Report on Negotiation, Pitching, and RFP Process in Business

This report provides a comprehensive overview of negotiation and pitching skills within a business context. It begins by defining negotiation, outlining its importance, and identifying key stakeholders, along with a detailed rationale and the stages involved. The report then explores Request for Proposal (RFP) processes, including required documentation and consequences of breaching agreements, followed by an evaluation of competitive tendering and contract processes. Furthermore, the report delves into the pitching process, offering strategies for effectiveness and developing a creative and persuasive pitch. It concludes by assessing potential pitch outcomes, recommending post-pitch obligations, and evaluating potential risks and issues. The content covers a wide range of business development topics including negotiation, pitching, RFP, and competitive tendering.

PITCHING AND NEGOTIATION SKILL

TABLE OF CONTENTS
INTRODUCTION.................................................................................................................................3
TASK 1.................................................................................................................................................3
1.Defining Negotiation and why it occurs, its key stakeholders are for the process to commence....3
2.Present a concise rationale for the negotiation process including detailed expansion of the steps
included in the process......................................................................................................................3
3.Evaluate the several stage of the negotiation and provide solution for the issues that can occur....4
TASK 2.................................................................................................................................................5
1.Application of RFP process and the documents required for this and the consequences of
breaching the agreement....................................................................................................................5
2.Evaluate the competitive tendering and contract process and recommendation for completing the
successful tender................................................................................................................................6
TASK 3.................................................................................................................................................6
1.Examine the pitching process and the ways to make it more effective...........................................6
3.Develop a creative and dynamic pitch that is both concise and persuasive to achieve sustainable
competitive edge................................................................................................................................7
TASK 4.................................................................................................................................................8
1.Assess the potential outcomes of the pitch and recommend the ways in which the company can
fulfil the post pitch obligations and highlight any potential issues.....................................................8
2.Critically Evaluate the pitch and post pitch outcomes to determine the potential issue and risk
management.......................................................................................................................................8
CONCLUSION.....................................................................................................................................8
REFERENCES......................................................................................................................................9

INTRODUCTION
The following report consist of the concept which is related to the negotiation and the
pitching skill which is very essential aspects of the company in order to achieve the most benefit out
of it. The negotiation is adopted in order to maintain the peaceful environment of the company and
has certain procedure for the implementation. Also the request for proposal and the concept of
competitive tendering has been discussed in order to provide complete knowledge of it (Ahammad
and et. al., 2016). Also the pitch for the certain ad campaign had been made for the company
discussing all the essential aspect and its related issues and obligations
TASK 1
1.Defining Negotiation and why it occurs, its key stakeholders are for the process to
commence
Negotiation is process of converting the difference of two minds that results in certain
conflicts in the company. Negotiation is made to create mutual agreement between two individuals
or two parties who are the important people of the company. It is very crucial for every firm as it
leads to create an peaceful environment in the organisation. Every individual has various beliefs and
perception which leads to the differences regarding the certain problem. Negotiation includes
certain activities which are followed for the effective responses. Very firm has certain criteria for
forming the negotiation which can affect the functioning of the organisation and results into the
degradation of their efficiency which is not preferred by any of them. Also the it is preferred to keep
the surrounding harmonious which lead to build up effective relationship between the employees
which is required for the effective controlling for getting the desired output from them and also for
the coordination which is essential for the processes to produce quality product and services to
satisfy the end user which is the ultimate goal of every organisation and that leads to earn lots of
profit which in turn leads to the earning of greater profitability that makes the company strong
enough to sustain in the market.
The management panel of very firm includes the stakeholders who are employees, owner,
board members and various other investor who prefer to invest in the company in order to gain
some benefit in terms of monitory aspects. Their expectations vary from the company which leads
to several issues in the meetings regarding the certain matter. These individuals create lots of
problem in order to reach at a certain conclusion which is essential for the effective decision making.
There the negotiation comes for the rescue where the mutual agreements is done for the problems
which are created in the meeting which leads to the providing the solution for all the issue and
every stakeholder depicts their expectation and the conclusion is made on the fulfilment of every
expectations of the stakeholders so that unison of mind is created that can lead to effective decision
making (Price, 2015).
2.Present a concise rationale for the negotiation process including detailed expansion of the
steps included in the process
Negotiation is the concept which includes various processes regarding the conduction of the
vent that creates the effective solution of the problem and provide a decision which is beneficial for

every one. Therefore it has some essential features that leads to the success of the events which are
discussed below
The first stage of the negotiation includes the preparing stage in which both the groups
prepare the whole scenario of the meeting in the form of a structured plan in which they include
every steps which they would going to follow in order to influence the other party to fulfil the
conditions and the expectations of the customer which is very necessary. It also includes collecting
information of the opposite party so that they can make an effective plan which will get to lead the
successful solution of the issue. The second stage includes introduction stage which comprise of the
scenario that is the actual situation which both the party waits for .In this the initial scenario starts
from the friendly introduction of both the parties which lead to know each other and their
expectations related to the meeting. The initial introductory round leads to create a peaceful and
cheering environment after which the actual meeting starts where the parties ask question to each
other so that they can clear doubts and can lead to further movement of the meeting. After this the
bargaining round comes where the individual leads to the accomplishment of their condition by
influencing the other party for the negotiation with regards to their expectations. Here the situation
can be little tense which can lead to create conflicts between both so there the introductory round is
conducted which makes both the party cheered up for the important decision making (Rivera,
2015). The last phase includes the closing round where all the decisions are already took which
leads to the documentation of all the decisions and also the revision of every aspect related to
meeting so that one cannot make any issue regarding any factor.
3.Evaluate the several stage of the negotiation and provide solution for the issues that can
occur
Negotiation cannot be achieved without the four processes. In order to achieve the mutual
agreement regarding any issue between two parties can lead to the formation of effective decisions
which are very important for the maintenance of the peaceful corporate environment It also lead to
the development of an ethical culture where no wrong practices are adopted for the fulfilment of
their goals. So, therefore one has to follow all the basic procedures which can lead to the conclusion
in to the mutual agreeness of the whole situation. The first stage of the negotiation includes the
planning of the whole preparation for the event of the meeting which is very essential for th success
of the whole meeting. In this the parties creates the documents regard the information which is
related to the opponent and also with the aspect of the issue as it is very necessary for the whole
problem. After this the implementation of the all planning occurs in the form of introduction stage
where the actual scenario starts. Both the companies provide their introduction in the cheerful
manner which leads to create a surrounding which is very cheerful and important. After which the
formal session starts where the companies ask questions to each other which is an open questioning
round and the firms clear their related doubts so that one can satisfy themselves in order to provide
the correct information to others (Characteristics of negotiation.2018). After which the main
situation of bargaining starts where both the parties have to take decisions which is the main motive
of the whole meeting after which the closing session starts where both the parties lead to the
ending of the whole meeting on the written terms which provides them a chance to make
improvising on those aspects which can create problem in the future and also provide the document
related to important factors which can be used in future purpose for the further evolvement of any
issue that can get rose.

TASK 2
1.Application of RFP process and the documents required for this and the consequences of
breaching the agreement.
Request for proposal is the documented form of information which is given by the company
to the suppliers for the starting of the new project in order to provide certain related information
with respect to it for the production of the various goods and services for the end user.It is the
proposal for the project which is issued by the firm for staring certain project providing its necessary
information to others to convinced them in order to implement the project.
There are many stages which are included in the process of request for proposal which are
discussed below:
The first step includes the phase for effective planning in which there are numerous factors
which are included such as determination of the resources which are required for the project, it
helps to get acknowledged about the scope related to the project whether it is narrow or wide. It
also leads to get informed about the various factors which can affect the implementation of the
whole project. It comprises of the various strategies which one has to adopt regarding the making of
effective implementation of the whole project in the manner where it uses the optimal utilisation of
the resources which are available to the project makers and that affects the direction of the
implication of the whole plan to the people who can be the potential vendors with the associated
project. It also leads to know about the budget which is very important aspect of the project that
leads to the making of the decision where one can decide about the selecting the project or not.
Another aspect is related to the draft making of the whole project which is the written
statement of the particular plan of the project which provides the visual view of the whole processes
that are involved in the making of the project. It determines the policies and laws which are
associated with it and also helps to know about the detailed information regarding every activity
followed by the exact description of the resources which are involved in the project. It has all the
structured plan of the project which one requires for many conclusions (Erlingsdóttir and
Lindholm, 2015).
After this the request for the proposal is made where the several vendors and suppliers are
provided the draft that determines the every information related to it and lead to know its
effectiveness and the efficiency in the whole market. It also develops a scenario where the
interested suppliers ask questions related to it after the reading session of the request for proposal.
After the all the processes the selection of the appropriated request for proposal occurs
where the person has to select the project which can provide the best result after implementation
while providing the optimum use of all the resources.
There are certain documents which are required for the purpose is the legal papers of the
whole procedures and the biding form in which the bids related to request for proposal is made.

For breaching the agreement one has to bear certain fines in monitory terms and provides
banishment from the event of tendering and restrict them from the participation in the next tender
and one takes away the current tender from the company.
2.Evaluate the competitive tendering and contract process and recommendation for
completing the successful tender.
Competitive tendering is defined as the method in which the acquiring of the various
resources can occur in the agencies which are run by the government and also those organisation
which does belongs to the sector where it is own by the private individual. In this particular concept
the company has to force all their suppliers and the purchasers for providing value for money and
completing the work on time so as to ensure the proper deliver of the services and product on time.
There are several process which lead to the success of the competitive tendering which can be
discussed as below:
The first process starts with the registering the form of the tender which shows the interest
of the individual who are seeking for grabbing the opportunity of taking the particular tender in
which they are interested from the other competitors as it helps to provided them better
profitability as compared to normal production. After the submission of the registration form one
has to attend various session conducted by that particular firm in order provide information related
to the tender for those who are interested for the competitive bidding event for grabbing the tenser
which is issued by them. This is very useful for those who are the one registered for this bidding
event. All the questions are asked by the participating companies and there doubts regarding the
tender are cleared so that they can make effective investment plan that provides them the chance to
get an edge as compared to other individuals. These strategies are very important for the effective
planning which increases their chance of winning among others. After this process the companies
analyses the past winners and their relative strategies that provides them an idea or the basis fro the
effective planning and the minute details which are required for the making of the whole plan which
is implemented at the time of the real bidding event where the lowest bidder wins the tender for
the specific time period and provide the production of the products and services in the future which
helps them to earn more opportunities for growing which is very essential in this competitive
scenario where the competition is very tough and everyone fights for the competitive edge in order
to gain the interest of the customer which results in the increase of the base (Hopmann, 2014).
TASK 3
1.Examine the pitching process and the ways to make it more effective.
Pitch is an set of events which is made in order to provide the perfect plan regarding
the certain campaign which is formed for attracting the customer in order to gain the huge
customer base in the market in order to get the maximum shares of the market which lead to
make them leading in the scenario by providing various products and services in order to
satisfy the customer and make them the loyal one. Pitch provides the synchronised set of
activities which is done in order to provide the best effective plan required for gaining the
audience by conducting several advertisement campaigns and selecting the segment of the
customer along with it providing the attractive tag lines and logo that a customer can relate.

Pitch has some collective events that lead to the successful ad campaigns in order to
gain major base of the customer through it for becoming their end customers.
It first includes the formation of a team in which the acquiring of the candidates is
done according to the potential which is required for performing various roles in the plan and
the whole team is organised and the responsibilities are provided.
After this the whole plan related to the ad campaign is decided by the team in which
all the information regarding the campaign is collected followed by all the aspects which is
required for the formation of favourable atmosphere for the whole process for the purpose of
the effective promotion which is required in order gain the interest of the large customer
audiences (Brinkman and et.al., 2014).
The theme of the overall activities is decide which includes all types of jingles, logos
and taglines for the brand promotion of their product which can grab the eyes of every
potential customer who can be the future customer of the whole process.
3.Develop a creative and dynamic pitch that is both concise and persuasive to achieve
sustainable competitive edge
Marks and Spencer
About Company Marks and Spencer is known to be leading
brand that has high range of products such
as apparels and the product related to home
which includes several items such as
furniture and related essential products for
home. They are the most leading brand from
last past 12 years which provides apparels
focussing every age group with the latest
trends that can be opted by anyone.
Team Requirement There had been a much need of the three
team for the conducting of the campaign that
will consist of ten members each those will
be provided several duties ranging from
deciding various structure of the related
plan and the last the head who hall lead for
implementation of the resulted plan.
Advertisement Theme The advertisement theme that will mainly
relate on the aspect that can be ‘Like to be
Simple’ which has the relatable means that
everyone can prefer for looking alike and
one will be provided products that makes
one varied from the others.
Target Audience The target audience can be starting from the
age group of 14 to 40 years that will cover all

kind of genders and also will be provided he
various trends which are latest in the fashion
market.
Advertisement Mode The campaign shall be conducted with
several print and non print media like
broadcasting on radios and television ,
providing hoardings for the roads along with
the events and providing sponsorship to
others others (Jeong, 2016). Also providing
discounts for the promotion and special
relatable offers for the customers who can be
loyal to the brand that will be providing
them various less on the price money of their
product
Time Period for the execution It will almost take 12 days for the
completion of the plan starting from the
structuring of the Ad campaign.
TASK 4
1.Assess the potential outcomes of the pitch and recommend the ways in which the company
can fulfil the post pitch obligations and highlight any potential issues
The outcomes can be very interesting with aspect to the successful pitch which can be
effective increase in the customer’s interest for buying the company’s products and services. There
can also b the increase in the effectiveness of the branding position of the product in the market
which ultimately benefits the company in order to maintain high profitability and earn a good
revenue that will lead to provide better business expanding opportunities in the market that will
lead to get them global recognition. Some of the problems can be related to the investor who can
show less interest for the investment that can lead to the adverse effect on the whole along with the
not getting up of proper effective team which can create the delay in the whole event which can
ultimately affect the effectiveness of the pitch (Faff, and et.al., 2017). Even the resources which
are required sometimes are not acquired on the right time that can surely affect the whole process.
These are the most common and impactful issues which are faced by every company.
2.Critically Evaluate the pitch and post pitch outcomes to determine the potential issue and
risk management.
These problems which are created on the scenario of the implementation of the effective
pitch can lead to the altered scenario for the effectiveness of it. There fore it is very important of
manage all the related issues by providing them a common resolution such as keeping a spare
investor in case of failure of the interest of the first investor for the investment in the conduction of
the pitch that can affect the whole process and can restrict the activities in order to get successful
completion of it (Qureshi, 2016). For this problem the company can keep a share from the bonus
earned from the past pitch in order to save amount for the future crisis that would be beneficial for
the whole process and would lead to the successful implementation of the whole plan in the
impactful way.

CONCLUSION
It has been concluded that negotiation has the following procedure such as introduction,
preparing, bargaining , closing. The negotiation creates the mutual agreeness of the two parties and
even between the two individuals along with the proper documentation of the whole
procedure .Also the request for proposal requires the entire structure of the implementation of the
whole plan. For the competitive tendering one needs to bid the lowest price in order to grab the
benefit from the competitors.

REFERENCES
Books and Journal
SWANN, W. and Bosson, J. K., 2016. Identity negotiation in social interaction. Interpersonal
and Intrapersonal Expectancies, 96.
Rivera, N., 2015. The role of collaborative ontology development in the knowledge
negotiation process.
Qureshi, A. A., 2016. Conceptualizing Schwartz values in university preference decisions: A
pitch. Accounting and Management Information Systems.15(3).p.612.
Price, R., 2015. Job Offer Negotiation Process and the Effects on Job Satisfaction Levels.
Jeong, H. W., 2016. International negotiation: process and strategies. Cambridge University
Press.
Hopmann, P. T., 2014. 2 The verification debate and its effects on the negotiation
process. Banning the Bang or the Bomb?: Negotiating the Nuclear Test Ban Regime, p.32.
Faff, R. W., Godfrey, K. and Teng, J., 2016. Pitching research evolution: An illustrative
example on the topic of'innovation and financial dependence'.
Faff, R. W. and et.al., 2017. Motivating Postgrad Research Students to Pitch Their Ideas:
What Have We Learned from'Pitching Research'Competitions at UQ?.
Erlingsdóttir, G. and Lindholm, C., 2015. When patient empowerment encounters
professional autonomy: The conflict and negotiation process of inscribing an eHealth
service. Scandinavian journal of public administration.19(2). pp.27-48.
Brinkman, B. G. and et.al., 2014. Children’s gender identity development: The dynamic
negotiation process between conformity and authenticity. Youth & Society, 46(6), pp.835-
852.
Ahammad, M. F. and et. al., 2016. Exploring the factors influencing the negotiation process
in cross-border M&A. International Business Review. 25(2).pp.445-457.
Online
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