them bonuses,pay them for
overtime, and give them health and family insurance benefits. Make sure they get breaks from work. Let them en
and holidays.
• Participate in new employees induction program - Induction proceeds with recruitment advertising.At this point of time,the
potential entrants start creating their own impressions and desires about the job and the organization.
• Provide feedback to the staff constantly - The staff members are keen to know how they are performing. Try
constructive feedback to your staff. This will be more acceptable by the staff.
• Acknowledge your staff on their achievements - A pat on the back,some words of praise,and giving a note of credit to the
employee / staff member at personal level with some form of broad publicity can motivate the staff a lot.
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Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
10
Motivation Techniques
• Ensure effective time management-Having control over time ensures that things are done in right manner. M
have“closed” times, i.e., few hours when there are no interruptions for the staff in performing their job role so that
concentrate on the job, and“open” times when the staff freely communicate and interact.
• Have stress management techniques in your organization-Create an environment in which you and your
optimum pressure levels. Ensure an optimistic attitude towards stress in the workplace.
• Use counselling technique- Theemployees’ / staff feelings towards the work, their peer, their superiors and towards the f
can be effectively dealt through the staff counseling. Counselling provides an environment, incentive and suppo
the employee to achieve his identity.
• Give the employees learning opportunities- Employees should consistently learn new skills on the job. It ha
someone that with people hopping jobs more often than required and organizations no longer giving job security
the young blood employees specifically realize that continuing learning is the best way to remain employable.Opportunities
should be given to the employees to develop their skills and competencies and to make best use of their skills.
• Ensure effective communication- In order to motivate your staff, indulge in effective communication such as
expressions, utilize questioning techniques to knowstaff’s mindset and analysis rather than ordering the staff what to do, ba
the judgements on facts and not on assumptions, use relaxed and steady tone of voice, listen effectively and be
helpful in your responses. Share your views with the staff.

Wai Lwin Aung
Motivation Driver
LUC MBA
IMCM College
11
In conclusion, there is no set formula on what organizations can do or cannot do to motivate the employees. The be
would be to let employees find their own niche within the organization and let them actualize their potential instead
them to do work that is not to their liking.Apart from this,many industry experienced that employees have to find their
company that suits them and hence, clinging on to jobs that do not motivate them is counterproductive.