Business Development Report: Analysis of the Olive Industry

This report provides an analysis of the Olive Industry, focusing on its development and impact. It begins by defining the olive industry and its significance, particularly in Australia, detailing production and consumption trends. The report highlights the industry's advantages, such as job creation and food production, while also addressing limitations like environmental concerns and the conversion of farmland. A comparison is made with traditional Australian industries, showcasing the industry's growth and the adoption of new technologies. The conclusion emphasizes the importance of balancing efficiency with the preservation of the olive's natural qualities, recommending the promotion of organic farming. The report includes references to relevant academic sources.

Recreational
Agricultural
Industry –
Olive Industry

●Introduction
 Agriculture can be referred to as art and science
involving cultivation of livestock along with plants.
 Now, Olive Industry is a kind of emerging or
recreational agriculture sector.
 Olive is identified as a species of small tree which
was conventionally found within Mediterranean
Basin.

● Location, Size and Production
Production: Within the year 2002, the olive
oil production within the bounds of Australia
was lower than 1 million liters. This has
undergone rapid growth to 2 million liters
within the year 2004 and 20 million liters
within the year 2013. This is a little less than
1% of the average olive oil production across
the world.

●Continue...
Consumption: During 2013, consumption of olive
oil in Australia reached 45000 tonnes, undergoing 800%
increase in over 2 decades. The country currently consumes
over 2 times of annual production and biggest consumer of
olive oil per capita outside Mediterranean.
Area Planted: There were 1500 olive growers in
Australia who grew more than 35000 hectares of planted
olives in 2013. Victoria is the biggest olive producing state.

●Significance of Olive Industry
● Olive sector has given employment to a large
number of individuals across the globe for the
purpose of picking strawberries mainly and
many other jobs.
● This has helped in reducing the issue of
unemployment within the world.

●Advantages of Olive industry
● It leads to production of food in abundance.
● The production of food leads to development of
additional sectors such as crop protection, equipment
retail, service providers, grain handling, seed
development, transportation and livestock processing.
● Provision of employment opportunities to millions of
individuals across the globe.

●Limitations of the industry
● The primary limitation is that it leads to
generation of excessive pollution.
●Olive oil waste when discharged into
water leads to hazard.
● The increased cost owing to road and
highway maintenance.
● Converting farmland to playground for
the investors.

●Comparison to Traditional Australian Industry
● Olives can now be grown within Australia all year as majority of the states are
identified to be having olive producing.
● The production of olives has undergone extension owing to new planting techniques.
●The implementation of latest and emergent technologies has led to the evolution of oil
sector within Australia and increased the efficiency of operations in this sector thereby
giving a boost to the output produced by this sector in the present time

●Conclusion
● Olive sector leads to generation of food which is the basic necessity of people.
● The usage of emergent technologies has increased the efficiency of olive sector but
has even reduced the quality of output produced by the sector.
● It is suggested that emphasis should be placed upon ways to maintain the natural and
organic qualities of olives. Thus, it is recommended that organic farming should be
promoted at a large scale level.

●References
● Rodríguez Cohard, J.C., Sánchez Martínez, J.D. and Gallego Simón, V.J., 2017.
The upgrading strategy of olive oil producers in Southern Spain: origin,
development and constraints. Rural Society, 26(1), pp.30-47.
● Di Vita, G., Chinnici, G. and D'AMICO, M., 2015. SUSTAINABILITY OF OLIVE
OIL PRODUCTION IN SICILIAN MARGINAL AGRICULTURAL
AREAS. Quality-Access to Success, 16.
● Tsarouhas, P., Achillas, C., Aidonis, D., Folinas, D. and Maslis, V., 2015. Life
Cycle Assessment of olive oil production in Greece. Journal of cleaner
production, 93, pp.75-83.

Thank You!!!